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Selling The Steak With Your Guarantee

by J. Barry Mandel
2 replies
I hope everyone here has been good, it's been a good while since I've posted in this neck of the woods, but this was too good to keep to myself...

Geez talk about a way to sell your product USING the guarantee itself:
Zombie-proof log cabin has 10-year anti-zombie guarantee - CNET

No doubt this *will* help hook buyers.

But, if those Zombie's ever do get in then SUCKS for that guy
#guarantee #selling #steak
  • Profile picture of the author marciayudkin
    "Please note -- we require medical evidence of the presence of a real zombie should you wish to claim under the 10 year anti zombie guarantee,"
    That is so beyond weird that I don't know what to say about it.

    Marcia Yudkin
    Signature
    Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
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  • Profile picture of the author ibugu
    Looks legit to me. May have to move up from my aging missile silo in Utah.
    Signature

    Terry Grieve
    Owner of IBUGU
    Internet Business User Group Unlimited
    Mastering Online Marketing Since 1996
    http://www.terrygrieve.com/

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