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#1 |
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Advanced Warrior
Join Date: Feb 2007
Posts: 520
Thanks: 23
Thanked 22 Times in 8 Posts
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I need a few testers & reviewers for my newest software, which is an A/B split testing software (+multivariate testing).
If you don't know what split testing is, I'll tell you in a few words. 1. A/B split testing is the process in which you decide which element performs better on a website (ie button A performs better than button B, or headline A got you more conversions than headline B). You can also use split testing as a diagnostic tool to find out what goes wrong on your page and understand what your visitors are doing and why. 2. Multivariate testing is a little more complex. You can run multiple a/b tests in a single test page and save a lot of time & resources. In the end, your page will be optimized and you'll be able to use the best headline, best pic, best words, best buy button, etc (anything can be tested). If you think you want to give it a go and write down your experience with it, then let me know via PM. Also, I can put it online for you to play with it, but for better results, it would be better to have it on your own server. Any questions, post a reply here or PM me. - Peter |
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#2 |
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HyperActive Warrior
War Room Member
Join Date: May 2009
Posts: 186
Thanks: 20
Thanked 7 Times in 7 Posts
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I would be interested. Please send me the details. Thanks
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#3 |
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Compulsive Copywriter
War Room Member
Join Date: Dec 2007
Posts: 396
Thanks: 16
Thanked 32 Times in 28 Posts
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You'll probably get more replies if you post it here:
Main Internet Marketing Discussion Forum btw, Mike Humphreys here is the owner of another multi-variate split testing software. So maybe he can give this a try and tell you what he thinks. ![]() / |
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Dean Dhuli, Direct Response Copywriter & Marketing Consultant
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#4 | |
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Advanced Warrior
Join Date: Feb 2007
Posts: 520
Thanks: 23
Thanked 22 Times in 8 Posts
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I posted it yesterday in the main forum and nobody seemed to be interested
![]() Who's Mike Humphreys ?? Quote:
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#5 | |
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Copywriter and Marketer
War Room Member
Join Date: Apr 2005
Location: Philly Suburbs, USA
Posts: 1,995
Thanks: 121
Thanked 161 Times in 96 Posts
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Quote:
To be honest, most newer marketers either haven't discovered the power of testing or think it's too much work. My sig file below will fill you in on who I am. ![]() Take care, Mike | |
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#6 |
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Advanced Warrior
Join Date: Feb 2007
Posts: 520
Thanks: 23
Thanked 22 Times in 8 Posts
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Hey Mike, nice to meet you
![]() Indeed, testing is "the backbone" BTW, I already google'd you and found your website. |
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#7 |
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Dating Coach
War Room Member
Join Date: Apr 2009
Location: Los Angeles
Posts: 73
Thanks: 62
Thanked 4 Times in 4 Posts
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I would be happy to test and write you a review.
-Magic |
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#8 |
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Warrior Member
Join Date: Oct 2008
Posts: 1
Thanks: 0
Thanked 0 Times in 0 Posts
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Split testing has a major problem and most people new to testing don't realise this.
Here's the problem: Say you have a page that is already number one in google so you get lots of traffic but your sales are low due to poorly written copy or a page that's simply untested. Split testing can help you get the right copy/graphics etc to push up you sales. Test variations and then use the winning page. Simple right? However, many a/b testing scripts change the source of your index page and so can ruin your page one listing. Even worse some a/b scripts even use an virtually empty index page and then redirect to pagea.htm or pageb.htm. I think this is against Googles T&C though I haven't actually checked. So my question to Zeurois and to Mike is do either of your scripts a) Break Googles terms in any way b) Use a method which doesn't ruin your rankings Both in my opinion are crucial in an a/b script. Looking forward to hearing from you both. |
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#9 |
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Advanced Warrior
Join Date: Feb 2007
Posts: 520
Thanks: 23
Thanked 22 Times in 8 Posts
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dh, thanks for the question.
I'm not sure what Mike's script does, so I'll speak for mine. I don't know how it affects the rankings, especially because it doesn't modify any incoming links or other factors that matter. The only thing to mess with here is "on-site seo". My script keeps track of IPs and previous visits, so IP 11.11.11.11 for instance will see the same page every time he/it comes back. Same for 22.22.22.22 (just sample IPs). So each person will be seeing the same page on return, if that's your concern. The problem here is when google bot comes from 2 different IPs and sees 2 different pages, that could be a problem. However, my script doesn't rotate pages, only variables inside one page (ie test headline A vs headline B vs headline C or button A vs button B vs button C or both at the same time, you get the idea). Conclusion, it really depends on the user and it will affect the SE rankings if you jump from a H1 headline saying "fishing for newbies" to "hunting for newbies". Anyway, is that what you asked? Btw, my name is Peter |
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#10 |
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Advanced Warrior
Join Date: Feb 2007
Posts: 520
Thanks: 23
Thanked 22 Times in 8 Posts
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Magic,
I'll post here a few questions that I addressed the ones before you. 1. Do you understand what split testing is, how it works and how it can improve your site performance? 2. Do you have a website with decent traffic? Because if you don't, you won't be able to test anything. To run any kind of tests on websites, you need visitors, so if you don't have that, it's pointless. 3. Are you going to integrate it with 3rd party softwares? If you do, you're on your own. I wrote this app from scratch as a standalone application so (at least for now) don't expect it to work with other softwares like wordpress, joomla, amember or others. Thanks for your interest |
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#11 | |
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Copywriter and Marketer
War Room Member
Join Date: Apr 2005
Location: Philly Suburbs, USA
Posts: 1,995
Thanks: 121
Thanked 161 Times in 96 Posts
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Quote:
To date, I have not heard of or know of my Easy Multi Tracking script breaking any SEO rules or ruining any rankings. For multi-variate testing, it does not change the page name. If you use the page rotator feature, then it changes the webpage extension for two files to .php. Hope that helps, Mike P.S. Out of professional courtesy I do not want to take over the OP's (Zeurois) thread. If you have any additional questions about my product, please send me a PM or a help desk ticket through Easy Multi Tracking. Thanks! | |
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