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#1 |
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HyperActive Warrior
War Room Member
Join Date: Jan 2009
Location: Falling Waters, WV
Posts: 177
Thanks: 13
Thanked 37 Times in 20 Posts
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Hi Everyone,
This is my first post, as you can see. I have been around for awhile, however, and even had another account. Due to the need to change my username, however, I was forced to create a new one. I've been writing copy for quite awhile now; I'm no stranger to writing a great sales page. Recently, I've decided that I'd like to put my skills to some good use. If I were to sell my copywriting skills - as in, create a sales/squeeze page for a customer - what would I have to include? Of course, I know the basic elements of a good page, but what would I typically have to create for a customer? How would I send a customer the finished page? Would I set up a web page with the copy on it and let the customer copy it? I'd like to start selling my skills, but as you can see, I'm a little lost as to the process of which I'd have to go through. Thanks for any and all answers. Jesse Kemmerer
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#2 |
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On the Web in An Hour
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Join Date: Jan 2007
Location: Seattle, WA
Posts: 184
Thanks: 190
Thanked 32 Times in 19 Posts
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The first thing is to create your own site. It will show the world the best possible sales piece you can write. Then contribute sincerely to copywriting boards. Make sure your signature and/or profile contain links to your site.
As far as delivery to the customer, nothing beats setting up a temp page with the full ad right there, formatted as well as you can muster. You can also email a PDF. |
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#3 |
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Master Copywriter
War Room Member
Join Date: Oct 2006
Location: WA , USA.
Posts: 746
Thanks: 7
Thanked 6 Times in 5 Posts
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You don't have to create anything. You make an offer to the client as to what you create, and they can accept.
I generally always deliver copy in at least a .html file so they can copy and paste the letter in to their template. If they provide me with the template and graphics first, then I deliver the copy as a web-ready document... so all they have to do is publish it to the web and they're ready. Stephen |
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Occupation: Copywriter. Clients: Matt Bacak, Jim Edwards, Ryan Deiss, David Garfinkel, Ewen Chia and more.
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#4 |
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HyperActive Warrior
War Room Member
Join Date: Jan 2009
Location: Falling Waters, WV
Posts: 177
Thanks: 13
Thanked 37 Times in 20 Posts
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To develop my web pages, I use web building software - Web Easy Pro 7.
Would I still be able to set up a temporary web page, publish it, and send the link to my customer? Would he, then, be able to copy the page from there? I am only asking this because I think some code is omitted when I publish pages using the software that I use. Jesse Kemmerer
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#5 |
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Master Copywriter
War Room Member
Join Date: Oct 2006
Location: WA , USA.
Posts: 746
Thanks: 7
Thanked 6 Times in 5 Posts
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I don't know, try testing it yourself like you were the client.
I use my own software to write copy. No hassles, produces an extremely clean .html doc to send to the client. WYSIWYG Killer Cheers, Stephen Dean |
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Occupation: Copywriter. Clients: Matt Bacak, Jim Edwards, Ryan Deiss, David Garfinkel, Ewen Chia and more.
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#6 |
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HyperActive Warrior
Join Date: Jun 2007
Location: , , .
Posts: 136
Thanks: 0
Thanked 28 Times in 21 Posts
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If you ask me... If you have to ask how to sell your copywriting services, then you probably dont know enough about copywriting and marketing to be selling your services.
You sell copywriting services by writing an ad! this is like a no brainer. Halbert once wrote an ad for Jay Abrahams copywriting services and it pulled something like 786 responses. |
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#7 | |
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Compulsive Copywriter
War Room Member
Join Date: Dec 2007
Posts: 402
Thanks: 16
Thanked 32 Times in 28 Posts
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Quote:
Your download link is giving a 404 error. I use Frontpage currently to create webpages. I know that it bloats the code, but I just find it easy to use. You say your software produces "extremely clean" webpages. So how clean is it exactly? -- Dean Dhuli | |
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Dean Dhuli, Direct Response Copywriter & Marketing Consultant
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#8 | |
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HyperActive Warrior
War Room Member
Join Date: Jan 2009
Location: Falling Waters, WV
Posts: 177
Thanks: 13
Thanked 37 Times in 20 Posts
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Quote:
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#9 |
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Matthew James O'Connor
War Room Member
Join Date: May 2005
Location: Darkest Lincolnshire, UK
Posts: 441
Thanks: 50
Thanked 42 Times in 28 Posts
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I generally upload my copy to my site via XSitePro with all gfx included. The client can then download the webpage at their leisure.
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Former Infomercial Mogul Fuses Cut-Throat Sales Savvy With Legendary Copywriting Secrets To Explode Your Bottom Line... Delicious Sales Copy
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#10 | |
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Compulsive Copywriter
War Room Member
Join Date: Dec 2007
Posts: 402
Thanks: 16
Thanked 32 Times in 28 Posts
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Quote:
Anyway, there's two ways to do it... a) Upload it to your site using any FTP software and email him the link. b) Put all the contents(including graphic files) in one folder, zip it and email him the zip file. Hope this helps, Dean. | |
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Dean Dhuli, Direct Response Copywriter & Marketing Consultant
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#11 |
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HyperActive Warrior
War Room Member
Join Date: Jan 2009
Location: Falling Waters, WV
Posts: 177
Thanks: 13
Thanked 37 Times in 20 Posts
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Thanks, Dean. That was what I was trying to ask.
That answered my question completely. Jesse Kemmerer
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#12 |
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Master Copywriter
War Room Member
Join Date: Oct 2006
Location: WA , USA.
Posts: 746
Thanks: 7
Thanked 6 Times in 5 Posts
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Thanks for the heads up, Dean, just transferred to a new host and still have some broken links. It's fixed now.
And it's the HTML code that's clean. It doesn't know how to write complicated or ugly code. It's perfect. I used Frontpage and Dreamweaver for years to write sales letters in. But they would often make me furious with their auto-correction, rewriting of html code, and sometimes just refusing my orders (lol). It got in the way of writing copy, so I finally just wrote a quick text based piece of software for copywriters. You can't design a webpage in it, but you can create a clean .html doc for clients with all the necessary formatting included. The docs come out of the software web ready. And it allows you to just type. You just let the words flow and you don't have to deal with WYSIWYG editors that think they're smarter than you. Cheers, Stephen Dean |
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Occupation: Copywriter. Clients: Matt Bacak, Jim Edwards, Ryan Deiss, David Garfinkel, Ewen Chia and more.
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#13 |
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Active Warrior
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Join Date: Jun 2008
Location: , , .
Posts: 33
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Jesse,
It would depend upon what the client was looking for. You could offer separate prices for a sales page, a squeeze page, and both. In terms of sending the copywriting, I presume if you dealt with each client on a personal level you could always e-mail the finished code to them? |
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#14 |
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Warrior Member
Join Date: Dec 2008
Posts: 2
Thanks: 0
Thanked 0 Times in 0 Posts
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Copywriting is necessary for every internet marketer. It tells about its product and services which he/she have to provide to his/her customer. So content used in copywriting should be attractive as well as informative. Every writer needs to know the fundamentals of copywriting, especially copywriting for the Web.You can add Web copywriting to the list of services you provide, so you can have more clients - and better paying clients too. Web copywriting pays more than straight content writing. You can use your skills for yourself, to sell your writing services, and also to sell products, whether they’re e-books you’ve written, or affiliate products you’re marketing.
_______________ Maria0809 |
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#15 |
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Looking for JV partners
Join Date: Jan 2009
Posts: 21
Thanks: 0
Thanked 2 Times in 2 Posts
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My freelance contractors send me drafts as jpg images, so I can read their stuff but not copy it.
Then when it is all approved, they send the final copy wrapped up in a zip file, which i can then do whatever I want with it. Helps to protect their work (not that I would flog it - they are great and we do a lot of work together). |
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| copywriting, sell, skills |
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