by talper
15 replies
Hey guys,
Im openning a dating coaching company which is going to be mostly internet based.
For now i have 2 pages, about and coaching(which has 3 coaching options)

i would like a short critique on those pages:
About me | spartan DesireCoaching | spartan Desire


The About me:
The page give some information about me and my buisness and give a link to the coaching page.

The coaching page:
i have 3 options of coaching in my buisness. i though about making a page for the 3 options-like i have, and give "read more" links to a somewhat selling page for each of the pages.
Wouldnt it be over-sale?


I feel as if im not using enough emotions, enough problem solving in my pages.
I am going to add a few filmed testimonials to the Coaching page but would appreciate your thoughts and tips.

thanks,
tal.
#critique #pages
  • Profile picture of the author Alex Cohen
    Reads like a brochure... not persuasive at all.

    I suggest that you learn how to write sales copy or hire a pro. As it stands now, the site needs to be completely rewritten.

    Alex
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  • Profile picture of the author pewpewpewmonkeys
    What exactly is "Spartan" about this?

    Spartan men regularly let younger guys bonk their wives in order to get "good stock." They were also all incestuous. Is this what you're promoting?

    On a scale of 1 - 10 how good do you personally think your about page is?
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    • Profile picture of the author sethczerepak
      Originally Posted by pewpewpewmonkeys View Post

      What exactly is "Spartan" about this?

      Spartan men regularly let younger guys bonk their wives in order to get "good stock." They were also all incestuous. Is this what you're promoting?

      On a scale of 1 - 10 how good do you personally think your about page is?
      All perfectly valid questions.

      What exactly IS your angle?

      I see this nothing "Spartan" about this image either...



      ...looks like the kid who walked around with a perpetual wedgey in High School, courtesy of the school bullies.

      Take an honest look at this page, pretending you didn't invest so many hours into creating it, and ask yourself how long you'd stick around on it.

      You're missing dozens of things on the standard checklist...

      http://www.warriorforum.com/copywrit...-critique.html

      Takes balls to ask for feedback on a public forum, so good on you for that. But there's also a reason they stickied this ^ thread. Depending on who is giving the critique, the people asking for feedback on here are getting a damn valuable service at no charge.

      The least you guys can do is show some respect and not waste our time by posting these requests before completing your due diligence.
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      • Profile picture of the author talper
        Originally Posted by sethczerepak View Post

        All perfectly valid questions.

        What exactly IS your angle?

        I see this nothing "Spartan" about this image either...



        ...looks like the kid who walked around with a perpetual wedgey in High School, courtesy of the school bullies.

        Take an honest look at this page, pretending you didn't invest so many hours into creating it, and ask yourself how long you'd stick around on it.

        You're missing dozens of things on the standard checklist...

        http://www.warriorforum.com/copywrit...-critique.html

        Takes balls to ask for feedback on a public forum, so good on you for that. But there's also a reason they stickied this ^ thread. Depending on who is giving the critique, the people asking for feedback on here are getting a damn valuable service at no charge.

        The least you guys can do is show some respect and not waste our time by posting these requests before completing your due diligence.

        hey man, actually i found this picture perfect.
        My main audience are people who want to succeed with women alittle better.
        My youtube channel(and the intro video) is going to be consisted of many infield "proof" videos of me iteracting with real girls.
        So i thought using my look can help...
        Many of my audience will first see me infield-from youtube i guess and then will come to the website.

        Regarding the overall site-to be honest, the about and coaching page were written by an odesk copywriter.lol...
        i started to read alittle more about copywritig and i understand your angles alittle better.


        Regarding the logo and name-my intention was to expand to lifestyle niche and spartan mentality was the first thing that popped to my mind.


        But-i understand and appreciate your honest opinions, and i will work on changing it.
        Tal
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  • Profile picture of the author Chris Kipson
    Your About me page could do with a bit of tweaking. For instance, I'm not feeling your opening sentence. You want to build interest first before telling them to "follow you back to 2009." Let them know first why they should. The Coaching page seems better, considering it's straight to the point. It can still be improved, though. You can choose to hire a writer if you have the budget.
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  • Profile picture of the author Nathan Franklin
    While I agree the image isn't really "Spartan" but I can see it working with his audience. I image the socially awkward kind of people that are going to be paying for advice on dating would feel a lot more comfortable talking to an average looking guy than a well oiled sex machine like myself.
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    • Profile picture of the author sethczerepak
      Originally Posted by Moustachie View Post

      While I agree the image isn't really "Spartan" but I can see it working with his audience. I image the socially awkward kind of people that are going to be paying for advice on dating would feel a lot more comfortable talking to an average looking guy than a well oiled sex machine like myself.
      Dude, whatever. First of all, Mr. Sex Machine, those socially awkward people don't want to BE socially awkward. They want to be studs. So that arguments out.

      Second, assuming it would work, it's still inconsistent with his "Spartan," image, which makes it confusing and, well, socially awkward.

      On top of that, it's a cartoon. The cats in this niche are looking for someone they can trust, not someone who hides behind anonymity.
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  • Profile picture of the author angiecolee
    I've pointed this out before, and I'll continue to share Rick's page as an example of an About Page. And no, I don't get anything out of it.

    Broken down: he calls himself the Copy Ranger. Most are probably not familiar with the "ranger" portion of the term. He describes it in an interesting way and then ties that back to him, his experience, and draws the conclusion WHY you'd want a Copy Ranger on your side.

    Why do they want a Spartan on their side?

    I think the guys above have valid points about what TRUE Spartans were like, but I also think there's a large contingency of the population (particularly younger guys, many of whom I assume are your target market) who remains relatively clueless as far as historical accuracy is concerned. Only market research will tell you whether historical accuracy is a pro or con.

    Honestly, I didn't read much. The font was hard to read. The block paragraphs were hard to read. The subheads were pretty pitiful in terms of making it interesting. From what little I read, you sounded like every other dating douche guru out there. And where's any form of proof whatsoever?

    Seth is right. Print that shit out, print out the checklist, go through your copy and answer ALL of the questions in that checklist with your copy. Then let it sit. Then edit it ruthlessly. THEN bring it back here for a critique. That's the only way you'll get something even REMOTELY good without actually hiring a copywriter.
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  • Profile picture of the author Mark Pescetti
    Here's the small diamond I found in the sea of sand:

    It’s your energy. It’s your vibe that makes the interaction something memorable for her.
    And it's absolutely true. I'm not butt ugly. But it was never my looks that made my single days such a success. It was my energy. I could write a product that crushes everything out there - just based on this one simple premise.

    Scrap your brand. Scrap the "copy" you paid for on odesk. Scrap your entire concept. I think it's flimsy at best.

    Create a product that's built around the gem above. Pay someone who knows this market to write it. Pay a copywriter to put your funnel together.

    This isn't just a crituque of your copy; it's a CTA to redefine your entire business model.

    Mark

    P.S. This form of "vibrational" mingling is also how I built my entire business. Much to learn here.
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  • Profile picture of the author talper
    Hey Guys, so i read alittle more and i found out im missing "an offer".
    The thing is this-i have ideas for products(mostly coachng based-the 1-1 skype coaching, the mastermind and 1-1 infield which is much more pricy).
    The way i aranged it is a a coaching page with all the options and then a link to each option for a selling page.

    I though about revolving the offer in the coaching page around "the need of a personal mentor that got all the mistakes out of the wa(By doing it himself) so you can be guided the right way and save alot of time"
    another angle i have is "finally there is someone that is going to make sure you are really acting/approaching/doing".

    i prefer to learn myself then to give to a freelancer again...
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    • Profile picture of the author angiecolee
      Originally Posted by talper View Post

      Hey Guys, so i read alittle more and i found out im missing "an offer".
      The thing is this-i have ideas for products(mostly coachng based-the 1-1 skype coaching, the mastermind and 1-1 infield which is much more pricy).
      The way i aranged it is a a coaching page with all the options and then a link to each option for a selling page.

      I though about revolving the offer in the coaching page around "the need of a personal mentor that got all the mistakes out of the wa(By doing it himself) so you can be guided the right way and save alot of time"
      another angle i have is "finally there is someone that is going to make sure you are really acting/approaching/doing".

      i prefer to learn myself then to give to a freelancer again...
      Doesn't sound like you're doing much learning.

      You don't need a freelance writer. You need a consultant who understands this niche, which is SUPER ULTRA MEGA COMPETITIVE.

      You spending money on a freelance writer is actually going to end up costing you more in the end than consulting with someone who understands this market and can help you find the right angle/build a funnel/build a list/build an offer/help develop up-sells/etc.
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  • Profile picture of the author sunoy14
    Some pictures of good looking girls could make the site look better
    I felt like you are marketing a little too much in your about page. I think you should leave that for the spartan page and focus on just describing about yourself and business in the about page. Just description.
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  • Profile picture of the author sunoy14
    I would approach a consultant and try to learn myself rather than approach a freelancer unless I am bound by time constraints.
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