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| | #1 |
| HyperActive Warrior War Room Member Join Date: Apr 2010 Location: Canada
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Hey Folks, I am looking for a top quality direct response copywriter to help us with our squeeze page and email copy with the main goal being to increase opt in rates and increase sales conversions. We prefer a female copywriter since our target market is female. Could you seasoned copywriters out there provide recommendations? Thanks.. |
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| | #2 |
| elionmakkink.nl War Room Member Join Date: Jul 2010 Location: Behind My Desk
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Do you think female copywritings are better than male copywriters when the target market is female? I think any copywriter can write for any audience...
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| | #3 |
| HyperActive Warrior War Room Member Join Date: Apr 2010 Location: Canada
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Yes, I do. But that's just my opinion. And given that I am the one paying....
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| | #4 |
| Senior Warrior Member War Room Member Join Date: Sep 2004 Location: Gulf Coast, USA.
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When you hire an outsource - YOU get to set the parameters. This is not an opportunity for a gender based argument. I know there are female copywriters on this forum so hopefully one will see this and respond or other well known copywriters here will provide some contacts for you. I agree there are issues of male and female that are best addressed by someone who could/has experienced them. kay |
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| | #5 |
| Marketing Mentor War Room Member Join Date: Feb 2008 Location: Maui and Massachusetts
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Hi there, If you want a hard-sell approach with a lot of hype, I'm not the right copywriter for you. However, if you want a sales page that establishes rapport with female readers, addresses their concerns, dramatizes the offering in a non-macho way and gets perfect customers to press the "buy" button, then that's what I'm especially good at. For proof, look at the Alexa listing for my main web site, yudkin.com and you will see that my visitors (and fans and clients) are substantially more women than men. Yudkin.com Site Info Good luck with your project. Marcia Yudkin |
| Author, Meatier Marketing Copy, available in paperback, Kindle, Nook, Audible audiobook “There are few genuine thought leaders in the field of copywriting. Marcia Yudkin is one of them. The strategies she presents in Meatier Marketing Copy are all easy to understand and implement, yet profoundly insightful. If you want to write marketing copy that sizzles and sells, this book is a must-read.” - Steve Slaunwhite, Author, Start & Run a Copywriting Business, Co-Author, The Wealthy Freelancer | |
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| | #6 | |
| Copywriter and Marketer War Room Member Join Date: Apr 2005 Location: Philly Suburbs, USA
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But the "best" female copywriters that I'd recommend (off the top of my head and in no particular order) are Susan Landry, Collette Gilliam (screen name Collette), Anita Ashland. For A-List copywriters (mostly offline media) I'd say Carline Anglade-Cole. As a previous member mentioned, a number of seasoned male copywriters have written hit pieces in a female voice aimed at a female target market. So I wouldn't completely dismiss working with a male copywriter IF you can't find a match with a female copywriter. Hope that helps, Mike | |
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| | #7 |
| Top Gun Copywriter War Room Member Join Date: Sep 2006 Location: Old London Town, United Kingdom.
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| Millionaire-Creating Copywriter...http://www.DavidRaybould.com Site Not Converting? Want More Money? PM me or Email Me Here. I can help | |
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| | #8 |
| Rick Duris CopyRanger.com War Room Member Join Date: Dec 2009 Location: Laguna Beach, CA
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adesbarats, If I plucked my eyebrows? And wore a dress? Maybe wear some make-up? And do my hair? How about I walk around in heels for a couple of days?--then can I have your project? Pretty please? - Rick Duris (PS: Just kidding. ![]() I understand why you ask. David had the answer above. She even has a course on writing copy specifically directed to women.) |
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| | #9 |
| HyperActive Warrior War Room Member Join Date: Apr 2010 Location: Canada
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Hey Rick, I tell you what. You do all of the above then come to me and I will seriously consider |
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| | #10 |
| Rick Duris CopyRanger.com War Room Member Join Date: Dec 2009 Location: Laguna Beach, CA
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adesbarats, Don't tempt me. I've been known to do some pretty wild stuff. ![]() - Rick Duris PS: But I do have a subscription to Cosmo. It's true. Some of the best copy directed to women out there. Contact me and I'll send you my swipe of all the Cosmo headlines and subheads for the past 30 years. |
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| | #11 |
| elionmakkink.nl War Room Member Join Date: Jul 2010 Location: Behind My Desk
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| | #12 | |
| Master Copywriter War Room Member Join Date: Oct 2006 Location: WA , USA.
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| | #13 |
| Copy Champion War Room Member Join Date: Nov 2007 Location: Pennsylvania
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Here's a list you might find helpful (name and website URL): Carline Anglade-Cole - Carline Anglade-Cole Chris Marlow - The Copywriter's Coach Donna L. Doyle - Copy By Doyle | Donna L. Doyle -- Direct Response Copywriter, Health Copywriter Kim Krause Schwalm - Kim Krause Schwalm Lorrie Morgan-Ferrero - RED HOT COPY Maria Veloso - Copywriting - Web Copy That Sells Renee Renaud - milliondollarcopy.com Roberta Rosenberg - The Copywriting Maven Robin Meyers - Writing To The Rescue COPYWRITER: Writing and marketing samples and tips Susan Landry - Hire This Freelance Copywriter - You'll Be Glad You Did. Susanna K. Hutcheson - Freelance Copywriter - Copy writer for those who want leads and sales. Tina Lorenz - Tina Lorenz Writes Alex |
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| | #14 |
| Insane Links War Room Member Join Date: May 2011 Location: The U.S.A
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I can see where a female Copywriter for a female audience could help. Women understand women better than Men do, and vice versa. I've never ran into a problem doing a gender-specific copy either way, but I can see the point... It's all about getting into your audiences frame of mind, afterall. |
| "I am the happiest man alive. I have that in me that can convert poverty to riches, adversity to prosperity, and I am more invulnerable than Archilles; Fortune hath not one place to hit me." -Sir Thomas Browne | |
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| | #15 |
| Copywriter, Consultant War Room Member Join Date: Apr 2008 Location: North Carolina, USA
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I see some great names above, so I won't bother with my full list. But here's another for you: Deanna Blanchard. Like Carline Anglade Cole (and myself), Deanna studied under Clayton Makepeace. She's very good, and I don't know if she has room in her schedule. But you may want to give her a shout. Her website is: Deanna L. Blanchard - Your Resource For Copy That Sells! Hope this helps! Len |
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| | #16 |
| Expert Word Weaver War Room Member Join Date: Oct 2010 Location: Pennsylvania
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As a female copywriter myself, I'm going to have to agree with most of my male counterparts on here - a good copywriter can research and write selling copy for you regardless of gender. I once read a piece directed at woman that converted amazingly - and was written by a male copywriter (his name escapes me right now). But as you said, ultimately it's your project and your choice ![]() As far as references, there's a lot of great names up there - Any of those ladies would be able to craft an awesome direct response piece for you. Best of luck! |
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