Short Sales Letter Formula

Joe2 · 05-05-2009, 11:30 PM

I am looking for a copy of this book. Can anyone let me know if they have a copy or maybe where I could get hold of one,

Thanks
Joe

RedPhoenix · 05-06-2009, 08:14 AM

This was a course in WSO offered by Kunle Olomofe. See WSO Archive - ▓►WARRIORS ONLY - Not For Sale At Any Price... | WarriorPlus

There is no book by that title that I am aware of.

All the best.
Mike

Jon MacPherson · 05-06-2009, 12:44 PM

looks like andrew cavanagh owns short sales letter formula dot com

Is that what you're talkin' about, Joe?

AlanCarr · 05-06-2009, 02:08 PM

If still stuck and it's for the net, try "Web Copy That Sells" by Maria Veloso, which has a pretty good short and simple formula.

I don't want to spoil the book but in essence answer 5 questions:

What's the problem, why hasn't it been solved before, what changed, what would your joyful and orgasmic life be like if you did solve it and how to order? Answer those and you have a mini salesletter.

Alan C.

Matt Jutras · 05-06-2009, 02:49 PM

I like Joe Vitale's "3 P" formula for short copy.

Promise.

Proof.

Price.

Here's a perfect example:

Robert Collier Letter Book

colmodwyer · 05-06-2009, 07:48 PM

Quote:

Promise.

Proof.

Price.

Come on now, what's the other P that's missing?

Colm

Matt Jutras · 05-06-2009, 08:15 PM

I didn't come up with that "formula" so I'm not sure.

Persuasion?

I think that's a given and part of the promise and proof.

DougBarger · 05-06-2009, 08:22 PM

What's YOUR problem?

;-)

Matt Jutras · 05-06-2009, 08:39 PM

Oh I agree

But here's the "school of thought" behind Vitale's "promise/proof/price" formula:

Marketing Formulas I've Collected Over the Years - Marketing & Sales - Biznik

Quote:

In his book "Hypnotic Selling" Joe explains how you don't have to rub the client's nose in the problem, they live with the problem. What they want to hear is the promise. They will get it if they are feeling the pain. I use this formula a lot.

I'm not saying I agree with it 100%.

Just putting it out there.

Joe2 · 05-06-2009, 10:05 PM

RedPhoenix

Your eference WSO Archive - ▓►WARRIORS ONLY - Not For Sale At Any Price... | WarriorPlus is the thing I was looking for but apparently it's not available for purchase any more. Don't know the reason or if Allen Says will chip in with some info.

Thanks Joe

05-05-2009, 11:30 PM	#1
Joe2 HyperActive Warrior War Room Member Join Date: Aug 2004 Location: , , Thailand. Posts: 126 Thanks: 32 Thanked 10 Times in 10 Posts	Short Sales Letter Formula I am looking for a copy of this book. Can anyone let me know if they have a copy or maybe where I could get hold of one, Thanks Joe

05-06-2009, 08:14 AM	#2
RedPhoenix Mícheál War Room Member Join Date: Dec 2004 Location: Bretain Posts: 43 Thanks: 4 Thanked 15 Times in 10 Posts	Re: Short Sales Letter Formula This was a course in WSO offered by Kunle Olomofe. See WSO Archive - ▓►WARRIORS ONLY - Not For Sale At Any Price... \| WarriorPlus There is no book by that title that I am aware of. All the best. Mike
	http://www.23rdwave.com/ "Excellence is not an event it's a habit" - Aristotle 384 BC

05-06-2009, 12:44 PM	#3
Jon MacPherson Lucky Man Join Date: Apr 2009 Location: Oregon Posts: 55 Thanks: 2 Thanked 6 Times in 6 Posts	Re: Short Sales Letter Formula looks like andrew cavanagh owns short sales letter formula dot com Is that what you're talkin' about, Joe?

05-06-2009, 02:08 PM	#4
AlanCarr Ace Copywriter War Room Member Join Date: Nov 2008 Location: Tropical Island... Posts: 380 Thanks: 35 Thanked 48 Times in 36 Posts Contact Info	Re: Short Sales Letter Formula If still stuck and it's for the net, try "Web Copy That Sells" by Maria Veloso, which has a pretty good short and simple formula. I don't want to spoil the book but in essence answer 5 questions: What's the problem, why hasn't it been solved before, what changed, what would your joyful and orgasmic life be like if you did solve it and how to order? Answer those and you have a mini salesletter. Alan C.

05-06-2009, 02:49 PM	#5
Matt Jutras Use Your Illusion War Room Member Join Date: Dec 2007 Posts: 523 Thanks: 188 Thanked 179 Times in 114 Posts	Re: Short Sales Letter Formula I like Joe Vitale's "3 P" formula for short copy. Promise. Proof. Price. Here's a perfect example: Robert Collier Letter Book

05-06-2009, 08:15 PM	#7
Matt Jutras Use Your Illusion War Room Member Join Date: Dec 2007 Posts: 523 Thanks: 188 Thanked 179 Times in 114 Posts	Re: Short Sales Letter Formula I didn't come up with that "formula" so I'm not sure. Persuasion? I think that's a given and part of the promise and proof.

05-06-2009, 08:22 PM	#8
DougBarger Known, Liked and Trusted War Room Member Join Date: Jun 2007 Location: USA Posts: 3,250 Blog Entries: 1 Thanks: 581 Thanked 240 Times in 145 Posts Social Networking Contact Info	Re: Short Sales Letter Formula What's YOUR problem? ;-)
	These Underground Rare Recordings Reveal:"How to Force Your Currently 'Under Achieving' Landing Page to-- Close 60%* of First-Time Visitors to New Subscriptions for You!"-- (My contribution to the War Room...

05-06-2009, 10:05 PM	#10
Joe2 HyperActive Warrior War Room Member Join Date: Aug 2004 Location: , , Thailand. Posts: 126 Thanks: 32 Thanked 10 Times in 10 Posts	Re: Short Sales Letter Formula RedPhoenix Your eference WSO Archive - ▓►WARRIORS ONLY - Not For Sale At Any Price... \| WarriorPlus is the thing I was looking for but apparently it's not available for purchase any more. Don't know the reason or if Allen Says will chip in with some info. Thanks Joe