Sales Letter Trick: 100% proven way to intrigue visitors to your site in less than 10 seconds

[ndcole78]

Ok, as you all know, I’m a copywriter, so I’ll go ahead and give you guys 1 of my little tricks that I use to increase conversions for clients—or you can do this for yourself if you’re a copywriter and sell your own products.

Here’s the trick: You have less than 10 seconds to grab the attention of visitors to your website or you’ve lost any chance of making a sale, so there’s no secret that your headline is the key to intriguing them and keeping them on your site.

As marketers, we all know that testing is the key to increasing your sales, so here’s a proven way to know that your headline will work before you ever put it up:

Go to Digg.com, type in the name of your niche and find the articles will the most digs. Once you’ve found it, take the headline and tweak it to fit your particular product---almost 95% of the time my clients report back to me an increase in sales.

So why does this work: Well it’s been tested already. There’s a reason why the article has a lot of digs---people are clicking on it because of the headline, so by grabbing it and tweaking it to fit your product, you already have a proven winner.

There’s no reason to reinvent the wheel or spend hours or weeks trying to come up with something that may or may not work. Go for what’s already been proven to work in your market and those digging the articles are most likely in your market.

Believe it or not, a lot of successful marketers employ this same method—now you can too!

[Mad Dawg]

Great tip. I'm definitely going to use this on my own site..thanks!

[ndcole78]

Try it and let me know how it works for you, though over 90% of the time is will work--it's already been tested by the market.

[procopywriter]

Wow... that's a great tip, Nicholas. I'll add that to my arsenal!

[ndcole78]

Great...I'm glad it helps. When you really think about it, it really does make sense.

[Uncle Dimitry]

Excellent tip for lazy people like me!!!!

[Bruce Hearder]

Excellent tip..

Love it..

Thanks for this, i'll use it on my next sales letter..

Bruce

[ndcole78]

LOL--Uncle Dimitry, don't feel bad, it's natural to get lazy every now and then. Bruce, I know this tip will work out well for you.

[iw]

This is really cool! I'm going to use it to reharsh what I have on hand now!

[Valdor Kiebach]

didnt work, i searched for:
affiliate script -> No results found
affiliate program ->
Fox putting TV reruns on the Internet
Atheist group challenges Bush at Supreme Court
MediaDefender Secretly Sells Porn to P2P Users
Apple slams the breaks on Mac mini Test Drive promo
So nothing relevant there

affiliate ->
Ex-officer arrested in BART shooting
Legions of Super Heroes Grouped by Religious Affiliation
Fox News Reports on Fox News Censorship
At least 18 shot at Northern Illinois University
DOJ Candidates Screened According to Conservative Ideals

Still no relevance

I tried various other phrases and keywords with and without quotes and got nothing i could use.
Any advice?

[ndcole78]

There maybe a few niches that it may not work for, but for the most part, it helps me when I try to increase client conversions. I do know another trick that works when Digg doesn't, but I won't reveal that one.

[LB]

Gee...sounds like something I read here 2 months ago:

My Sneaky Little Email Headline Trick | Perry Belcher : Strictly Personal

[mcbeth59]

Wow... I am going to have to check this tip out! It sounds great. Anything that will help grab attention is well worth a try.

[bloggerr]

thanks for the tip. though may not be applicable for all niches. but still a very clever idea.
we can also use amazon to find great headlines. they hired excellent copywriter to write their headlines.

[ndcole78]

Ah---LB, I didn't know that Perry let our little secret out of the bag. Perry and I go way back. Perry is a copywriter as well, but he's not for hire--he's more into developing his own products and getting a piece of the action that we all copywriters make other marketers money for.

[ndcole78]

Yep Shawny--do just what you said.

[stuff2]

Thanks Nicholas

A good trick or tip is just that.

[ndcole78]

I'm glad it enlightened you stuff2.

[honestbizpro]

Very good tip. Same is true for Big News Events. Present, and ones that you see coming. I can inject news easily into a headline and get signups and or sales. That Creativity is key.

[ndcole78]

Very true.

[Bruce NewMedia]

Nicholas, I like that!...thanks. I'll have to try it out.
_____
Bruce

[Craig Fenton]

Hi Ndcole78:

Sometimes a person can say a million words with a headline or a great post. You have a superior suggestion.

Enjoy Sunday.

[twocolor]

Wow...thank you for sharing this great tip!

All the best...

Sonia

[yaz8888]

Great Tip..i heard this before on a tape but didn't follow thru. I will test it right now before I forget. Thanks

[alpha2007]

Hello Nicholas,

Thanks for a helpful trick.

Your NoLimitCopy customer
Anton

P.S. Did your receive my last email?

[bigcullie]

Will do, thanks for the tip. Please keep them coming.

Gordon.

[dave147]

excellent tip - is this going to be 1 of many?

[TheMagicShow]

Awesome! Thanks for this neat trick, will come in handy for sure.

[ndcole78]

No problem. It's a great technique. You can also use it for titles for autoresponders----You'll see your open rate triple.

[ndcole78]

Dave147, yep--this is one of many tips I can give out.

[SEO Inspire]

Originally Posted by ndcole78

Dave147, yep--this is one of many tips I can give out.

Thanks, excellent one...

Waiting for more

[ndcole78]

Aight, SEO Inspire. There are many tricks to make it easier for copywriters as well as none copywriters to get results just by tweaking things that have already been tested for results.

[HappyCommando]

I "Digg" your recommendation.

[ndcole78]

LOL! Nice play with words.

[Valeriu Popescu]

Great tip, but doesn't work with ALL niches. For example, I type *internet marketing*. The results are:

Firefox eclipses IE6 in web share, threatens IE7

IE falls below 69% market share, Firefox climbs above 21%

IE slips further as Firefox, Safari, Chrome gain

W3Counter: Internet Explorer 67%, Firefox 25% as of July 8, 2006

Internet Explorer Loses More Ground to Firefox: Firefox 13.71%

REVISION3 ANNOUNCES RECORD RESULTS FOR 2008

Google joins EU antitrust case against Microsoft

Firefox hits record market share

iTunes music to be taxed!

Firefox creator's thoughts on IE7, and Future of Firefox

Net Neutrality: Google Threatens To File Anti-Trust Lawsuits Over

Ten Worst Internet Acquisitions Ever

If Jimmy, Michael, Bill, and John Could Do It, Why Can’t Ron?

Top 10 Most-Sought-After Gifts of 2008

How good are these??

Val

[pyrmontvillage]

Thanks for the Tip Loved It

[ndcole78]

Val, I'm pretty sure that you did it wrong.

Step 1: Click the search button on Digg.

Step 2: Type in your niche or subject you're after

Step 3: Choose titles only

Step 4: Choose all stories

Step 5: Choose sort by most Diggs

Step 6: click the search button and see what you get

For Internet marketing---you should get "Top 10 Worst Internet Marketing Videos Ever"

Now i would not use this as a headline for a sales letter, but I would use it as an autoresponder title. This has over 700 Diggs, which lets me know that people are interested in the title and when you send it out, people are more likely to open your email.

Your email will tell a little about the worst videos, then if part of your business is showing people how to make videos or if you do videos for people, this will be your angle to reel them in to do business with you.

Tell them a little about the worst videos and then say something like--"You don't have to risk creating videos like these, instead you can let a team of professional video marketers create a high-impact video that draws in visitors to your site like steel to a magnet & have them scrambling for the buy button before it's over."

You know, something like that.

Now, for my niche--Copywriting I get "The Ultimate Copywriting Cheat Sheet"

I used this a week ago and the open rate was 72%.

Of course I didn't really give them a cheat sheet.

Here's a copy of what my email said once people opened it:

Blues icon B.B. King was once asked how he
found his heart-warming, bone-chilling sound.

"It's simple," he said. "I only steal from
the best."

After publishing more than 2 million words
-- online and print -- I'm convinced that B.B.
King was right.

To become a good writer, one must first be a
studious reader.(How else will you know whom
to steal..I mean, borrow from?)

But as a marketer with products and services
to get out, who really has time to read
themselves into being a good copywriter?

Well, the good news is that now you don't have
to because I've compiled a team of writers
that I've personally trained and started
a membership where you can get all the sales
letters you want each month for just $97 bucks,
that's it.

It's the ultimate cheat sheet to ensuring that you
have great copy.

Check it out here: http://www.nolimitcopy.com

[Valeriu Popescu]

Originally Posted by ndcole78

Val, I'm pretty sure that you did it wrong.

Step 1: Click the search button on Digg.

Step 2: Type in your niche or subject you're after

Step 3: Choose titles only

Step 4: Choose all stories

Step 5: Choose sort by most Diggs

Step 6: click the search button and see what you get

For Internet marketing---you should get "Top 10 Worst Internet Marketing Videos Ever"

Now i would not use this as a headline for a sales letter, but I would use it as an autoresponder title. This has over 700 Diggs, which lets me know that people are interested in the title and when you send it out, people are more likely to open your email.

I certainly get the wrong idea, now is very clear. For email marketing could work!!
You know, I'm NOT a copy boy but I was able to write a pretty good sales letter
for myself.

Thx,

val

[ndcole78]

Yep---for that instance, it's good for email marketing. However, most times you can use it for headlines. Either way, you should still intrigue prospective buyers & profit more.

[Powertreb]

That's a really great idea. Makes perfect sense. In retrospect it's SO obvious, makes me wonder why it didn't naturally come to mind.

[honestbizpro]

Hey that should work for New blog posts as well as long as we tweak them as you mentioned. Thanks.

[ndcole78]

Yep--I'm a big believer in testing and this method just makes testing a lot easier for you. the headlines or titles have already been tested by your target market. It's a no-brainer to use it with minor tweaking if need be.

[Magic Johnson]

100% or 95% of the time, you better make up your mind. = (

[ndcole78]

LOL! Either way, you'll be better off rather than guessing.

[Magic Johnson]

Originally Posted by ndcole78

LOL! Either way, you'll be better off rather than guessing.

I see what you are saying, and I see it as a way to get ideas. Still, you shouldnt overlook it, because... they dont get diggs for Headline only.

Content+headline...

And they may already have a list and a relationship with the crowd. Like John Reeses Fish Tank, which got digged a gazillion times. Not because the headline. Because the content.

Better learn how to write a solid headline, sorry.. this is for the gullible.

It's a weak concept on many levels.

And yes, that's my two cents.

[webpagesrus]

Great tip, thanks...

[Sa61Na]

2 ndcole78: Thanks, i'll keep it in mind

[Tony Vercetti]

Great tip, its important to have a good headline to draw the visitors attention.

[ndcole78]

Yep, headlines can make or break your sales.

[SteelDanno]

Very cool. I've got an retrofiitted a couple of my sales letters to test this out. Cheers.