Copywriting & Content Marketing Cheat Sheet

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=== COPYWRITING & CONTENT MARKETING CHEAT SHEET ===

Hey y'all, quick intro - I'm new here. I just linked this in a couple FB ad/entrepreneur groups and it got a crazy unexpected response. Hoping all you badasses extract some value out of it too.

Just had an hour-long "blitz call" with my new copywriting mentor. This dude's been in the biz 35 years and was himself a mentee-turned-collaboator of Gary Halbert. (How I found him is a cool story, I'll tell you some time)

Here's what we went over:

-- "0 to 60" Content Marketing
-- Becoming a Great Copywriter
-- Creating Winning Campaigns
-- The "Big Secret" of Great Copy
-- Working with Gary Halbert

The "COPYWRITING & CONTENT MARKETING CHEAT SHEET" (link below) pulls out the hottest nuggets my hour-long talk with a badass expert copywriter -- the "gold laced with silk" (his words) to inspire you and guide your next move in business and marketing.

https://drive.google.com/file/d/0B7n...ew?usp=sharing

On a personal note, it was real trip for me to connect with this guy. He was precise, cutting, and incisive in his thinking about campaigns and copywriting. I connected deeply with the reverence he has for the craft and for his mentor, friend, and "surrogate father" (again, his words) Gary Halbert.

When you check it out, write back here what you liked or F'ing hated about the cheat sheet. (If I wasted 3 mins of your time, tell me and I'll pay you back somehow.)

Thx for reading

--> Here's the link again: https://drive.google.com/file/d/0B7n...ew?usp=sharing
#cheat #cheat sheet #content #content marketing #copywriting #halbert #marketing #sheet
  • Profile picture of the author ericfinnigan
    PS... I've been copying classic letters by hand for the past 7 months to build my chops.

    I can send a swipe file to anyone who asks (just can't post the link here).

    It's ~100 classic letters from Carlton, Schwartz, Halbert, Hopkins, Bencivenga and Karbo.

    Email me -- eric.m.finnigan@gmail.com... (subject: "Swipes Plz"... I'll email you back with a link to the .zip)
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  • Profile picture of the author Raydal
    The extra characters and capitalization for your subject is frowned upon around
    here. Great take aways from your session.

    -Ray Edwards
    Signature
    The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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    • Profile picture of the author ericfinnigan
      Originally Posted by Raydal View Post

      The extra characters and capitalization for your subject is frowned upon around
      here. Great take aways from your session.

      -Ray Edwards
      Thanks Ray, will edit.
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