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| | #1 |
| Spinning A Web War Room Member Join Date: Apr 2010
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So...I was watching the master on YouTube and came up on this Video.. It's 4 minutes and Gary only talks for 2 minutes and then the video is over with no part 2. I tried Google but was unable to find more information on Gary's topic of Human Engineering. If any warriors out here can explain it further or better still give me a couple of examples, I would be grateful... PS: If you have a video or an article on this topic by Gary - that would be super cool |
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| | #2 |
| HyperActive Warrior War Room Member Join Date: Oct 2007 Location: Long Island, NY
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Mark "Drez" Dresner Swipe My Massive Copywriting Swipe Files Collection for FREE http://AdvertisingCopySwipes.com | |
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| | #3 |
| Spinning A Web War Room Member Join Date: Apr 2010
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Hey Drez, I've watched all that stuff....my post was in direct relation to the topic of Human Engineering. Thanks. To Warriors in General..l - if anyone has info on Human Engineering related to what Gary was saying - do post, if not kindly skip. thanks |
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| | #4 |
| HyperActive Warrior Join Date: Mar 2011 Location: Down heed by the raging river.
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I think he was talking about cloning people. No. Not really. To the OP: have no idea where this "H.E." thing went. I know who you can ask and probably get an answer. One of his old time cubs, Dan Gallapoo. Better known as Doberman Dan. Google thusly. Doc |
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| | #5 |
| Warrior Member Join Date: Jul 2011
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Drez, The last video from the web site has a cliff hanger
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| | #6 |
| HyperActive Warrior War Room Member Join Date: Oct 2007 Location: Long Island, NY
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Hey markwarrior7 It's not my website, just one I found in a Google search. |
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Mark "Drez" Dresner Swipe My Massive Copywriting Swipe Files Collection for FREE http://AdvertisingCopySwipes.com | |
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| | #7 |
| Senior Warrior Member War Room Member Join Date: Jun 2008 Location: Northern Hemisphere, for now.
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Self help and personal development used to be called Human Engineering years ago.
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| | #8 |
| Bad Golfer War Room Member Join Date: Dec 2010 Location: Los Angeles
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It's a mystery. Maybe he was referring to Social Engineering like he did here: The Gary Halbert Letter |
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| | #9 |
| Advanced Warrior Join Date: Sep 2006 Location: , , .
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Based on what's here, my guess (guess) is he's talking about a larger category which includes social engineering, NLP or whatever, but also just plain research and knowing who your customer is and being on their wavelength. However social engineering is relevant and not talked about nearly enough. |
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| | #10 |
| Advanced Profit Engineer War Room Member Join Date: Sep 2010 Location: Austin Texas
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In the copywriting world "human engineering" is regarding the psychology of persuasion. Go read Cialdini. |
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| | #11 |
| Spinning A Web War Room Member Join Date: Apr 2010
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@ Joe & John_S Gary covers both Social Engineering and Human Engineering as two separate topics - @ Vincenzo - I've read Cialdini more than once and based on what Gary was saying, there's a difference, although it's still a mystery...I guess I'll keep at it...thanks all the same warriors. Cheers |
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| | #12 |
| ProActive Warrior War Room Member Join Date: Dec 2009 Location: Outside the Box
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There's some similar stuff here: http://www.youtube.com/results?search_query=the+system+gary+halbert&aq=f |
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| | #13 |
| Copy Champion War Room Member Join Date: Nov 2007 Location: Pennsylvania
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| Ask yourself, what can you include in your copy to change a prospect in some way and make him more apt to buy? Well, you can change his state of mind. And you can inflame his emotions. That's probably where he was going with it. Alex |
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| | #14 |
| Warrior Member Join Date: Dec 2010
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any recommended books on human engineering, or videos, products? thank you |
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| Tags |
| engineering, explain, gary, halbert, human |
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