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#51 | |
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Senior Warrior Member
Join Date: Aug 2008
Posts: 1,040
Thanks: 287
Thanked 70 Times in 61 Posts
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Quote:
Top Copywriting Books... Ever | |
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"One Man's Ceiling is Another Man's Floor" "I Pay Less Attention to What Men Say. I Just Watch What They Do."
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#52 |
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Cash-Producing Copywriter
War Room Member
Join Date: Oct 2004
Location: Australia
Posts: 1,332
Thanks: 133
Thanked 144 Times in 90 Posts
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Turbo-Charge Your Website With Compelling, Cash-Sucking Sales Copy That Gets Serious Results - http://www.noriskcopy.com
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#53 | |
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Copywriter Guy
War Room Member
Join Date: Oct 2007
Location: USA
Posts: 310
Thanks: 23
Thanked 12 Times in 11 Posts
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Quote:
Thank you for the added detail. It's good that you posted it here, instead of using a PM, because I think a lot of people will find your story interesting and inspirational. ![]() Johnny | |
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#54 |
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http://IMCopywriting.com
War Room Member
Join Date: Feb 2009
Location: UK
Posts: 991
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Hello John
Just sent you a private message with some very good information for you that doesn't cost the earth and is pretty comprehensive. Hope it helps you out mate. Best regards. Mark |
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Sales Copy / Sales Letters From Just $??? Each - Warrior Classified Ad
http://www.IMCopywriting.com Mark Andrews IMCopywriting Blog An example of my copywriting can be found here: http://nogreenthumbrequired.com/ngtr_kit/ (non affiliate link) |
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#55 |
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Senior Warrior Member
War Room Member
Join Date: Jul 2008
Location: Near Dallas, TX, USA
Posts: 1,335
Blog Entries: 22
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Thanked 527 Times in 283 Posts
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Mark,
Thanks so much for the suggestion! I have taken your advice. Very kind of you to take the time. Regards, John Schwartz |
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>>> Follow Me & I'll Follow You <<<
Free For Warriors ---> Get Bigger Adsense Paychecks WSO ---> Smart Article Marketing - Write Less, Bank More WSO ---> Become A Lightning Fast Rewriter WSO ---> Article Research 101 |
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#56 |
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http://IMCopywriting.com
War Room Member
Join Date: Feb 2009
Location: UK
Posts: 991
Blog Entries: 1
Thanks: 530
Thanked 252 Times in 190 Posts
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Absolutely no worries John, not a problem, my pleasure.
Kindest regards and the very best of luck to you. |
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Sales Copy / Sales Letters From Just $??? Each - Warrior Classified Ad
http://www.IMCopywriting.com Mark Andrews IMCopywriting Blog An example of my copywriting can be found here: http://nogreenthumbrequired.com/ngtr_kit/ (non affiliate link) |
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#57 | |
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Whacked-Out Copywriter
War Room Member
Join Date: Jan 2009
Location: Paris via Sydney
Posts: 615
Blog Entries: 1
Thanks: 134
Thanked 101 Times in 64 Posts
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Quote:
Any copywriter worth his chops should be able to rewrite a salespage pretty quick. Sure - some of them take longer than others. But when I'm "in the zone" I can rewrite a salespage in about an hour. I'll take that $97 an hour any day. But you know what I'll also take - leads and offers to better and higher-paying gigs. And that's what those "loss leaders" do. We'd all like to be paid Frank Kern-style $35,000 a gig but they don't come every day. And frankly I'd rather be a working hack than an "unemployed copywriter" sitting on my butt waiting for the phone to ring with five-figure gigs. "Unable to sell themselves" - yeah right. I suppose that's why I'm up to my neck in work - not all of it "$97 rewrites" - I'll give you the drum. Think about "upsell on the back end". Your "cheap copy" can be a great foot in the door if you like. It'll get you in the house and talking to the Missus where you can show her how to get that stain out of the carpets or how quiet her house can be with double-glazing. BTW Gary Halbert had a great little trick he used when he was selling encyclopedias door-to-door. He'd ring the door-bell and then turn around and walk away. Invariably the door would open and the householder would say "Yes....can I help you?". Halbert would say "Oh I'm sorry...I was looking for the Schwartz family and then I just noticed these beautiful roses you have here and...". That got him in the house. And talking. And solving their problems. And writing the order. Forget about "selling yourself". Think about "solving someone's problem". The order comes from that. à bientôt, That Cheap-Ass Copy Guy. | |
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#58 | |
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Senior Warrior Member
Join Date: Aug 2008
Posts: 1,040
Thanks: 287
Thanked 70 Times in 61 Posts
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Quote:
I did give you a suggestion. So i may have jumped down your throat just a little, but wasn't attacking you. I apologize if you think I was attacking you, but really your question gets asked here over,over, over, and over, and over again. Thats why the answer to your question is at the top of the forum. But, I'd recommend you go with Sean D'souza course. One of the best courses out there with easily consumable content. Its gonna set you back around 2k, but sean stuff is excellent. He hardly gets mentioned on the forum here and his stuff is top notch. You can check his website to read his copy or go to copy blogger and find his articles on there. | |
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"One Man's Ceiling is Another Man's Floor" "I Pay Less Attention to What Men Say. I Just Watch What They Do."
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#59 | |
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Warrior Member
Join Date: Jan 2007
Location: , , .
Posts: 24
Thanks: 0
Thanked 2 Times in 2 Posts
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Quote:
Great copywriters usually cost most - because they have experience and a good track record. Good copywriters usually cost a bit less - largely because they don't have the lenght of experience. BUT At the end of the day it's all down to the skill of the individual - and NOTHING else. I've seen some unbelievably bad copy by 'gurus' like Ted Nicholas - and some great copy by people who've just gone out and written their own thing. But it's 100% the case that cost doesn't equate with great. | |
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#60 | |
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http://IMCopywriting.com
War Room Member
Join Date: Feb 2009
Location: UK
Posts: 991
Blog Entries: 1
Thanks: 530
Thanked 252 Times in 190 Posts
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Quote:
Kettle. Black. K.I.S.S.
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Sales Copy / Sales Letters From Just $??? Each - Warrior Classified Ad
http://www.IMCopywriting.com Mark Andrews IMCopywriting Blog An example of my copywriting can be found here: http://nogreenthumbrequired.com/ngtr_kit/ (non affiliate link) |
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#61 |
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Astounding Writing Coach
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I think the thing that a lot of businesses overlook when it comes to copywriting is that copywriting is an investment rather than an expense. We as copywriters know paying for years of training and developing our writing skills was a good investment. Now if we can just convince those wanting the benefits of our investment to see copywriting that way....
Susan |
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Astounding Writing Coach
I forbid you to grab your target market's attention. Do not go here for an incredible free ebook on how to do it. http://www.yoursecretwishes.com/Free...ctingEbook.htm |
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#62 |
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ResultsCopywriting.com
War Room Member
Join Date: Feb 2007
Location: Springfield, Mo USA.
Posts: 554
Thanks: 90
Thanked 156 Times in 81 Posts
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Susan,
Trust me... There are plenty of businesses out there that see good copywriting as an investment. It's a lot easier to convince them that you're the right investment than it is to convince them that copy in itself is something worth investing in. In other words, don't educate, market to the people who value your work. -Scott |
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Secrets Of A 10% Conversion Rate On A $67 Product: A Case Study
My Copywriting Clients Make Too Much Money. ResultsCopywriting.com |
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#63 |
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HyperActive Warrior
War Room Member
Join Date: Aug 2008
Posts: 422
Thanks: 89
Thanked 180 Times in 101 Posts
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Back in the day, I used to try to 'educate' (i.e. convince prospects that good copy was an investment in their business). These 'prospects' almost never had any kind of marketing plan, nor had they created any kind of budget for marketing.
And they were, without exception, floundering, flailing, or circling the drain. Exhausting. Draining. And rarely produced any significant ROI for me. I finally wised up. These days, I just move on. |
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#64 |
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Gurpreet Sanghera
War Room Member
Join Date: Mar 2009
Location: United Kingdom
Posts: 416
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Thanked 16 Times in 15 Posts
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Ok just out of interest if someone cannot afford a four figure copywriter is it best to..
A) go for the $200 copywriter who might have some experience in copywriting OR B) Do it yourself through learning and looking at successful sales letters? Gurpreet |
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I am the Desi Marketer |
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#65 |
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ResultsCopywriting.com
War Room Member
Join Date: Feb 2007
Location: Springfield, Mo USA.
Posts: 554
Thanks: 90
Thanked 156 Times in 81 Posts
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I'd go with B)... And then if you could afford to, have a professional critique it for you.
-Scott |
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Secrets Of A 10% Conversion Rate On A $67 Product: A Case Study
My Copywriting Clients Make Too Much Money. ResultsCopywriting.com Last edited by Scott Murdaugh; 08-25-2009 at 03:16 PM. Reason: Sticky Keyboard. |
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#66 | |
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Fingers of Fury
War Room Member
Join Date: Oct 2005
Location: Miami, Florida, USA.
Posts: 1,132
Blog Entries: 5
Thanks: 409
Thanked 338 Times in 194 Posts
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Quote:
Spend $200 on a few of the books in the sticky on top of this forum. Give yourself permission to fail and start writing. Test, measure and adjust. Make some sales. Reinvest that into a serious critique for between $500-$1k Implement the advice in the critique. Count the money. Best, Brian | |
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Brian McLeod
"Copywriting Training For NON-Copywriters?" Yes, yes... YES!
Increase Conversions By Watching Your Web Visitors On Your Site Direct Response Copywriting | Follow @LoudMac on Twitter | Sell.More.Better |
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#67 | |
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Dare To Dream
War Room Member
Join Date: Mar 2006
Location: Dallas, Texas, USA.
Posts: 635
Blog Entries: 2
Thanks: 56
Thanked 127 Times in 81 Posts
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Quote:
Top Copywriting Books... Ever | |
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