9 replies
You have just been hit in the head with a brick.

The doctors can't explain it – but the impact cleanly wiped all of the information you've gathered from every book you've ever read.

To make matters worse, your brain can now only hold 3 books' worth of information.

Which three do you want to re-read?
#brain #brick
  • I figure on three empty books & get writin'.

    Drill down on what I remember, mix an' match with what I now got.

    Yeah, 'cos that brick hurt so hard I forgot about Amazon.

    So now I'm readin' again, wiped to re-swiped.

    An' I figure it's always like this.

    info blanko horno
    Signature

    Lightin' fuses is for blowin' stuff togethah.

    {{ DiscussionBoard.errors[10354528].message }}
  • Dang Chad. You made me go through my library picking and choosing.

    After Diagnosis

    The Bible
    The Robert Collier Letter Book
    Tested Advertising Methods 4th Edition

    After rehab

    Breakthrough Advertising
    Scientific Advertising
    Influence

    After Recovery

    How to Make Your Advertising Make Money
    The Ultimate Sales Letter
    The Copywriter's Handbook

    6 Months Later

    Magnetic Marketing
    Ultimate Marketing Plan
    How to Write Advertising That Sells

    A Year Later

    I realize I don't need to re-read those books.
    I hire cubs and let them do the writing.
    I go on the talking circuit selling my book -

    "How A Brick Up Side My Head Made Me
    A Millionaire In Less Than A Year"


    Originally Posted by ChadHaynes View Post

    You have just been hit in the head with a brick.

    The doctors can't explain it - but the impact cleanly wiped all of the information you've gathered from every book you've ever read.

    To make matters worse, your brain can now only hold 3 book's worth of information (is that apostrophe correct?)

    Which three do you want to re-read?
    {{ DiscussionBoard.errors[10354576].message }}
  • Profile picture of the author ChadHaynes
    Haha! Brilliant answer.

    Pleased that I've read 90% of those.
    {{ DiscussionBoard.errors[10354637].message }}
  • Profile picture of the author pewpewpewmonkeys
    Harry Potter. Every time you finished the series you could be on the edge of your seat to read them again.
    Signature
    Some cause-oriented hackers recently hacked one of my websites. So I researched what they're about and then donated a large sum of money to the entity they hate the most.

    The next time they hack one of my websites I'm going to donate DOUBLE.
    {{ DiscussionBoard.errors[10354804].message }}
  • Profile picture of the author Platt
    I prefer the second one " The doctors can't explain it – but the impact cleanly wiped all of the information you've gathered from every book you've ever read. "

    But of course, it depends on where you want to use it.
    {{ DiscussionBoard.errors[10355095].message }}
  • Profile picture of the author Oziboomer
    Maybe not copywriting related....

    I'd read "Lateral Thinking" by Edward de Bono

    then....

    "It's Not Luck" by Eliyahu M. Goldratt...

    and then...probably...

    "How to get New Business in 90 days and keep it forever" by Wendy Evans.

    But I'd most likely add most of ThePromotionalGuy list and rotate until more and more stuck....

    ...that...or until they found a cure.
    {{ DiscussionBoard.errors[10355346].message }}
  • Profile picture of the author Complex
    [DELETED]
    {{ DiscussionBoard.errors[10355806].message }}
    • Profile picture of the author ewenmack
      Originally Posted by Complex View Post

      Brick to the brain?


      Marketing Bullets (Bencivenga)

      Halbert Letter (Halbert)

      Marketing Experiments (Blog)
      We've both have gone through the same learning sources.

      Best,
      Doctor E. Vile
      {{ DiscussionBoard.errors[10356344].message }}
      • Profile picture of the author ewenmack
        Breakthrough Advertising to hammer home markets always change
        and to understand where your market is now so you aren't drowned
        out by everyone else.

        Positioning so you can understand it's a battle of perceptions
        in other peoples minds.

        Influence so you can see the auto responses in humans
        when they experience the laws of influence.

        Best,
        Doctor E. Vile
        {{ DiscussionBoard.errors[10356357].message }}
  • Profile picture of the author gjabiz
    And a week of observation.

    I would take notes for a week about what I am currently seeing.
    And ask questions.

    Why are people buying THAT? Why buy from him?
    What is the message people respond to?
    Why are they acting like that?
    And so on.

    By OBSERVING human behavior, by looking at what they are buying, and all the questions that come with it...

    Even with NO prior knowledge of salesmanship, persuasion, motivation or copywriting...

    IF I had a week of Total Conscious Awareness of what was going on...

    I believe I could come up with some answers if I were trying to sell anyone anything...by studying the who, what, why, when and how...

    of NOW.

    gjabiz
    Originally Posted by ChadHaynes View Post

    You have just been hit in the head with a brick.

    The doctors can't explain it - but the impact cleanly wiped all of the information you've gathered from every book you've ever read.

    To make matters worse, your brain can now only hold 3 books' worth of information.

    Which three do you want to re-read?
    {{ DiscussionBoard.errors[10355933].message }}

Trending Topics