This Guy Does $50k/Day And It's All About The Ad, Massive Split Testing, And Targeting Demographics

JasonParker · 02-06-2012, 05:40 AM

This guy regularly does $50k daily with PPC.

Recently he recorded a $100k day.

Check out what he says some of his secrets are...

And they're ALL ABOUT copywriting and good direct response advertising.

He talks about Dan Kennedy and focusing on the WHO instead of the WHAT.

So instead of his keywords focusing on what he's selling (and bidding really high for those keywords that seem logical to bid on), he's targeting keywords unrelated to his product he's selling BUT related to the demographics of the people who would most likely convert.

This keeps his bids low and shoots his traffic through the roof because he's not restricted by thinking that the WHAT he's selling is important... It's all about finding out where his prospects are online, putting an ad in front of them that speaks to them, and pulling out that demographic.

This is a huge revelation if you think about it.

He also talks about how your ad is the holy grail.

This is the fella.

The Copy Nazi · 02-06-2012, 02:06 PM

Good squeeze too - Super Affiliate Rockstar

02-06-2012, 05:40 AM	#1
JasonParker Senior Warrior Member War Room Member Join Date: Jun 2007 Location: USA Posts: 4,156 Thanks: 906 Thanked 1,050 Times in 433 Posts	This Guy Does $50k/Day And It's All About The Ad, Massive Split Testing, And Targeting Demographics This guy regularly does $50k daily with PPC. Recently he recorded a $100k day. Check out what he says some of his secrets are... And they're ALL ABOUT copywriting and good direct response advertising. He talks about Dan Kennedy and focusing on the WHO instead of the WHAT. So instead of his keywords focusing on what he's selling (and bidding really high for those keywords that seem logical to bid on), he's targeting keywords unrelated to his product he's selling BUT related to the demographics of the people who would most likely convert. This keeps his bids low and shoots his traffic through the roof because he's not restricted by thinking that the WHAT he's selling is important... It's all about finding out where his prospects are online, putting an ad in front of them that speaks to them, and pulling out that demographic. This is a huge revelation if you think about it. He also talks about how your ad is the holy grail. This is the fella.
	Go OKC Go Boston

02-06-2012, 02:06 PM	#2
The Copy Nazi Mal Lambe War Room Member Join Date: Jan 2009 Location: The Bunker, Paris Posts: 2,490 Blog Entries: 2 Thanks: 791 Thanked 1,481 Times in 701 Posts Social Networking Contact Info	Re: This Guy Does $50k/Day And It's All About The Ad, Massive Split Testing, And Targeting Demograph Good squeeze too - Super Affiliate Rockstar