How to know how much i am worth?

by 22 replies
Hello,

I want to do NLP copywriting on UPwork.I need to know how much to start with.I saw that the minimum for NLP copywriting is 40$ but someone told me that i should start with 70-80$ i don`t know if he was serious or making fun of me. How much should you charge if you can make decent copy and you are a beginner
Thank you
#copywriting #worth
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  • Profile picture of the author angiecolee
    You should really check out the stickies. This question has been asked many times.

    The short answer: whatever you feel comfortable charging.

    The more complicated answer: a combination of what you need to make ends meet and the value you deliver.

    All of the numbers you named, for me personally, would never work.
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  • Profile picture of the author YasirYar
    Originally Posted by szaby View Post

    Hello,

    I want to do NLP copywriting on UPwork.I need to know how much to start with.I saw that the minimum for NLP copywriting is 40$ but someone told me that i should start with 70-80$ i don`t know if he was serious or making fun of me. How much should you charge if you can make decent copy and you are a beginner
    Thank you
    Try pitching different prices to your clients.

    You will over time get an idea of what sticks and what most clients are comfortable paying.

    Yes this involves some trial and error.
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    • Profile picture of the author angiecolee
      If you base your pricing on what you think others will accept instead of what you need/are worth, you're setting yourself up for failure.
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  • Profile picture of the author Alex Cohen
    Originally Posted by szaby View Post

    Hello,

    I want to do NLP copywriting on UPwork.I need to know how much to start with.I saw that the minimum for NLP copywriting is 40$ but someone told me that i should start with 70-80$ i don`t know if he was serious or making fun of me. How much should you charge if you can make decent copy and you are a beginner
    Thank you
    Base your fees on how much value you bring to the table.

    And of course in your proposals (or conversations with prospective clients) be sure to establish your value.

    Alex
  • Profile picture of the author art72
    I agree with what Angie said... If you base your pricing on what you think others are willing to pay ( as I have a bad habit of doing) you'll often find by the end of the project you've undersold your time and your abilities to the point; the money received can feel insulting.

    I just made that mistake on a huge renovation project. Being it was the 1st job under my new business, I wanted positive feedback, a genuine customer testimonial, and foolishly believed the customer would appreciate the savings...

    While the client is indeed happy, the time, energy, and expertise I put into the job is not conducive to what my time is worth or what I need to charge people to sustain costs and grow my business.

    ...There too, customers will often exploit lower pricing as desperation, and that adds more injury to insult, and gives them too much leverage/control.

    Command your prices... as often, the idea of being too nice can be both costly and damaging to your personal and financial growth.

    Funny thing being, my wife screamed;"you should be charging $3500-$4000" and I argued that I could be happy with $2500 for my time. (She was right... again, lol!)

    But... I projected the project to take 10 days, it took 18 days working 10-12 hour days... Oops!
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  • Profile picture of the author yukon
    Originally Posted by szaby View Post

    Hello,

    I want to do NLP copywriting on UPwork.I need to know how much to start with.I saw that the minimum for NLP copywriting is 40$ but someone told me that i should start with 70-80$ i don`t know if he was serious or making fun of me. How much should you charge if you can make decent copy and you are a beginner
    Thank you


    You obviously can't write.
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    • Profile picture of the author szaby
      Originally Posted by yukon View Post

      You obviously can't write.
      I wrote fast and without my glasses.Who cares about a blog post nobody is getting money out of this
  • Profile picture of the author DABK
    Why don't you just charge somebody something and see if they pay?

    I mean, think of the highest amount you think you'd get in your wildest dreams, make a case for it to a few prospects. If none bite, try a lower amount or increase the perceived value of whatever it is you answer.

    Or start with a low number. If someone hires you, you know you can get it and you can try for a higher number. If no one hires you, lower the number or increase the perceived value of what you're offering.

    But offer something at some price!
  • Profile picture of the author Sean DeSilva
    I'm of the view that you should allow your results to dictate your worth. The moment you can point back to a single successful client, you've established a clear, numbers based proposition for future ones.

    You seem to be focusing on small projects, so get that email open rate and click through rate (for example) from the client and use it as the basis of your argument for yourself on the next project.

    Having a a numerically precise idea of what you bring to the table helps your confidence, which allows you to ask more with all the nonverbals dialed in.
    • Profile picture of the author D3x
      Originally Posted by Sean DeSilva View Post

      I'm of the view that you should allow your results to dictate your worth. The moment you can point back to a single successful client, you've established a clear, numbers based proposition for future ones.

      You seem to be focusing on small projects, so get that email open rate and click through rate (for example) from the client and use it as the basis of your argument for yourself on the next project.

      Having a a numerically precise idea of what you bring to the table helps your confidence, which allows you to ask more with all the nonverbals dialed in.
      Thanks for pointing this one out.

      This is the reason why I'm always asking for results once I'm done writing for clients. If they can't give me the figures, at least a testimonial indicating why I need this "X" amount of rate.

      Unfortunately, some clients are afraid ( or don't care ) to disclose these figures to me. And I don't have any freaking idea why. One client simply answered, "Your work is fine, trust me." Another client tells me that everything's fine and good. I mean, how am I suppose to justify my rate if most of my client say the same thing?
  • Profile picture of the author Get Mega Rich
    I would say your worth a percentage of the amount of money you can make for your client. So the sky is the limit in terms of your mindset in creativity in rich thinking.
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  • Profile picture of the author vour1995
    It's important to consider 'value' to your client as well as value to your client's clients. You supply both values. Based on the platform you are and also your own circumstances, determine what you feel you should charge, not based on what anyone says.
  • Profile picture of the author opahopa333
    I believe it depends on how much time and effort you will invest in the work. If you provide good quality, you deserve good money.
  • Profile picture of the author SARubin
    Originally Posted by szaby View Post

    Hello,

    I want to do NLP copywriting on UPwork.I need to know how much to start with.I saw that the minimum for NLP copywriting is 40$ but someone told me that i should start with 70-80$ i don`t know if he was serious or making fun of me. How much should you charge if you can make decent copy and you are a beginner
    Thank you

    It sounds like you're a little uncertain of yourself. So, my advice to you is charge just a little bit more than you think you're worth.
    Not so much that you feel like a fraud, but enough to stretch your comfort zone.
    For one thing, you just might get it. And that alone will help raise your self esteem.

    Then once you build your reputation, and confidence, raise your rates again.

    It's really up to you to decide what you're worth. Then balance that out with what your market will bear.

    Like a wise man once told me "If you place a low value on your own worth, the world will never raise your prices for you."
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