How to Sell Informational Products in a Cut-Throat Environment

Angela Kambarian · 05-16-2009, 10:35 PM

Hello, my fellow copywriters:

I am sure many of you are constantly looking for new streams of income and creative ways to capitalize on your knowledge. Seems like a good idea? You bet! The only problem is, there are too many products floating around. That’s why I decided to provide a few valuable tips and suggestions on how to sell informational products in a cluttered marketplace.

It’s not easy. But it’s possible. Let me show you how!

1 First and foremost, define your niche.
We live in an age of specialization. Most people have very specific needs and requirements. What you have to do is match your interests and expertise with the information needs of your target audience.

2. Focus on a particular subject. You’d better stop wandering aimlessly from one subject to another. Seize a particular niche or topic, add your own creative twist to it, and produce a series of products that would satisfy the needs of your prospects/readers.

3. Sell similar products to existing customers. Even if your first sale was profitable, you don’t stop there and rest on your laurels. You should create a line of identical information products and capitalize on repeat sales. Very few people get seriously rich from one single endeavor.

4. Test a few different prices.I strongly suggest that you sell a few different items, reflecting a range of prices. For example, you can sell an e-book for $14.99, DVD for $15.95, CD for $9.99, or a series of reports for $7 each. I know some experts who sell products ranging from $5 to $5,500.

Here is one more thing I want you to keep in mind. Always ask for feedback. Let people tell you what products they want you to create.

Good luck with your new creative ventures!

Kyle Tully · 05-17-2009, 04:37 PM

Hi Angela

Just wondering how many info products you have sold online?

How many were in a "cut-throat environment" and what were your results?

Just want to make sure I'm taking advice from someone who actually knows what they're talking about

Thanks
Kyle

MontelloMarketing · 05-17-2009, 06:43 PM

Kyle...

Rotfl.

05-16-2009, 10:35 PM	#1
Angela Kambarian Active Warrior Join Date: Apr 2009 Location: in New York Posts: 68 Thanks: 0 Thanked 15 Times in 11 Posts	How to Sell Informational Products in a Cut-Throat Environment Hello, my fellow copywriters: I am sure many of you are constantly looking for new streams of income and creative ways to capitalize on your knowledge. Seems like a good idea? You bet! The only problem is, there are too many products floating around. That’s why I decided to provide a few valuable tips and suggestions on how to sell informational products in a cluttered marketplace. It’s not easy. But it’s possible. Let me show you how! 1 First and foremost, define your niche. We live in an age of specialization. Most people have very specific needs and requirements. What you have to do is match your interests and expertise with the information needs of your target audience. 2. Focus on a particular subject. You’d better stop wandering aimlessly from one subject to another. Seize a particular niche or topic, add your own creative twist to it, and produce a series of products that would satisfy the needs of your prospects/readers. 3. Sell similar products to existing customers. Even if your first sale was profitable, you don’t stop there and rest on your laurels. You should create a line of identical information products and capitalize on repeat sales. Very few people get seriously rich from one single endeavor. 4. Test a few different prices.I strongly suggest that you sell a few different items, reflecting a range of prices. For example, you can sell an e-book for $14.99, DVD for $15.95, CD for $9.99, or a series of reports for $7 each. I know some experts who sell products ranging from $5 to $5,500. Here is one more thing I want you to keep in mind. Always ask for feedback. Let people tell you what products they want you to create. Good luck with your new creative ventures!
	Copywriter & Marketing Consultant www.kambarian.com

05-17-2009, 04:37 PM	#2
Kyle Tully ConsultingTycoon.com War Room Member Join Date: Apr 2007 Location: Vaucluse, Australia. Posts: 2,343 Thanks: 98 Thanked 268 Times in 128 Posts Social Networking Contact Info	Re: How to Sell Informational Products in a Cut-Throat Environment Hi Angela Just wondering how many info products you have sold online? How many were in a "cut-throat environment" and what were your results? Just want to make sure I'm taking advice from someone who actually knows what they're talking about Thanks Kyle
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05-17-2009, 06:43 PM	#3
MontelloMarketing Godfather Of Persuasion War Room Member Join Date: Oct 2006 Location: Los Angeles - Tampa - Raleigh Posts: 1,140 Thanks: 112 Thanked 349 Times in 177 Posts Social Networking	Re: How to Sell Informational Products in a Cut-Throat Environment Kyle... Rotfl.
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