Is this the new normal?

10 replies
Hi.

I'm wondering if this has become the normal way of getting clients...

where you apply to an ad as if it doesn't matter at all to you ..

Such as using phases like " I've got some free time and can do your project since I'm in need of some extra cash." or " I wouldn't mind adding another project to my portfolio"

Is this something ya'll are doing and getting positive reactions?

I've never had people say these kind of statements when applying for work. Getting so many of them at once kind of surprised me so I'm curious to know if this is a method people are using to get more work and if it's actually working for freelancers.

Thoughts???
#normal
  • Profile picture of the author pinapplepen
    It's a spray and pray method.

    I wouldn't call it a bad method.
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  • Profile picture of the author Alex Cohen
    Originally Posted by sweetcrabhoney18 View Post

    Hi.

    I'm wondering if this has become the normal way of getting clients...

    where you apply to an ad as if it doesn't matter at all to you ..

    Such as using phases like " I've got some free time and can do your project since I'm in need of some extra cash." or " I wouldn't mind adding another project to my portfolio"

    Is this something ya'll are doing and getting positive reactions?

    I've never had people say these kind of statements when applying for work. Getting so many of them at once kind of surprised me so I'm curious to know if this is a method people are using to get more work and if it's actually working for freelancers.

    Thoughts???
    If a potential client senses neediness, chances are good the service provider won't get the job.

    The statements you quoted are ways of not sounding needy. As positioning replaces prospecting, expect to hear them used more often.

    Alex
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  • Profile picture of the author DABK
    Alex is right. Those are akin to: I can only take on 3 new clients this month, so hurry up, click buy now. So, odds are great you'll see more of 'em. I've suggested similar positioning to my peeps. It worketh!
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  • Profile picture of the author yukon
    Banned
    I've got some free time and can do your project since I'm in need of some extra cash.

    This says...

    I'll take the job or pass on the job and I'm desperate as hell.

    Client translation, you might get the job If you're the lowest bidder.
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  • Profile picture of the author Laubster
    If someone wants the bottom of the barrel, "will only pay the lowest rate" clients, then yes this could work. Professionals, however, wouldn't consider these jokers for a second.
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  • Profile picture of the author SARubin
    It's a negotiating tactic from someone who's trying not to sound needy or desperate.

    Like any tactic, it's only as good as the person using it.
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  • Profile picture of the author Courage
    These copywriters are just fronting. More
    than likely they haven't had a decent gig
    in months.

    A real player would make you
    come to them and do that by becoming
    "Famous" in the copywriting world, and
    selling "How to write copy" products and
    waiting for their customers to ask them
    to write the copy anyway.

    This is how all the big names do it I guess.

    Funny thing is when they tell you over and over
    "I don't write for clients anymore" "I'm not working
    with clients these days" my favourite one being "When
    I did client work."
    Signature
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  • Profile picture of the author GordonJ
    Originally Posted by sweetcrabhoney18 View Post

    Hi.

    I'm wondering if this has become the normal way of getting clients...

    where you apply to an ad as if it doesn't matter at all to you ..

    Such as using phases like " I've got some free time and can do your project since I'm in need of some extra cash." or " I wouldn't mind adding another project to my portfolio"

    Is this something ya'll are doing and getting positive reactions?

    I've never had people say these kind of statements when applying for work. Getting so many of them at once kind of surprised me so I'm curious to know if this is a method people are using to get more work and if it's actually working for freelancers.

    Thoughts???
    Thoughts: From Salary.com:
    The median annual Hairdresser/Hairstylist salary is $25,344, as of December 28, 2016,

    From salarygenius:
    The average yearly salary for Beauty Salon Owner in Akron, Ohio is $77,662 (my hometown)

    From simplyorgaicbeauty.com:
    if you build a salon business that generates $300,000 per year in profits, you could probably sell that business for $600,000 if you built a business ON your talents and made yourself the star of your salon or $3 Million if you built a business with sustainable profits even if you are no longer working for the business.

    Now using this as a comparison. You have to be licensed, have some schooling in this business, not so with copywriting. You need a place to work, not so with copywriting. The common thing is

    both businesses need customers.

    The NORMAL (avg household head or single person in USA) averages 36,000 bucks a year. Which roughly translates to 18 dollars an hour. MILLIONS are far below that, which puts them in the NORMAL range.

    There is no accurate data out there on Freelance copywriters, simply because there are now tens, if not hundreds of thousands of people calling themselves copywriters. I'd wager the normal person who has hung her shingle out to write copy, would be in that 36,000 a year range, or a 3k a month income.

    Very small % of these double that to 72k per year and even fewer get to 100 thousand a year.

    It is for most of you calling yourselves copywriters, a hit and miss, feast or famine, and not so easy to maintain the upper levels UNTIL you exceed the norm. When you get better clients. When you demonstrate you can get results, then, like the salon owner, you could be in the upper echelon of income.

    For a busy mom with mouths to feed, who can squeeze in a few hours a week for writing time, then why not give this a try? As has been mentioned, especially in IM and on this forum, you'll find plenty of low end businesses which will gladly accept normal results, and may be happy with your copy.

    Writing copy is mostly a commodity now, with huge pools to draw mediocre and normal writers from.
    Much less competition up the ladder, much higher pay.

    Paul Mitchell, a working stylist started his hair products business with a 750 dollar loan, and today does hundreds of million dollars in business, BECAUSE, he didn't settle for normal.

    GordonJ
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  • Profile picture of the author Baraa Albrqawe
    can you tell me about new bidder web i need a feedback and to know how its work
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  • Profile picture of the author RazvanRogozC
    Originally Posted by sweetcrabhoney18 View Post

    Hi.

    I'm wondering if this has become the normal way of getting clients...

    where you apply to an ad as if it doesn't matter at all to you ..

    Such as using phases like " I've got some free time and can do your project since I'm in need of some extra cash." or " I wouldn't mind adding another project to my portfolio"

    Is this something ya'll are doing and getting positive reactions?

    I've never had people say these kind of statements when applying for work. Getting so many of them at once kind of surprised me so I'm curious to know if this is a method people are using to get more work and if it's actually working for freelancers.

    Thoughts???
    Well, people like to think about themselves first. I don't think it helps. Your goal is to lead with what he's getting, not what is your benefit. He doesn't really care that you have some free time or that you want to add another project to your portfolio. He cares about achieving his desired outcome.

    Best regards,
    Razvan Rogoz
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