Go Back   WarriorForum - Internet Marketing Forums > The Warrior Forum > The Copywriting Forum
Register Blogs FAQ Social Groups CalendarHelp Desk

Reply
 
LinkBack Thread Tools
Old 06-26-2011, 12:18 PM   #1
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default I'm asking for a critique...

Hi wise copywriters!

I've posted my website link earlier and one person said that I should check it Use This Checklist Before Asking For A Critique before asking for a critique.

I've read this post and was thinking about how to change my text on squeeze page... And now I think it much better and I ready to drive a paid traffic to it.

But firstly I really have to know your opinion dear Warriors.

My squeeze page link is below.

Souldja is offline   Reply With Quote
Old 06-26-2011, 01:47 PM   #2
Copy Champion
War Room Member
 
Join Date: Nov 2007
Location: Pennsylvania
Posts: 1,001
Thanks: 45
Thanked 501 Times in 304 Posts
Contact Info
Send a message via Yahoo to Alex Cohen Send a message via Skype™ to Alex Cohen
Default Re: I'm asking for a critique...

Frankly, at the opt-in stage of the relationship between you and your prospects, they could care less who you are. They just want to know what your free information can do for them.

I'd replace your narrative with several high-impact bullets.

And lose that threat to include the material in your paid course. Your prospects know it's crap.

Also, your opt-in page is confusing. Is this free report for men and women, or just women? If just women, that should be very clear from the beginning. In fact, it should be reflected in the name of the report.

Alex
Alex Cohen is offline   Reply With Quote
Old 06-26-2011, 01:59 PM   #3
Copy Champion
War Room Member
 
Join Date: Nov 2007
Location: Pennsylvania
Posts: 1,001
Thanks: 45
Thanked 501 Times in 304 Posts
Contact Info
Send a message via Yahoo to Alex Cohen Send a message via Skype™ to Alex Cohen
Default Re: I'm asking for a critique...

Ryan Deiss reveals his highest-performing squeeze page. Plus another one he uses as his control. Well worth viewing (not an affiliate link)...

The Anatomy of a Perfect Squeeze Page Template | Digital Marketer

Starts at approximately the 10 minute mark.

Alex
Alex Cohen is offline   Reply With Quote
Old 06-26-2011, 02:13 PM   #4
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

Quote:
Originally Posted by Alex Cohen View Post
Ryan Deiss reveals his highest-performing squeeze page. Plus another one he uses as his control. Well worth viewing (not an affiliate link)...

The Anatomy of a Perfect Squeeze Page Template | Digital Marketer

Starts at approximately the 10 minute mark.

Alex
Thank you for advices!

I've seen this video, and you can see that my squeeze page is very similar to this man's squeeze page

Souldja is offline   Reply With Quote
Old 06-26-2011, 02:26 PM   #5
This town needs an emema
 
Mark Pescetti's Avatar
 
Join Date: Apr 2010
Location: Mt. Shasta
Posts: 449
Thanks: 239
Thanked 366 Times in 183 Posts
Contact Info
Send a message via Skype™ to Mark Pescetti
Default Re: I'm asking for a critique...

You're still not even close to talking to your audience.

You need to identity the type of awareness' you accumulated over the "last several years" and demonstrate some sense of insight/authority.

GAIN THEIR TRUST WITH REAL, VALUABLE INFORMATION!!!

And yeah, who is the copy written to? The woman? Both? Not clear.

Save who you are until they opt-in. When they do, you'll need to definitely let them know your background and credentials. I mean, if my wife came to me and asked me to follow some 7-step formula written by a nobody, it would only inflame any discord in our relationship even more.

Also, it lacks a feeling of sincerity.

Mark Pescetti is online now   Reply With Quote
Old 06-26-2011, 02:30 PM   #6
Master Copywriter
War Room Member
 
Stephen Dean's Avatar
 
Join Date: Oct 2006
Location: WA , USA.
Posts: 1,051
Thanks: 132
Thanked 194 Times in 100 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

Cheers, this is one of my most successful markets.

You should definitely take Alex's advice about scratching your personal introduction from the copy.

Instead you should be agitating the problem and building urgency. Your visitor's problem is very urgent. A passionless relationship is a relationship that can end at any moment.

By not pointing this out immediately and instead taking time to introduce yourself and other things... you're implying the opposite of urgency. You're implying that there is time to meander about.

But if you get to the point immediately and stress how important it is that they act IMMEDIATELY to solve the problem, then you build urgency and momentum that will carry them to OPT-IN... IMMEDIATELY.

Tempo is a big deal in copy. You should pay attention and take advantage of it.

Cheers,
Stephen Dean

Occupation: Best Copywriter Ever. Clients: Matt Bacak, Jim Edwards, Ryan Deiss and more.

I write sales copy that demands champagne celebrations:
Hire A “Champagne Celebration” Copywriter.
Stephen Dean is offline   Reply With Quote
Old 06-26-2011, 02:43 PM   #7
This town needs an emema
 
Mark Pescetti's Avatar
 
Join Date: Apr 2010
Location: Mt. Shasta
Posts: 449
Thanks: 239
Thanked 366 Times in 183 Posts
Contact Info
Send a message via Skype™ to Mark Pescetti
Default Re: I'm asking for a critique...

Quote:
Originally Posted by Stephen Dean View Post
Instead you should be agitating the problem and building urgency. Your visitor's problem is very urgent. A passionless relationship is a relationship that can end at any moment.

By not pointing this out immediately and instead taking time to introduce yourself and other things... you're implying the opposite of urgency. You're implying that there is time to meander about.
I recently made a mint with a sales letter that was headlined by saying:

"98% of dieters fail! They regain the weight they lost, and statistics show that up to 2/3 of dieters gain more back than when they started... Get off the dieting roller coaster NOW!."

This sold over 10,000 ebooks in less than a week.

When you start out by implying the direction your target audience is presently going will lead to guaranteed failure, you will convert way more clicks thrus.

Mark Pescetti is online now   Reply With Quote
Old 06-26-2011, 03:36 PM   #8
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

You said I should save my introduction, but Stephen has another opinion.. What should I do? Should I remove it or not?

I understand that I must build trust with visitors, but how can I do it the right way if I'm not really expert in relationship? It's very important for me to know.

Souldja is offline   Reply With Quote
Old 06-26-2011, 07:24 PM   #9
This town needs an emema
 
Mark Pescetti's Avatar
 
Join Date: Apr 2010
Location: Mt. Shasta
Posts: 449
Thanks: 239
Thanked 366 Times in 183 Posts
Contact Info
Send a message via Skype™ to Mark Pescetti
Default Re: I'm asking for a critique...

Well, I just opted-in and read your 5 page PDF... What exactly is the point of putting this out there? Are you just collecting emails? (I mean, I know that's the purpose of squeeze pages, but I didn't see anything to buy... just more free stuff.)

Anyways, I would completely rewrite the squeeze page.

1) Create urgency (like Stephen said)
2) Establish credibility (by telling your audience you understand what they're experiencing.)
3) Tell them how they benefit as bluntly as possible.

Mark Pescetti is online now   Reply With Quote
Old 06-27-2011, 04:49 AM   #10
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

Quote:
Originally Posted by Reflection Marketing View Post
Well, I just opted-in and read your 5 page PDF... What exactly is the point of putting this out there? Are you just collecting emails? (I mean, I know that's the purpose of squeeze pages, but I didn't see anything to buy... just more free stuff.)

Anyways, I would completely rewrite the squeeze page.

1) Create urgency (like Stephen said)
2) Establish credibility (by telling your audience you understand what they're experiencing.)
3) Tell them how they benefit as bluntly as possible.
I want to send several emails without commercial proposal at the beginning. Then in 3-d email I'm planning to send them an affiliate link. How do you think is it good strategy?

Souldja is offline   Reply With Quote
Old 06-27-2011, 08:45 AM   #11
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

I rewrote text. Also I added bullet points...

Souldja is offline   Reply With Quote
Old 06-27-2011, 09:10 AM   #12
Active Warrior
 
Join Date: Nov 2008
Posts: 81
Thanks: 17
Thanked 14 Times in 14 Posts
Default Re: I'm asking for a critique...

YOu just said, I decided to solve this problem, when you should have said, I found a way to solve this problem for good and I can show you how to too, etc. You didn't mention how great your relationship is now you solved your problem. I agree with above, make your story wonderful or leave it out.
KateHunter is offline   Reply With Quote
Old 06-27-2011, 09:26 AM   #13
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

Quote:
Originally Posted by KateHunter View Post
YOu just said, I decided to solve this problem, when you should have said, I found a way to solve this problem for good and I can show you how to too, etc. You didn't mention how great your relationship is now you solved your problem. I agree with above, make your story wonderful or leave it out.
Thank you. Are this better? I'm not native speaker and that's why it's very difficult to me.


If you want to save your relationship,
you’ve come to the right place.

But firstly let me introduce myself...

My name is Simon Ricci.

Several years ago I had a girlfriend.
We thought that our relationship is ideal
but the time is gone and passion is disappeared.


Then I decided once and for all
sort out this problem and don’t let this repeat in the future.

After many researches, reading tons of materials I realized which principles should people follow to revive passion.

Now my problem is solved and I'll never back
to it. NEVER! Our relationship is great! And we're really happy together! But there are so many couples who faced with same problem.

I know if you are here right now you are probably

in a great deal of heart ache and pain.

You feel like your man is slipping away.

I understand. And I have been there too…and feel…

Because I know that you know it all too well…

And I want to help you. I know the answers. And also I'm sure you
can save your relationship even if passion already disapeared.
You can revive it now.

And that's why I wrote this guide special for you.

Just enter your email in the form and get your 7-steps guide.

Souldja is offline   Reply With Quote
Old 06-27-2011, 09:45 AM   #14
Penwright
 
Neil AM's Avatar
 
Join Date: Jun 2011
Location: London
Posts: 35
Thanks: 7
Thanked 9 Times in 8 Posts
Default Re: I'm asking for a critique...

It'd certainly be worth getting someone who is a native speaker to go through it and tidy up the language - first impressions count for an awful lot and the more professional you can make it sound, the better. You'd be amazed how much an awkward sentence (or even just a couple of spelling mistakes) can kill a conversion rate.

I've found you often get better responses with headlines that play on fear - so in this case, '7 Ways To Stop Your Man Leaving You'.

And like everyone else has said, drop the story and just go straight to the bullets.

Resident wordsmith at www.digiresults.com.

Life's too short to drink bad wine.
Neil AM is offline   Reply With Quote
Old 06-27-2011, 10:07 AM   #15
This town needs an emema
 
Mark Pescetti's Avatar
 
Join Date: Apr 2010
Location: Mt. Shasta
Posts: 449
Thanks: 239
Thanked 366 Times in 183 Posts
Contact Info
Send a message via Skype™ to Mark Pescetti
Default Re: I'm asking for a critique...

Every bit of the copy still needs to be rewritten.

Honestly, the 5 page "guide" needs to be rewritten as well. After all, if the point of women (or couples) reading your guide is to instill credibility and value, then it fails.

You need to hire a professional... if you want to make money.

Mark Pescetti is online now   Reply With Quote
Old 06-27-2011, 10:23 AM   #16
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

Quote:
Originally Posted by Reflection Marketing View Post
Every bit of the copy still needs to be rewritten.

Honestly, the 5 page "guide" needs to be rewritten as well. After all, if the point of women (or couples) reading your guide is to instill credibility and value, then it fails.

You need to hire a professional... if you want to make money.
How do you think can I find someone on Fiverr? Unfortunately I have no much money to hire a professional.

And why is my report bad? I thought it the best part of my work...

Souldja is offline   Reply With Quote
Old 06-27-2011, 11:28 AM   #17
HyperActive Warrior
War Room Member
 
Summertime Dress's Avatar
 
Join Date: Jul 2010
Location: Memphis, TN
Posts: 178
Thanks: 72
Thanked 36 Times in 28 Posts
Default Re: I'm asking for a critique...

Souldja,
There's a lot of psychology involved when selling to a woman in the relationship market. Many demographic factors too -- such as her age, whether she's been divorced, has kids, how much money she has, etc. Native English is a must but even then, you must get inside her mind. What is her pain? What does she desire? What is she afraid of? Personally, I believe women receive differently from women than they do a man. So that's a factor also. Unfortunately, you're putting the cart before the horse. Fiverr is not your answer.
Summertime Dress is offline   Reply With Quote
Old 06-27-2011, 11:40 AM   #18
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

Quote:
Originally Posted by Summertime Dress View Post
Souldja,
There's a lot of psychology involved when selling to a woman in the relationship market. Many demographic factors too -- such as her age, whether she's been divorced, has kids, how much money she has, etc. Native English is a must but even then, you must get inside her mind. What is her pain? What does she desire? What is she afraid of? Personally, I believe women receive differently from women than they do a man. So that's a factor also. Unfortunately, you're putting the cart before the horse. Fiverr is not your answer.
Thank you. But what means your pre-last phrase?
What can I do to get inside their mind? Maybe you can advice me some words or phrases before I will sent my copy to proofread...

Souldja is offline   Reply With Quote
Old 06-27-2011, 06:44 PM   #19
HyperActive Warrior
War Room Member
 
Summertime Dress's Avatar
 
Join Date: Jul 2010
Location: Memphis, TN
Posts: 178
Thanks: 72
Thanked 36 Times in 28 Posts
Default Re: I'm asking for a critique...

I think you first need to know your product. It sounds like you are doing affiliate marketing? Have you bought/read the product you're promoting? You can get a clue inside the product and use a lot of the same language. You can also check demographics for that product to find who is buying (alexa and quantcast are two). If you are a woman, think about your own experiences and speak to her with empathy and friendship. If you are a man, then you must give her what she wants to hear from a man.

I just heard an awesome seminar where the speaker (once a singles bar owner) did what was considered counter-intuitive to the industry by hiring good-looking male bartenders instead of pretty female bar maids. Had he hired the pretty bar maids, women who patronized the bar would immediately leave upon seeing ogling butt-cracked men. By hiring men, women came in by the droves, bringing in more business.
Summertime Dress is offline   Reply With Quote
Old 06-28-2011, 07:38 AM   #20
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

Quote:
Originally Posted by Summertime Dress View Post
I think you first need to know your product. It sounds like you are doing affiliate marketing? Have you bought/read the product you're promoting? You can get a clue inside the product and use a lot of the same language. You can also check demographics for that product to find who is buying (alexa and quantcast are two). If you are a woman, think about your own experiences and speak to her with empathy and friendship. If you are a man, then you must give her what she wants to hear from a man.

I just heard an awesome seminar where the speaker (once a singles bar owner) did what was considered counter-intuitive to the industry by hiring good-looking male bartenders instead of pretty female bar maids. Had he hired the pretty bar maids, women who patronized the bar would immediately leave upon seeing ogling butt-cracked men. By hiring men, women came in by the droves, bringing in more business.
Thank you. Yes, I'm going to promote products using affliate programms and I I know about Alexa stats, it's very useful tool for audience researches!

Souldja is offline   Reply With Quote
Old 06-30-2011, 03:01 AM   #21
handwriting analyst
 
Viramara's Avatar
 
Join Date: Jun 2011
Location: anywhere but here
Posts: 381
Thanks: 118
Thanked 62 Times in 51 Posts
Default Re: I'm asking for a critique...

Hi, I've been on several relationship mailing lists (being a subscriber) for years, I can tell you which squeeze page is awful and well-done. I'd rate your squeeze page 4 out of 5 stars. But I think you gotta be very specific, what's the "problem" you face on relationship?

Then I decided to sort out this problem once and for all,
and never to repeat this in future.

"I did a lot of research and read tons of material,
and eventually learned which principles people
should follow to protect the passion in a relationship.

Now the problem's solved and I'll never have it again. NEVER!
Our relationship's great again now, and we're completely happy together
"

Imo they're not so specific.

But for the rest, I think your squeeze page really speaks to me. But your target is woman, try to make it more "drama" if you can.
If you want to make it straight to the point, this one is nice example
havetherelationshipyouwant. com


I copy paste this from retrievealover.com. It's a good example if you want to use more "drama" :
Years ago, the love of my life was involved in an extramarital affair, and he wanted a separation. So I had been ‘there’, gone through ‘it’, and lived through what I would call "a living hell".

I was full of anguish and disbelief when it happened. I couldn't believe my eyes and my ears. I must admit; I had been a good girlfriend to him for years; giving him the greatest care and love I could give. In fact, I almost gave him my everything!
When my relationship failed, I wanted to bring back my lover, as I felt deep in my heart that we should be together. But I did not know what went wrong and why things happened the way they did!

The heartache and pain I went through could literally tear me apart!
Well-meaning friends, family members and close associates of mine tried to counsel me, did everything they could to help me, even trrid to talk me out of having him back by my side.

I searched every books and treatises I could get a hold of, all of them were written by ‘experts’ and ‘professionals’ who claimed that they had the solutions to my problems and could help me get rid of my pain and heartache permanently.




Viramara is online now   Reply With Quote
Old 06-30-2011, 05:12 AM   #22
HyperActive Warrior
 
Join Date: May 2011
Posts: 181
Thanks: 97
Thanked 4 Times in 4 Posts
Social Networking View Member's FaceBook Profile  View Member's Twitter Profile 
Default Re: I'm asking for a critique...

Quote:
Originally Posted by Viramara View Post
Hi, I've been on several relationship mailing lists (being a subscriber) for years, I can tell you which squeeze page is awful and well-done. I'd rate your squeeze page 4 out of 5 stars. But I think you gotta be very specific, what's the "problem" you face on relationship?

Then I decided to sort out this problem once and for all,
and never to repeat this in future.

"I did a lot of research and read tons of material,
and eventually learned which principles people
should follow to protect the passion in a relationship.

Now the problem's solved and I'll never have it again. NEVER!
Our relationship's great again now, and we're completely happy together
"

Imo they're not so specific.

But for the rest, I think your squeeze page really speaks to me. But your target is woman, try to make it more "drama" if you can.
If you want to make it straight to the point, this one is nice example
havetherelationshipyouwant. com


I copy paste this from retrievealover.com. It's a good example if you want to use more "drama" :
Years ago, the love of my life was involved in an extramarital affair, and he wanted a separation. So I had been ‘there’, gone through ‘it’, and lived through what I would call "a living hell".

I was full of anguish and disbelief when it happened. I couldn't believe my eyes and my ears. I must admit; I had been a good girlfriend to him for years; giving him the greatest care and love I could give. In fact, I almost gave him my everything!
When my relationship failed, I wanted to bring back my lover, as I felt deep in my heart that we should be together. But I did not know what went wrong and why things happened the way they did!

The heartache and pain I went through could literally tear me apart!
Well-meaning friends, family members and close associates of mine tried to counsel me, did everything they could to help me, even trrid to talk me out of having him back by my side.

I searched every books and treatises I could get a hold of, all of them were written by ‘experts’ and ‘professionals’ who claimed that they had the solutions to my problems and could help me get rid of my pain and heartache permanently.




THANK YOU!

I'm not native speaker, my English level is average, but I'm working on my language knowledges..

Souldja is offline   Reply With Quote
Old 06-30-2011, 06:08 AM   #23
Active Warrior
War Room Member
 
Dannyboy12's Avatar
 
Join Date: May 2011
Location: New Zealand
Posts: 60
Thanks: 6
Thanked 6 Times in 5 Posts
Default Re: I'm asking for a critique...

Quote:

-Learn how to build trust with your mate

Have a huge impact on a relationship
-
Know the idea that really touches the men’s heart
-
Realize how to show him
I dunno about these bullet points that you have added.

"Have a huge impact on a relationship" way to vague and not particularly what a woman wants to achieve from reading your ebook.

"Know the idea that really touches the men’s heart" - This is a poorly constructed sentence. Try something like; "Learn what a man really wants"

I'm not sure that you're grasping what your audience really wants. It seems to me like you've just looked at a bunch of these pages and attempted to copy them. You need to do more research to really understand what these women want, and then be specific about what you are giving them.

Sorry to be harsh! just my two cents

Dannyboy12 is offline   Reply With Quote
Reply

  WarriorForum - Internet Marketing Forums > The Warrior Forum > The Copywriting Forum

Tags
critique

Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off



All times are GMT -6. The time now is 12:21 PM.