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Old 03-14-2011, 03:06 PM   #1
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Arrow Sales Page - Please tell me your opinion

Hey guys,

this is the first version of my new sales page and I need your opinion about it. What can I do better? I would be really happy about feedback.

automaticvideospinner DOTcom

Thanks
Jack
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Old 03-17-2011, 08:18 AM   #2
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Default Re: Sales Page - Please tell me your opinion

Before even going into the copy; the layout is very confusing.
'Hey look at these fire engine red bullets that take half the screen and scream emergency!'

I'm not sure how you've thought the prospect's eye to flow. Id' suggest you take out the features column altogether and work on the opening. Then turn the features into benefit driven bullets that you'll dribble out in sets of seven down the page. Use them to give some rhythm to the letter, instead of piling on the videos on top of each other.

Your only subheading says 'Now there's a solution!'. I had to go back and really dig out what the problem was. Make it clear - aggravate the problem first, at least in the prehead (which you currently don't have) and in the opening body copy. Tell a story. Open some wounds. Even show how hard it is to do manually.

The close seems quite lazy to me... 'forums are full of entries about that'. Please, don't make the prospect work for it. Make it easy on them, chew the data for them if you want the sale.

The 'Later the price will definitely rise to $77, then to $127.' is not believable in the least. If you want to include something like that, give an actual reason why you're lowering the price - and when exactly are you raising it back to 'normal'.

Hope this helps.

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Old 03-17-2011, 08:47 AM   #3
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Default Re: Sales Page - Please tell me your opinion

Hey Bubble - I've had a quick look at your sales page. Personally, I'd make the first part one column only. I agree with @jtunkelo that there's too much going on and it's a bit confusing.

I'd also try to put the content into a format that's more story like and that's more related to your personal experience (if that's relevant). How did you get into making YouTube videos, how you found it difficult to create unique content quickly etc. But then you came up with this solution and guess what, it's really helped!

Finally, I left your sales page not knowing what I'd do with these videos and so, I don't really feel that there's any incentive for me to buy your product. Should I be using them to promote affiliate products, or are they for offline businesses? Have a think about who your potential clients are likely to be.

Hope this helps and good luck with your launch.
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Old 03-17-2011, 09:31 AM   #4
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Default Re: Sales Page - Please tell me your opinion

Here's my 2 cents

Not enough personal - Don't talk to an audience talk to me
What's the Ultimate outcome - What's the reason I WANT your product even if I don't NEED it?
Layout is confusing

Quick tip: Read your entire sales copy one sentence at the time... After each sentence add this "So what?"
More and more people are recognizing the potential of Youtube Marketing... So What? Never has it been easier to access targeted traffic... So what?
The countless videos on Youtube with displayed web addresses speak for themselves... So what?

You will need to work on every sentence until your sentence answer the so what question by themselves.

hope this help!

J

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Old 03-24-2011, 12:42 PM   #5
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Default Re: Sales Page - Please tell me your opinion

Thank you very much for your opinions. I'll change the sales page and let you know when it's ready.
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Old 03-24-2011, 06:46 PM   #6
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Default Re: Sales Page - Please tell me your opinion

Since it's a video software, I wouldn't mind seeing a video above the fold...

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