Critical Components - Every Ad Copy Should Have

[Shishay Wubshet]

Hi warriors ,

I want to share with you about the four critical components every Ad copy should have in order to get the most from your advertising activity.

Here is the full post :

Every advertisement copy has 4 important component .

Each component has its own role in making your copy highly effective .

so , if you want to get the most from your copy , you have to follow a well known format knows as A.I.D.A

The four components are

1. Capture your prospects Attention ;

2. Build a Strong Interest ;

3. Create Desire ;

4. Ask for Action .

This post is extracted from this report .

If you want to read the whole report click here .

Shishay

[Alex Malave]

I would also add the W.I.I.F.M To A.I.D.A

While writing always remember the person reading is always asking what's in it for me?

[Jamie Boyle]

Originally Posted by Alex Malave

I would also add the W.I.I.F.M To A.I.D.A

While writing always remember the person reading is always asking what's in it for me?

Great point Alex! It's known as the Benefit - what will they gain from it.

[Stephen Dean]

Oh yeah, PROVE IT!

[Shishay Wubshet]

Originally Posted by Alex Malave

I would also add the W.I.I.F.M To A.I.D.A

While writing always remember the person reading is always asking what's in it for me?

I prefer to use W.I.I.F.M with in A.I.D.A , specifically in the third component Desire .

Desire is created by persuading your prospects how your products or services would help them to avoid a particular problem they have .

I hope it helps .

Shishay