Deciding how much to charge for copywriting services?
For the last several years, I've been a ghostwriter for a professional copywriter. Every bit of copy I write is published under his identity, and while the money I'm making is *decent* relative to the pocket change I would be earning in a part-time job -- I'm a full-time university student -- I know that I could be making <i>so much</i> more doing the same amount of work I'm doing now as a self-employed copywriter. I am often assigned to write multiple headlines that consume 9+ lines of text on the monitors of most internet surfers, and I am often paid a "bonus" to write 6 or 7 P.S. statements that are each over a paragraph long. I have no problem with this, but it's obvious that he (the copywriter I work for) is egregiously milking my skills sheerly for the sake of quantity.
But now, I'm eager to "fly the nest" and write copy independently for clients whose professional values emphasize quality -- quality that I can deliver WITHOUT being made invisible by the moniker of someone else. After all, this particular copywriter's regular client for whom I write the vast majority of each of his weekly sales letters is essentially hiring my "boss" unfailingly week after week because, well, he likes the results he associates with <i><b>my</i></b> writing.
I'm planning to post an advertisement for my services on the "Warriors For Hire" forum. However, I'm still trying to figure out how to devise my rates; should I try to appeal by offering my services at a baffingly low "introductory rate?" Would those of you who have previously hired copywriters consider $500 to be an excessively high pricetag for a salesletter written by someone in my predicament? The catch-22 is that even though I have several years of experience in all facets of copywriting, none of my work has been published or commissioned under my name. To put it simply, there <i>are</i> no glowing references or testimonials.
Thanks for reading, fellow Warriors; any advice you'd be willing to offer will be sincerely appreciated.
Consulting Tycoon
Kick-A$$ Eight-Figure Producing Copywriting Gun For Hire | Marketing & Copywriting Blog
My interests include Sports Betting, Home Business, Golf Improvement and Natural Health Products
Over $30 Million In Marketing Data And A Decade Of Consistently Generating Breakthrough Results - Ask How My Unique Approach To Copy Typically Outsells Traditional Ads By Up To 29x Or More...
Kick-A$$ Eight-Figure Producing Copywriting Gun For Hire | Marketing & Copywriting Blog
Over $30 Million In Marketing Data And A Decade Of Consistently Generating Breakthrough Results - Ask How My Unique Approach To Copy Typically Outsells Traditional Ads By Up To 29x Or More...
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