Best Marketing Books?

[CharismaticMannequin]

Heyy guys,


getting kind of a WF bug! Keep coming back for more!


Anyway, I'm all copywritten out. I wanna expand my skillset, and start officially helping my clients expand their marketing opportunities. I know quite a bit, but I'm looking for some solid guides/courses that I can learn from.

I help my clients as it is, giving them ideas and getting them to think about how their ideal prospect is approaching their business, but I'd like to have a more comprehensive education and be able to offer it as an official service (I'm not one to offer services unless I know they're worth offering - seen too much of that rubbish here on the web)

So, any suggestions?



Thanks guys!

[UKCopyKing]

Seth Godin - small is the new big - changed my life, great book.

[joe golfer]

Take another look at this sticky- still lots of good links.
The Biggest, Most Bad-Ass List of Awesome Marketing Lists...

Jay Abraham's stuff:
Abraham.com - Marketing Genius

also Chet Holmes, John Jantsch, etc.

More ideas here:
The Ultimate List of the Best Marketing Books Ever
http://webmarketinginnercircle.com/i...ng-books-list/

[jimbo13]

You don't need courses.

This will cost you less than £10 and has all those 5 star reviews for a reason.

The Ultimate Small Business Marketing Book:...

It is simple and every small business does better after reading and implementing.

She isn't a guru and she isn't American.

She just knows what the hell she is on about that's all.

Dan

[jimp74]

Hi, how about Laptop Millionaire, Duck Tape Marketing, and Moonlighting Online

[The Copy Nazi]

Originally Posted by jimp74

Hi, how about Laptop Millionaire, Duck Tape Marketing, and Moonlighting Online

Talking of "duck tape"...

Is it Duct or Duck? We don’t want you to be confused, so we will explain. The first name for Duct Tape was DUCK. During World War II the U.S. Military needed a waterproof tape to keep the moisture out of ammunition cases. So, they enlisted the Johnson and Johnson Permacel Division to manufacture the tape. Because it was waterproof, everyone referred to it as “duck” tape (like water off a duck’s back). Military personnel discovered that the tape was good for lots more than keeping out water. They used it for Jeep repair, fixing stuff on their guns, strapping equipment to their clothing... the list is endless.
After the War, the housing industry was booming and someone discovered that the tape was great for joining the heating and air conditioning duct work. So, the color was changed from army green to the silvery color we are familiar with today and people started to refer to it as “duct tape*.” Therefore, either name is appropriate.

Duct Tape vs. Duck Tape - an explanation

But the book you're referring to is Amazon.com: Duct Tape Marketing Revised &...

[CharismaticMannequin]

Originally Posted by The Copy Nazi

Talking of "duck tape"...
Duct Tape vs. Duck Tape - an explanation

But the book you're referring to is Amazon.com: Duct Tape Marketing Revised & Updated: The World's Most Practical Small Business Marketing Guide (9781595554659): John Jantsch: Books

Learn something new everyday

[jimp74]

Hi The Copy Nazi, lol yes mis type yes Duct is correct

[MyNewMama]

Influence: The Psychology of Persuasion by Robert B. Cialdini