The Copywriter's Books / Reading List

by Raydal
9 replies
Hey Warriors,

It took me close to 4 hours to compile this list of copywriting and
related books. I know we had a stickie attempting a similar feat,
but I think this one is more organized.

Cheers!

-Ray Edwards
#books #copywriter #list #reading
  • Profile picture of the author Alex Cohen
    [DELETED]
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    • Profile picture of the author Raydal
      Originally Posted by Alex Cohen View Post

      Wannabe copywriters have no frame of reference... they need guidance... not a big, honking list of books to choose from.

      Alex
      Alex,

      You are a lot smarter than you give yourself credit for.

      -Ray Edwards
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      The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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  • Profile picture of the author Silvestru
    I have to agree with Alex.

    You don't need that many books to start writing decent copy.

    7 out of those MAX.

    3 are essential, the rest you can learn more by taking action and failing.

    Otherwise you get stuck in "student-mode" for too long (speaking from experience here).
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    • Profile picture of the author gjabiz
      Today, Thanksgiving USA, 2015...in my email...

      An AWAI offer, this one from "Rebecca Matter" says:

      "There will always be one more book to read, webinar to attend, program to get through, exercise to finish, you name it ...Six-figure copywriter, coach, and client-getting expert Joshua Boswell has a simple, 12-step action plan based on his own six-figure success -- and that of hundreds of other writers -- that will guide you baby step by baby step through the entire process."

      With a link to a 147 dollar pitch for Boswell's secret.

      The masters of selling wannabe copy writers product after product, even say,
      ...continue reading

      but start selling

      ready or not.

      And many here have taken that advice to heart and to the Internet, yes?

      gjabiz

      PS. My opinion, a noob should start selling from day one of her studies.

      Originally Posted by Silvestru View Post

      I have to agree with Alex.

      You don't need that many books to start writing decent copy.

      7 out of those MAX.

      3 are essential, the rest you can learn more by taking action and failing.

      Otherwise you get stuck in "student-mode" for too long (speaking from experience here).
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  • Profile picture of the author Raydal
    I've updated the list based on early response and some recommendations by
    other copywriters.

    http://learncopy.com/CopywriterReadingList.pdf

    -Ray Edwards
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    The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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    • Profile picture of the author Cam Connor
      Looks good.

      Quick correction; The New Psycho-Cybernetics is written by Maxwell Maltz, only edited by Dan Kennedy.
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      • Profile picture of the author Raydal
        Originally Posted by Cam Connor View Post

        Looks good.

        Quick correction; The New Psycho-Cybernetics is written by Maxwell Maltz, only edited by Dan Kennedy.
        Thanks for that sharp eye. Now updated.

        -Ray Edwards
        Signature
        The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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  • Quick plug for one of the books you listed under "Mindset"...

    The War of Art by Stephen Pressfield quite literally changed my life. The concepts are simple: you don't have to worry about every step of your project or goals. You just have to worry about fighting the impulse to give up.

    After I read that book, my productivity (and general happiness) steadily increased. I'd spent 3 years working on a novel, and written 40k words. After reading the War of Art, I finished that novel (total wordcount: 110k words) and a second draft within 3 months.

    I still use the techniques he teaches, both in writing fiction and ads. I can't recommend that book enough.

    (As a bonus, you get insight into the mind of a really weird dude. He prays to the Muses before he starts writing. I'm not saying that metaphorically.)
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    • Profile picture of the author Raydal
      Originally Posted by Benjamin Farthing View Post

      The War of Art by Stephen Pressfield quite literally changed my life. The concepts are simple: you don't have to worry about every step of your project or goals. You just have to worry about fighting the impulse to give up.
      "There's a secret that real writers know that wannabe writers don't,
      and the secret is this: it's not the writing part that's hard. What's hard is
      sitting down to write. What keeps us from sitting down is resistance." -Stephen Pressfield
      Signature
      The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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      • Originally Posted by Raydal View Post

        "There's a secret that real writers know that wannabe writers don't,
        and the secret is this: it's not the writing part that's hard. What's hard is
        sitting down to write. What keeps us from sitting down is resistance." -Stephen Pressfield
        Haha, I'm reading your response as I procrastinate writing. Looks like I need to read through my copy again.
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