Copy Chops Inspiration

Mark Andrews · 07-13-2011, 07:28 PM

Where do you find your inspiration for coming up with new copy chops?

Any eyeball grabbing or excellent examples too which spring to mind are more than welcome below...

Please give credit to the copywriter if possible out of respect.

max5ty · 07-13-2011, 08:35 PM

Quote:

Originally Posted by Pete Walker

Where do you find your inspiration for coming up with new copy chops?

Any eyeball grabbing or excellent examples too which spring to mind are more than welcome below...

Please give credit to the copywriter if possible out of respect.

I read (again) Robert Collier's Letter Book last week - not sure how many times that makes.

It's got a lot of inspirational examples.

Everyone in copywriting should read it.

It's out of print, but I think it's still on Amazon.

07-13-2011, 07:28 PM	#1
Mark Andrews SmokingHotCopy@gmail.com War Room Member Join Date: Apr 2011 Location: In Somebody Else's Shoes Posts: 1,685 Blog Entries: 2 Thanks: 1,587 Thanked 1,332 Times in 722 Posts Contact Info	Copy Chops Inspiration Where do you find your inspiration for coming up with new copy chops? Any eyeball grabbing or excellent examples too which spring to mind are more than welcome below... Please give credit to the copywriter if possible out of respect.
	"He struck the match. Fire flickered. The fuse lit and an explosion of emotional trigger words emanated like lightning through his fingertips..."