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| Success Is No Illusion! War Room Member Join Date: Apr 2007 Location: , , .
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Hi Copywriting Warriors, As copywriters, we know that well written bullets -- are important for a good copy. Are there any good books out there, that go over the techniques of writing good bullets? Thanks |
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" You can either give a man a fish and feed him for a day OR teach him how to catch a fish and it will feed him for a lifetime"
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| | #2 |
| Ghostwriter War Room Member Join Date: Mar 2009 Location: Ontario
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I have not read this and am not sure about the reviews on it but I am just letting you know it is available. Author is Kim Long |
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| | #3 |
| Marketing Strategist War Room Member Join Date: Jan 2003 Location: Punta Gorda, FL, USA.
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I've read an entire book dedicated to headlines but one for bullet points is a little stretch in my opinion. I checked the one mentioned on amazon and one the the reviewers claimed that it contained a lot of filler. I'm not surprised. -Ray Edwards |
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| | #4 |
| Copywriter and Marketer War Room Member Join Date: Apr 2005 Location: Philly Suburbs, USA
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Here's a freebie offered by Clayton Makepeace about a year ago. It's the PDF version of the first ever issue of EasyWriters Club which covered 20 different ways to write bullets. The art and science of writing bullet and fascination copy | The Total Package Enjoy, Mike |
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| | #5 |
| HyperActive Warrior Join Date: Aug 2007 Location: , , USA.
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Get the book Magnetic Marketing by Micheal Kimble.Although not a book dedicated to writing just bullets,it shows you different formulas you can use to write good bullets.You can also get Ben Settle's book The Copywriting Grab Bag at The Copywriting Grab Bag.
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Adeniji Ayodeji is an Internet marketer who specialises in Copywriting,writing of Press Releases,brochures,Postcards and Direct Mail to mention a few.You can send him your requests at ayodejiadeniji@gmail.com
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| | #6 |
| Copy Strategy Warrior War Room Member Join Date: Feb 2009 Location: Down Under
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Gary Bencivenga is the resident master of bullets. His site is Marketing Bulletsand his free stuff is pure gold and much better than most paid copywriting courses
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Check out my bookstore | |
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| | #7 |
| Matthew James O'Connor War Room Member Join Date: May 2005 Location: Darkest Lincolnshire, UK
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Not sure about an entire book on bullets but I have this post in my bookmarks, it's a beauty... Write Stronger Bullets | The Total Package |
| Diary of a Direct Response Copywriter Infomercial Veteran Turned Copywriter Wants To Explode Your Sales...Delicious Sales Copy | |
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| | #8 |
| Top Gun Copywriter War Room Member Join Date: Sep 2006 Location: Old London Town, United Kingdom.
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Hey Mel, Looks like the Clayton M resource may be the way to go on this... Personally I got a lot from Brian Keith Voiles Ad Magic course in regards to writing bullets. I'd recommend the course for general copy anyway, but the bullets section was very useful when I was starting out. Hope that helps -David Raybould |
| Millionaire-Creating Copywriter...http://www.DavidRaybould.com Site Not Converting? Want More Money? PM me or Email Me Here. I can help | |
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| | #9 |
| Success Is No Illusion! War Room Member Join Date: Apr 2007 Location: , , .
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Lots of good information here, thanks to all.
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" You can either give a man a fish and feed him for a day OR teach him how to catch a fish and it will feed him for a lifetime"
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| | #10 | |
| John Palmieri, Copywriter War Room Member Join Date: Oct 2007 Location: USA
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That's the resource I was thinking of, but I couldn't find the link. That single PDF is worth a fortune. Makepeace knows copy. Johnny | |
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| | #11 |
| Wordsmith To The Wise War Room Member Join Date: Jun 2005 Location: Calgary, Alberta, Canada
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