This copywriter really pisses me off...

74 replies
EDIT: When originally posting this thread, I failed to realize a side issue it would cause. Nothing sinister or rule breaking, but ultimately the issue being that this particular thread originally offered nothing that could be considered valuable to other members.

So I wanted to add something to this thread...

What Rick helped me realize and remember in my copy, which I previously learned but never learned to apply, was:

1. To write like you speak

I thought I was doing this, but when consulting with Rick, it quickly became obvious that I wasn't anywhere near. I was using words and phrases that would sound ridiculous if I were talking to someone in a bar.

We all hear "write like you talk", but my guess (and based on many of the sales letters I see these days) is that only a fraction of writers actually apply this theory on a regular basis.

2. To be far more pithy

It's amazing how much can be said in so few words. I chopped my copy down by about 5 pages after getting a stark reminder of being too wordy. Rick gave me some off the cuff examples and ideas of far more pithy phrases to use.

3. To cut out the BS

One of the other big takeaways was that my copy had way too many BS detector raisers in it. Claims, figures and promises that I'd got carried away with trying to impress the client, instead of trying to make the sale.

These are the major takeaways that Rick helped me with, and things which I think other copywriters may find value in taking note and reminding themselves of.

Of course, Rick isn't the only copywriter who is here to help. Indeed, there are many writers and fellow forum members that are available at the drop of a hat and willing to go out of their way to help out and impart invaluable experience based advice.

---------------------------------
ORIGINAL THREAD BELOW...
---------------------------------

I've been writing copy for 3 years.

Today I spoke to a fellow copywriter on Skype, who recently joined this forum.

This copywriter pissed me off.

He made me want to rewrite my sales letter. Now I've got to spend a sunny afternoon here in the UK, working more than I had planned.

Here's why...

1. He took my sales letter and showed me what I was doing wrong... within minutes.

2. He gave me one of the biggest "aha" moments in my career to date (about the way you write, and the words you use. I thought I knew this, and I thought I was applying this knowledge... but this guy showed me the truth)

3. He spent over an hour being sincere, gentle, calm, friendly and personal... and making me laugh (both from a sense of relief and from poking fun at certain types of copy)

I'm not saying this guy is the "best copywriter in the world", but he's the first person I have ever spoke to that allowed me to shift my mindset about writing copy in less than 1 hr 30mins... (in fact, it was more like 20mins)

If you've got a tricky piece, or you are worried that you could be doing better... or you're simply not making sales from your copy, then I suggest you hook up with this guy.

His name is Rick Duris.

This endorsement comes with no financial kickbacks or otherwise. The reason I'm telling you this, is because Rick knows what he is talking about, and he drastically changed my outlook on a key area of writing copy...

...and gave me a free critique oat the same time!

So that's why I believe this is the least I can do for him.

Thanks Rick.
#copywriter #pisses
  • Profile picture of the author AlanCarr
    Isn't this the same wording Scott used..?



    AC
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    This man is living his dream. Are you...?
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    • Profile picture of the author Nick Brighton
      Originally Posted by AlanCarr View Post

      Isn't this the same wording Scott used..?



      AC
      ??? Scott who?

      This is my feedback based on a helpful call from Rick on Skype. How can that be copied?
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  • Profile picture of the author AlanCarr
    Fair dibs, it is different wording.


    AC
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    This man is living his dream. Are you...?
    www.copywriter-ac.com

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  • Profile picture of the author agni
    As a student of copy writing, out of curiosity, I contacted Rick Duris and first had a long chatting session on skype. After hearing my present position, Rick informed me that he will call me next day. Unfortunately, I could not make that prefixed time and I was sad about that. But the same day after six hours later the moment I started my comp, Rick jumped out of skye and asked me "Are you ready to talk now?" I was astonished and I apologized for my failure in keeping the prefixed time. Right away he started explaining in detail what I need to do to progress from my present position.

    He had clearly laid out a strategy I need to follow. And the path he has laid down for me was after exactly taking into account my education background, skills, experience level etc. And the ideas he gave me are absolutely brilliant which I am going to implement. And he has assured to help me out in future also.

    I can say form the forty minutes talk we had, Rick is hundred percent professional, abundance of knowledge, full of energy, motivating and encouraging, and really passionate about helping others. I am glad that I had contacted him. Definitely, I feel that the conversation I had with Rick Duris will be a turning point in my life.

    Thank You Rick

    agni
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    • Profile picture of the author Collette
      Originally Posted by RickDuris View Post

      There are people that would have me muzzled. I don't know why.

      But I will not have it. And if someone wants to ban me, so be it. It will be everybody's loss.


      Whoa. I don't believe Alan or anyone else has said anything about banning. Or muzzling, for that matter.

      No point in turning a match strike into a full-fledged wildfire. It serves no useful purpose and illuminates nothing.

      Originally Posted by RickDuris View Post

      ...If you think I put words into people's mouths, please think again.

      All I ask is that people say something nice about me if I have made a difference. That's all I ask, and they often go above and beyond. ...

      Their comments are reciprocity--at its finest. These people are gifting back.
      I don't believe any of the posters mentioned that you asked them to say something nice about you. Additionally, I don't believe there's anything in the WF TOS specifically prohibiting you from doing so.

      I think most pro copywriters on this board understand the technique of reciprocity. On the other hand, those who are not pros may not recognize the technique when it is being used.

      The fact is, there are several very competent pros here who extend their help to others and ask for nothing in return. They too, seek to make "a definitive difference in someone's marketing life". And, in many cases, they do, and have. However, just because they give help without expectation of reward past a private "Thanks" does not make their expertise or contribution any less valuable than yours.

      (Which is, unfortunately, what you seem to imply when you say things like, "To let you know, there is someone who has the goods and wants to help them.")

      As I noted before, I don't believe there is anything in the TOS that stops you from self-promoting by whichever method you choose. Maybe you could have someone start a thread specifically for this purpose, where all the people you help can add their thanks. The current method sort of clutters up the board (imagine if EVERYONE asked the people who found their advice or suggestions useful to begin a separate thread each time, instead of just hitting the "Thanks" button!). I think that may be largely what several people have found less than optimal.
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      • Profile picture of the author Raydal
        Originally Posted by Collette View Post


        As I noted before, I don't believe there is anything in the TOS that stops you from self-promoting by whichever method you choose. Maybe you could have someone start a thread specifically for this purpose, where all the people you help can add their thanks. The current method sort of clutters up the board (imagine if EVERYONE asked the people who found their advice or suggestions useful to begin a separate thread each time, instead of just hitting the "Thanks" button!). I think that may be largely what several people have found less than optimal.
        I fully agree with Collette here.

        I have nothing against Rick and the wonderful help
        he has provided to people here OFF THE BOARD,
        but the forum doesn't benefit in any way from all
        the "Thank You Rick" threads".

        If someone is thanked for help he provided on the
        forum then that's understandable because other
        people benefit, but to start several thread about
        how another Warrior helped you when the readers
        have no benefit from the help only turns into
        bare self-promotion.

        Again, I have nothing against Rick but just saying
        it as I see it.

        -Ray Edwards
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        The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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        • Profile picture of the author Collette
          Rick: There's nothing backhanded about my response. Trust me, if I choose to 'slap', you won't have to guess.

          I'm simply calling it as I see it. If you choose to believe I'm looking for some sort of ulterior motive, let me assure you that I find nothing ulterior about your motives.

          Nor have I impugned your credibility, your expertise, or the value of your advice to those who seek it.

          Nowhere did I say that those who posted at - by your own admission - your request were "wrong" to do so. Please do not ascribe words to me which I did not use.

          I will freely admit that I don't have 25-50 unpaid 2-hour consultations each month. Sadly, I have clients who are happy to pay me for my time and they take precedence over 'free' consultations. I am, after all, a working copywriter.

          And thank you for your magnanimous offer to 'contribute'. Were it not so condescending, I may have welcomed the opportunity to brainstorm. I'm sure I shall regret my decision greatly, but I think I'll pass.
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        • Profile picture of the author Alex Cohen
          Originally Posted by Harlan View Post

          A bright light attracts a lot of bugs.

          Rick is the real deal.

          Harlan
          One of the oldest tricks in the book - denigrate or name call people you disagree with.

          Alex

          Originally Posted by Raydal View Post


          I have nothing against Rick and the wonderful help
          he has provided to people here OFF THE BOARD,
          but the forum doesn't benefit in any way from all
          the "Thank You Rick" threads".
          I agree Ray. The forum doesn't benefit in any way.

          Alex
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          • Profile picture of the author perryny
            Originally Posted by Alex Cohen View Post

            I agree Ray. The forum doesn't benefit in any way.

            Alex
            I disagree. There are those of us that need help. Sometimes deeper than a copy critique. Unless you spend a fair amount of time here (and even if you do), it can be difficult to tell the qualified from the talkers.

            Whether looking for a paid copywriter or asking for free advice, threads like these make it very easy to identify someone we might benefit by reaching out to.
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            • Profile picture of the author Ross Bowring
              Rick Duris cured my leprosy... over Skype!

              I kid of course... it was gout.

              But with all seriousness, Rick puts a lot of value into his posts. I'm man enough to say I read 'em. And the people he chats with on Skype seem to come away happy as Larry, and grateful enough to say "thanks" publicly.

              Where the controversy lies IMHO is the many threads. As Colette mentioned, if everyone who helped folk behind the scenes (and there are MANY) were being thanked in dedicated threads the praise would drown out the content and critiques.

              The idea was posed already about a single dedicated thread. Every time someone says thanks it's bumped to the top so the appreciation would not be lost. Sounds like a good idea to me.

              My two-cents.

              --- Ross
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              • Profile picture of the author Daniel Scott
                Originally Posted by Ross Bowring View Post

                Rick Duris cured my leprosy... over Skype!

                I kid of course... it was gout.
                Ross... remember when I cured your arthritis via email?

                Where was MY shout out, man!?!?!

                You used to be cool Ross...

                ...but now... it's like I don't even know you anymore.

                Later, brah.

                -Dan
                Signature

                Always looking for badass direct-response copywriters. PM me if we don't know each other and you're looking for work.

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                • Profile picture of the author robyna
                  I'm not going to get into the politics of this thread. I'm just one that tends to avoid that sort of stuff. The little bit of dealings I've had with Rick were good. They stung a little but needed to be said. I would love his input in the future as well. He's a good guy.

                  I think a lot of it goes to each person's personality and the one being helped. For example, I had a fellow copywriter talk to me on the phone for an hour about a month ago. He pushed me leaps and bounds ahead of where I would be without that conversation. I made the decision not to mention it publicly because I did not want this person bombarded with similar requests. I did that out of respect for him and he never requested more. (I did send him several "Thank you!!" PM's though).

                  Whether it's right or wrong for the multiple threads, I hope newbies like me come away with the knowledge that there are people on this forum that truly do want to help. That alone is a big encouragement.
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                  • Profile picture of the author Fernando Veloso
                    Originally Posted by robyna View Post

                    Whether it's right or wrong for the multiple threads, I hope newbies like me come away with the knowledge that there are people on this forum that truly do want to help. That alone is a big encouragement.
                    Are you saying users helping others should have a new thread opened praising them?

                    Anyway, I am not a copywriter, and I am still scratching my head on WHY this was posted in the CP Forum.

                    Isn't this Offtopic?
                    Signature
                    People make good money selling to the rich. But the rich got rich selling to the masses.
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            • Profile picture of the author Raydal
              Originally Posted by perryny View Post

              I disagree. There are those of us that need help. Sometimes deeper than a copy critique. Unless you spend a fair amount of time here (and even if you do), it can be difficult to tell the qualified from the talkers.

              Whether looking for a paid copywriter or asking for free advice, threads like these make it very easy to identify someone we might benefit by reaching out to.
              EXCEPT that this is not the purpose of a FORUM. A forum is to
              help as many people as possible. If you want to help one
              person then you use a PM. To help everyone you show the
              "help" on the board so that everyone could benefit.

              Of all the "thank you Rick" post none ever mentioned WHAT
              help was provided, just praise for Rick. At the end of the day
              how does the reader benefit apart from knowing that Rick
              is a great helper? Excepts that's the function of the
              copywriting forum then it's off base.

              My take is provide the help HERE, and we'll thank you HERE;
              provide the help PRIVATELY and be thanked PRIVATELY.

              -Ray Edwards
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              The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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    • Profile picture of the author Nick Brighton
      Originally Posted by Collette View Post

      Whoa. I don't believe Alan or anyone else has said anything about banning. Or muzzling, for that matter.

      No point in turning a match strike into a full-fledged wildfire. It serves no useful purpose and illuminates nothing.
      I agree, I think Rick over reacted a little too.


      I think most pro copywriters on this board understand the technique of reciprocity. On the other hand, those who are not pros may not recognize the technique when it is being used.
      I think that's who Rick is reacting to, the latter. But if you read between the lines, you can see that people are implying more than you might think on paper... and by the looks of it, people who should know better, and should understand Rick's strategy.

      As I noted before, I don't believe there is anything in the TOS that stops you from self-promoting by whichever method you choose. Maybe you could have someone start a thread specifically for this purpose, where all the people you help can add their thanks. The current method sort of clutters up the board (imagine if EVERYONE asked the people who found their advice or suggestions useful to begin a separate thread each time, instead of just hitting the "Thanks" button!). I think that may be largely what several people have found less than optimal.
      I totally agree with this.
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      • Profile picture of the author Collette
        Originally Posted by Nick Brighton View Post

        ...But if you read between the lines, you can see that people are implying more than you might think on paper... and by the looks of it, people who should know better, and should understand Rick's strategy...
        Let me clarify; I didn't mean to imply that the people writing the rave reviews are being duped. Or that somehow Rick conned them into writing anything.

        Quite the contrary.

        However, there ARE 'newbies' here. And others who are not copywriting pros. These people may, or may not, intuit that, behind the scenes, the reviews are a requested quid pro quo.

        That being the case, it's a technique which may seem less than transparent to those who DO understand what's happening here.

        Sort of like using 'real people' endorsements in an ad, without revealing that the 'real people' were paid for their raving enthusiam for the product.

        The people 'in' on the making of the ad know what's going on. The viewing public... not so much.
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        • Profile picture of the author Nick Brighton
          Originally Posted by Collette View Post

          Let me clarify; I didn't mean to imply that the people writing the rave reviews are being duped. Or that somehow Rick conned them into writing anything.

          Quite the contrary.

          However, there ARE 'newbies' here. And others who are not copywriting pros. These people may, or may not, intuit that, behind the scenes, the reviews are a requested quid pro quo.

          That being the case, it's a technique which may seem less than transparent to those who DO understand what's happening here.

          Sort of like using 'real people' endorsements in an ad, without revealing that the 'real people' were paid for their raving enthusiam for the product.

          The people 'in' on the making of the ad know what's going on. The viewing public... not so much.
          What difference does it make? Newbie or not, it is what it is.

          I think the problem Rick is experiencing, which I've already seen myself tonight, is that people are quick to slight the feedback he asked them to provide on the forum.

          The reviews are not forced. In fact, the free critique wasn't forced, or the coaching offer, or anything else in Rick's contact.

          More to the point, Rick is pretty open about his strategy. It's pretty transparent from reading his reply in this thread alone.

          And for those reasons, I can't see what the issue is, apart from your earlier point of not using a central thread for feedback.
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          • Profile picture of the author Collette
            Originally Posted by Nick Brighton View Post

            What difference does it make? Newbie or not, it is what it is.

            I think the problem Rick is experiencing, which I've already seen myself tonight, is that people are quick to slight the feedback he asked them to provide on the forum.

            The reviews are not forced. In fact, the free critique wasn't forced, or the coaching offer, or anything else in Rick's contact.

            More to the point, Rick is pretty open about his strategy. It's pretty transparent from reading his reply in this thread alone.

            And for those reasons, I can't see what the issue is, apart from your earlier point of not using a central thread for feedback.
            Influence: The Science of Persuasion by Robert Cialdini explains it in greater detail than I have time for right now.

            Amazon.com: Influence: The Psychology of Persuasion (Revised):…

            Not an affiliate link.

            If Rick mentioned that he had asked people to post something nice about him before this thread - I'm sorry; I missed it.
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  • Profile picture of the author Nick Brighton
    The sad thing is Rick, it would serve some people far greater to find out WHY people are talking you up so much... rather than anything else.

    It amazes me what people focus on, or should I say, choose not to focus on in this world, and in this business in particular.

    We're all smart enough to know that you're building a name for yourself. We're all smart enough to know that somewhere down the line, you might ask if we are interested in your services on the backend of your clear expertise and free time given out.

    Heaven forbid someone could pull that trick in a copywriting forum within a marketing forum... I mean, of all places.

    You deserve your growing reputation around here Rick. You're one of the few people who have the chops to back up the claims... but at the same time, knows how to treat people and connect on their level.

    It's about time the pretentiousness and arrogance was kicked to the curb in this business. I don't care who you've worked for, or how much you earn.
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  • Profile picture of the author RobertRinger
    Pet Peeve... (not that anyone cares)

    changing the standard (and very readable) sans-serif forum font to a less decipherable serif style.

    I'm just saying
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    • Profile picture of the author Raydal
      Originally Posted by RobertRinger View Post

      Pet Peeve... (not that anyone cares)

      changing the standard (and very readable) sans-serif forum font to a less decipherable serif style.

      I'm just saying
      THE Robert Ringer?

      Great to see you in these parts. Loved your "Winning Through Intimidation"
      book.

      -Ray Edwards
      Signature
      The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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      • Profile picture of the author Harlan
        A bright light attracts a lot of bugs.

        Rick is the real deal.

        Harlan
        Signature

        Harlan D. Kilstein Ed.D.
        Free NLP Communications Course at http://www.nlpcopywriting.com
        http://overnight-copy.com
        Get Fit In Four Minuteshttp://just4minutes.com
        Learn how to build a Super Site Without SEO http://supersiteformula.com

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        • Profile picture of the author Collette
          Originally Posted by Harlan View Post

          A bright light attracts a lot of bugs.

          Rick is the real deal.

          Harlan

          The real deal never needs to disparage others in order to prop himself up.

          But you already knew that.
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        • Profile picture of the author Paul Myers
          Harlan,
          A bright light attracts a lot of bugs.

          Rick is the real deal.
          I don't care who or what he is. If he keeps it up, he's going to find that someone really does want to muzzle him. For his BS posts about people wanting to muzzle him.

          A bright light isn't the only thing that attracts bugs.

          Bzzzt!


          Paul
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          .
          Stop by Paul's Pub - my little hangout on Facebook.

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      • Profile picture of the author Collette
        Originally Posted by Raydal View Post

        THE Robert Ringer?

        Great to see you in these parts. Loved your "Winning Through Intimidation"
        book.

        -Ray Edwards
        Yes - it is THE Robert Ringer....

        Ohmigadohmigadohmigad.

        Starstruck.

        SO cool to have you here.

        People: If you really want to be a kickass copywriter, this man's book is a MUST-read.
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      • Profile picture of the author RobertRinger
        Originally Posted by Raydal View Post

        THE Robert Ringer?

        Great to see you in these parts. Loved your "Winning Through Intimidation"
        book.

        -Ray Edwards
        Thanks Ray, Collette and all the other kind folks who sent private messages...

        I only stop in sporadically as you can tell by my post count and unfortunately cannot respond to private messages yet.

        At my current post rate I should be at the required 50 posts by sometime in 2013.

        Robert
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        • Profile picture of the author Jag82
          Originally Posted by RobertRinger View Post

          Thanks Ray, Collette and all the other kind folks who sent private messages...

          I only stop in sporadically as you can tell by my post count and unfortunately cannot respond to private messages yet.

          At my current post rate I should be at the required 50 posts by sometime in 2013.

          Robert
          Robert,

          No wonder I find your name so familiar.

          Because I read your articles on EarlyToRise. Excellent stuff!

          Your "Success Loves Speed" article stood out for me.
          Made a real impact on me, in fact.

          Glad to see you here!

          - Jag
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    • Profile picture of the author RickDuris
      Originally Posted by RobertRinger View Post

      Pet Peeve... (not that anyone cares)

      changing the standard (and very readable) sans-serif forum font to a less decipherable serif style.

      I'm just saying
      Robert, you are so giggling me. You are MY HERO.

      Getting you (of all people) to come to come out of your shell, is such a delight!

      #1. (As in Looking Out for #1) I was the guy that hooked you up with JA at the "Power to Profit" program in LA. Remember me?

      #2: People like when I change the font. People say nice things. You may not like. But that's the tortoise in you. I'm just sayin'.



      - Rick Duris
      Signature
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      • Profile picture of the author Nick Brighton
        Originally Posted by Raydal View Post

        I fully agree with Collette here.

        I have nothing against Rick and the wonderful help
        he has provided to people here OFF THE BOARD,
        but the forum doesn't benefit in any way from all
        the "Thank You Rick" threads".

        If someone is thanked for help he provided on the
        forum then that's understandable because other
        people benefit, but to start several thread about
        how another Warrior helped you when the readers
        have no benefit from the help only turns into
        bare self-promotion.

        Again, I have nothing against Rick but just saying
        it as I see it.

        -Ray Edwards
        That's a good point. Apologies to Collette, I didn't understand that this was the ultimate point you were making.

        In that case, I do agree with this. However, on the other hand...

        I once thanked another fellow Warrior on the main forum by the name of Kim Roach. That was because she was doing so much good for people, outside the forum... in her own business.

        I wanted others to take it as an example of one good business model where reciprocity was in full force, and being done right. (She gives out a ton of good content on getting traffic)

        That thread went down rather differently to this one. People thanked me, and some of the big moderators even chimed in with positive input.

        Sometimes, that's what a community does. Not every post has to be a business model, a secret uncovered or a new idea. And besides, as I eluded to earlier, I believe the smart folks among us will take this thread and cross examine it to see what's really going on here.

        Those that do, will see a powerful marketing technique in play... one which Collette referenced to in the book Influence - The Psychology of Persuasion (Bob Cialidini)

        There's value in everything, if you want there to be. My impression is that often, some folks don't want to see it, much less search for it.

        P.S - FAO: Collette... In reference to Cialdini's Influence... I've had that by my bedside for a few months now... but let's face it, we don't need to buy a book to know that reciprocity is a powerful influencer. I think I learnt that one when I was around 7-8 years old.

        (Ever been nice to a kid at school to befriend them? Ever gone out of your way to tidy your room to get extra pocket money? Basic examples, but the psychology remains the same.)

        Sure, application might take some figuring out, but this thread is a great example to learn from on that front.

        Clearly, Rick is using the 'old reciprocity technique to a T. Is that what you were referring to?
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        • Profile picture of the author Collette
          Originally Posted by Nick Brighton View Post

          That's a good point [Raydal]. Apologies to Collette, I didn't understand that this was the ultimate point you were making.

          In that case, I do agree with this.
          No apology necessary, Nick. A simple misunderstanding, that's all.

          Thanks to Raydal for making my point better than I did. I stopped short at "blatant self-promotion", and perhaps I should have just come right out and said it.

          Originally Posted by Nick Brighton View Post

          However, on the other hand...

          I once thanked another fellow Warrior on the main forum by the name of Kim Roach. That was because she was doing so much good for people, outside the forum... in her own business.

          I wanted others to take it as an example of one good business model where reciprocity was in full force, and being done right. (She gives out a ton of good content on getting traffic)

          That thread went down rather differently to this one. People thanked me, and some of the big moderators even chimed in with positive input.
          Kim is a classic example of one of the MANY Warriors who go out of their way to help their fellow Warriors - without asking for public praise for having done so.

          It is a significant difference.

          Originally Posted by Nick Brighton View Post

          P.S - FAO: Collette... In reference to Cialdini's Influence... I've had that by my bedside for a few months now... but let's face it, we don't need to buy a book to know that reciprocity is a powerful influencer. I think I learnt that one when I was around 7-8 years old.

          Clearly, Rick is using the 'old reciprocity technique to a T. Is that what you were referring to?
          No, I don't care that he's using reciprocity as a way to gain testimonials. It's the same psychology behind the advice given to many new copywriters to do a few projects for little or nothing in exchange for a good testimonial or reference.

          Nothing wrong with that. Nothing.

          What I object to is his using a public discussion board for BLATANT self-promotion. As Raydal pointed out, the whole point of a public discussion forum is for ALL the members to share and learn.

          If Rick has helped you privately - wonderful. But that is a PRIVATE matter. It is NOT information that the rest of the forum has benefited from. So thank him PRIVATELY. There is absolutely no need for a rash of posts that serve no educational purpose.

          The fact is, I don't know of a single Warrior who, if contacted by PM from another Warrior, would refuse, or ever has refused, to help that member.

          Not ONE.

          P.S. You should still read Cialdini. Consider that, if you get even one insight that you didn't have before, your time will have been well spent.
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      • Profile picture of the author Paul Myers
        Rick,
        People like when I change the font.
        I don't. It's a small abuse, but it's one that tends to grow and make threads unreadable. Or just annoying.

        Stop.


        Paul
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  • Profile picture of the author ericthered
    Hi Kids, I wrote up a flyer to promote my copywriting services to small biz in my area.
    I asked for input on this forum and posted a link to the flyer.( it was terrible, I'm going to yank it down before anyone else sees it!).

    Several people took their time to look at it and give constructive criticism. Rick D went so far as to PM me and we ended up talking on skype for over an hour.

    He took his time to help an unknown move forward. I now have not one, but two strategies to get my business into 2nd gear.

    I guess I shouldn't be surprised that some individuals find it sooo hard to believe that there are still people around that truly do want to help others.

    With no ax to grind.
    lighten up folks , we'll all be worm food soon enough,

    Eric
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  • Profile picture of the author AlanCarr
    Interesting the way this thread has turned out.

    You see, I was genuinely curious as to why the first poster seemed to be copying Scott's post?

    Was he thinking that it made Scott look good, through being so humble (along with piking how he'd become so much wiser and better since the Holy Contact)?

    It seemed a curious form of self-promotion, so I was indeed curious. Simple as. It just didn't strike me as realistic.

    Now we know why...

    See, before visiting today got an email about (another) PM, where the "gusher" told me that he'd gushed because Rick ASKED him to post such a thread.

    And regretted doing so.

    Now you could just say that's great marketing. As Halbert said, the reason he was the world's greatest copywriter was because he said so, every week in his newsletter. If you can get someone to post how great you are on the WF each week, perhaps the same effect?

    Great, right?

    Except I'm still curious...

    Tell me Rick, how many of your gushers did you feed the line you fed me, which I didn't buy back then, and since you're still alive and posting, I still don't buy now?

    Maybe I'm out of line but you see, my older brother Nigel really is dying, has about 2 months to go now, so I'm a little touchy on the subject.

    I just don't see him going out of his way to manipulate people into building his long-term reputation?

    So I'm still a little curious?


    Are you a truly magnificent guy, spreading the lurve before you go - or are you taking reciprocity to a whole new low?




    AC.
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    • Profile picture of the author Alex Cohen
      lighten up folks , we'll all be worm food soon enough
      I'd like to take this opportunity to thank Bill Brasky ...

      Hulu - Saturday Night Live: Bill Brasky: Holiday Inn

      Alex
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      • Profile picture of the author Monika Mundell
        When I contacted Rick for a private critique of one of my sales pages I didn't know whether or not he would actually honor my request. Needless to say he did. Rick took time away from his schedule to help me understand one VERY important point about my copy, a point that until this day has never been taught to me, even during an expensive copywriting coaching course with a well-known copywriter some years ago.

        Did he have to share his knowledge with me - a stranger? No. But he did, and in doing so he has taught me an invaluable lesson for the future.

        After being at the receiving end of his generosity I asked Rick how I could reciprocate his favor because I wanted to. His answer was that I didn't owe him anything, but if I insisted I could come here and give my honest feedback.

        I'm not here to fuel the controversy, nor am I interested in joining that part of the conversation. If we can't show our appreciation and thank someone on a public forum in good faith, then what hope is left for us to be humane?

        I'm here to say a heart-felt thank you to Rick for turning on the light switchlong enough to let me glimpse into the secret chamber. I owe you big time!

        Thanks Rick
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  • Profile picture of the author colmodwyer
    Wow!

    ASKING for a testimonial, truly shocking... you maniacs!

    Colm
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  • Profile picture of the author Daniel Sanchez
    1. Rick the real deal?

    Some wonderful members (and even some skilled copywriters) think so.

    Seems to me that is the underlying subtext with some responses here...

    To those objecting:

    Have you even spoken with him?

    If you haven't, where's your proof?

    Others have spoken with him...they have something to base their opinion on.

    You...

    No experience= speculating

    So call him and if you won't then your opinion is made up fear/ jeolousy/ anger aimed from some other negative experience you've had in life...

    Because let's face it: you've never met Rick nor have you spoken to him.

    Rick being "defensive"?...He's a copywriter and pre-empting objections is in his blood.

    Even I could sense people were going to start complaining and attacking from previous threads...and look at where we are now!

    After a while one can sense when the objectionable (objections too) start to come out. Sign of a great copywriter IMO.


    2. Not having "thank you threads" on the forum:

    That's a whole other thread / topic. Talking about that here is off topic in my opinion.

    Start another thread about that and discuss it there.

    This to me is a good thread. It's nice to see quality testimonials about someone who can help out other copywriters.

    This is hardly much different than when people chime in aboout who to mentor with (Raydal, Vin, etc)?

    Plus, I find it interesting:

    Someone gets great personal advice and wants to let people know about it and that this person is the real deal...

    You'd think that this would be positive.


    How's a guy supposed to thank someone using a thank you button when the help they received is more than just from a post?

    And would I feel good just thanking them with a thank you button after they spent 1-2 solid hours of free advice and help?

    People seem to not be sure about Rick. What better way to reciprocate than by letting others know he's the real deal.

    I don't know about you guys but this is a GREAT thread...

    Doubt, speculation...intrigue.

    Don't you guys find it fascinating?

    I mean look at this:

    Rick hasn't been here all that long and he's getting (out of their own free will mind you...also I spoke with Rick too and quite frankly after 2 hours I was sad to get off of the phone)..lots of great people up and say

    "Hey this guy really helped and he was great!"

    Lesson:

    How many of you are offering 100% FREE one on one advice to others?

    There are so many members I personally would love to thank here on WF (if you would like list, PM...some great copywriters here)

    I noticed something though...

    This guy is getting people to open up and thank him personally...raving fans if you will. (think of your clients)

    Why?

    Personal unselfish and outrageously valuable advice.

    That's missing in today's society.

    The personal touch. Not behind a post or an email but taking the time to be there with and for someone. That's a lost art IMO.

    Talking to Rick was like talking to a really good friend. I didn't even realize we were talking about business or copywriting until after the call. He's just that in love with what he does.

    If he is the real deal...guess how he's finding clients.



    PS - free advice would not work as a marketing tool if:

    1. The advice wasn't outrageously valuable and

    2. The person was the real deal

    Because if there wasn't tremendous value or some person were shifty, the model would crash around him. If Rick isn't who he says he is, it will reveal itself down the line so you naysayers out there can just let it go because 6 months from now you'll find out the truth...

    or you could just call him and decide for yourself.
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    • Profile picture of the author marciayudkin
      PS - free advice would not work as a marketing tool if:

      1. The advice wasn't outrageously valuable and

      2. The person was the real deal
      There is one more condition: If the free advice is offered unsolicited to someone who is far more experienced and not only knows but also teaches the content of the free advice, it doesn't make a very good impression.

      Marcia Yudkin
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      • Profile picture of the author Harlan
        Okay so here's the bottom line:

        Rick, stop helping people. Just keep writing and sucking up the cash for your clients.

        Copywriters, when Rick breaks that rule and helps you anyway because it's his nature, don't tell anyone.

        Not even your pillow at night.

        Because...

        Thanking people could take up valuable space on this thread and...

        the concept of thanking people might spread and...

        people can't ignore a thread and just read something else.

        Moving on now.

        Best line in the thread? worm food.
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  • Profile picture of the author Raydal
    It amazes me how some people can escape the real issue.

    It has nothing to do with the ability, character or helpfulness
    of Rick. It has nothing to do with being thankful.

    The real issue in discussion is how does it help the board
    to post threads thanking other members for help they
    provided PRIVATELY other than to promote the 'thankee'?


    It's wonderful being thanked, and thankfulness is a great
    virtue but let us SEE what you are thankful for, otherwise
    the "thanks" becomes a mere promotion.

    -Ray Edwards
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    • Profile picture of the author Jag82
      Originally Posted by RickDuris View Post



      #2. Regarding the criticism and doubt, I am giggling like a little girl. You so bring me joy.

      Because if you're a critic or a doubter and this your best writing, you are in copywriting kindergarten.

      So bring it on... I want to see your best. I want to see your teeth and fangs--and watch the venom drip. Show everybody what you can do!

      Go ahead. UNLEASH.

      Rick, there's no doubt in my mind about
      your credibility and expertise.

      Much kudos and props to you for delivering value
      to others.

      I believe you will get a lot of good karma.
      And you fully deserve them.

      However your statement above is making
      you look bad. Real bad.

      It's making you look petty and confrontational.

      I can almost assure you that those who
      may disagree with you here have nothing
      personally against you.

      - Jag
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  • Profile picture of the author Mo Faisal
    I just had a talk with Rick & I would like to say that he is a really helpful person. I did not expect him to help me & give me free advice at 2.00am in the morning but Rick did so & we talked for around an hour.

    He listened to my problems and laid out some strategies for me. He did not ask for a single penny yet taught me some proven strategies that he himself used.

    He has a great quality of motivating people to achieve goals. He challenged me in a positive manner to stop procrastinating and start taking action.

    I just want to thank Rick for taking some time out of his busy schedule and guiding me in the right direction.
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  • Profile picture of the author Fernando Veloso
    I am not a copywriter.

    So don't drop bombs on me, I don't have any "special view" on this issue.

    Point is: I am a user of this forum and I expect some kind of integrity here. I don not expect anyone to open a thread praising other user just because he/she provided help.

    There is a Thank You button for that.

    IF we're going to start threads praising people for what they have done for us privately, we're going to lose our battle with integrity. You know it.

    No one said Rick is not good in what he does, no one said he's not a giver.

    Rick is just the name behind this discussion: should we or should we not allow this kind of threads in a public forum, known for integrity?

    Personally, this is my side of all this issue.
    Signature
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      • Profile picture of the author copyassassin
        The real issue in discussion is how does it help the board
        to post threads thanking other members for help they
        provided PRIVATELY other than to promote the 'thankee'?
        Ray-

        Actually, there may be a HUGE benefit to Warriors.

        Hear me out on this...

        Do you remember September-October of 2009? More specifically in the copy sub forum?

        It was a bar fight in here. Writers bashing Warriors.

        It got so bad that John had to lay down the LAW.


        It was a culture of envy & trash talk.

        So Rick comes and adds weight to the other side. Changes the Culture from envy to gratitude.

        And this is important not for 30 regulars who post daily, but for the curious warriors looking occasionally.

        From an outside perspective its VERY scary to ask for help, let alone have writers completely trash what they spent so much time and energy on.

        And even though some of their work is poor, boy or boy, do some of us love to sharpen our claws by ripping apart others. Harshly, ripping apart.

        Having Rick invite warriors to chat is very welcoming. And when we feel welcomed our defensive barriers are down, and we are more likely to "discover" new exciting things.

        That is a culture that is helping and nurturing.

        And that I believe is the true intent of WF.

        And Ray, I think it does help the forum because our attention is on somebody helping other people. Surely, that effects us all.

        And maybe, just maybe, it can change a culture to welcome those seeking to ask questions and improve their copy, without having their hearts ripped out.

        Now, I get there a TOO many "I Love Rick" posts. I agree. One otta do.

        However, if Rick and his fans can change the culture a bit, then I'm glad it happened.

        Time will tell.
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          • Profile picture of the author copyassassin
            these are just the thoughts of one guy.

            Originally Posted by MarkAndrews IMCopywriting View Post

            To simply knock the style upon which said advice is given, is quite frankly utterly absurd.
            Mark-

            Style is the different. It is the differentiation. Is is the ULTIMATE USP.

            Ferrari. Porsche. Lamborghini.

            Style is the difference.

            Example===>

            Two people can give the exact same advice to the same exact person.

            And more likely than not, that person will say one gave amazing advice, and other poor advice.

            The difference is not in the information, rather its the manner, care, and love it is said with.

            Same with consultants. We all say the same basic things. Sure some have more tools in the chest, but its basically the same stuff.

            Rather, it is the empathy and understanding with which we interact with our clients that makes the difference.

            When a client says, "Thank God you 'Get Me' ", that is a life long client.

            That bond is strong.

            And here in this thread style is the issue.

            Some people don't like Rick's style. And that is ok.

            It is not about the many, it is about the few.

            Rick does give great advice and ideas, but change the culture? You
            better have a look at Rick's posts, he can get frisky like the rest
            of us.
            Paul-

            I agree with you. Rick is passionate, and I think his statements are said with a "boy like wonder" ready to start on an adventure, not a fight.

            I'd say "playful" is the right tone he uses. At least that how it comes across to me.

            And yes, I do believe a change in culture is possible. Not for sure. Possible.
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              • Profile picture of the author Paul Myers
                Mark,
                You've only been on this forum less than 6 months.
                And you've only been here a little over a year. What have either of those things to do with the skill of a copywriter?

                Bupkus, yes?

                I would be more inclined to take Mr Duris' comments about wanting to help at face value if he didn't show other signs of being a prima donna. Like, for instance, the insistence on changing fonts, to draw attention to his posts. Or the nonsense about people wanting to muzzle him. Or the idea that giving advice privately should entitle him to ask for public testimonials in a discussion forum.

                I've done my time as a copywriter, and I know what this crowd can be like. We've got the worst damned egos in the business, which is why I usually leave this section alone.

                There are lines, folks.


                Paul
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            • Profile picture of the author Collette
              Originally Posted by copyassassin View Post

              ...And here in this thread style is the issue.

              Some people don't like Rick's style. And that is ok.

              It is not about the many, it is about the few.
              The purpose of a public forum is to help many, not a few. This is not as issue of 'style'.

              It is an issue of abusing the tolerance and goodwill of many in a quest for self-promotion.
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          • Profile picture of the author Copydog
            Had an hour-long Skype call with Rick this evening.

            Was EXCELLENT!

            Any fellow copywriters who need some solid advice
            about their business, or just want to bounce a few
            ideas off Rick?

            Then give him a call.

            I GUARANTEE you won't be disappointed.

            Amazed how genuinely keen he is to help others
            succeed. And he doesn't charge for his valuable time.

            Come on, fellow Warriors (you know who you are),
            let's stop sticking the knife into Rick and just appreciate
            him for who he is -- a nice guy with a lot of business
            savvy, who's willing to help other less-experienced
            copywriters reach higher ground.

            Let's focus on the good, and not be muck-rakers.

            FACT: Rick has helped a lot of us

            FACT: No one else on this forum (as far as I'm aware)
            has received as much genuine praise and thanks as Rick

            Perhaps enough now on this topic, and time to start
            a new thread?

            So, let's end on a positive note.

            OK?

            Eldo
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            • Profile picture of the author Paul Myers
              Eldo,
              FACT: No one else on this forum (as far as I'm aware) has received as much genuine praise and thanks as Rick
              You need to get out more, then. Today is the first time I'd ever seen the name. And I've been here a while.
              So, let's end on a positive note.
              It will stop when I get some sort of confirmation from Mr Duris that he will no longer use his helpfulness as a means to engineer what amounts to advertising in this section.

              I don't know - or care - if that's his intent. If he's helping people privately and asking them to post their thanks here, that's the effect.

              Y'all don't want to bump heads with me. And you sure don't want me adopting this forum. Ask the folks in offtopic about that.

              Heavy-handed? Yup. That's what herding copywriters takes, so that's what you get.


              Paul
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              • Profile picture of the author Copydog
                Originally Posted by Paul Myers View Post

                If he's helping people privately and asking them to post their thanks here, that's the effect.
                Hi Paul

                Just to clarify -- Rick didn't ask me to post my thanks on the WF.

                Sorry if this offended you (and others)...

                Best

                Eldo
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                • Profile picture of the author Paul Myers
                  Eldo,
                  Just to clarify -- Rick didn't ask me to post my thanks on the WF.

                  Sorry if this offended you (and others)...
                  Nope. I never consider genuine appreciation of a person's help to be offensive.

                  This is a very narrow issue. Vin made a nice distinction when he referred to "unsolicited kissassiness." The key word in that phrase being the first.


                  Paul
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                  • Profile picture of the author marciayudkin
                    Paul,

                    We may need you to throw your weight (and your impeccable logic) around a little more here for the time being. Take a look at the "thank you, so and so" threads which are quickly multiplying at this very moment.

                    Marcia Yudkin
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                    • Profile picture of the author Paul Myers
                      Marcia,
                      We may need you to throw your weight (and your impeccable logic) around a little more here for the time being. Take a look at the "thank you, so and so" threads which are quickly multiplying at this very moment.
                      There won't be any need for logic, as there won't be any discussion beyond this thread.

                      I'm not going to waste my time with it. I'm just going to put on my "Deaf SOB" hat and start banning people if it doesn't stop.


                      Paul
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            • Profile picture of the author Copydog
              Originally Posted by Paul McQuillan View Post

              Don't belittle the rest of us to elate another
              Hi Paul

              Not belittling anyone.

              Please reread what I said: "as far as I'm aware."

              And I second your praise of Mike Humphreys, who's
              helped me a LOT too.

              Another very nice, genuinely altruistic guy -- who
              knows his business and copywriting chops.

              I'm sure there are hordes of very helpful people
              on the WF.

              Pace.

              Best

              Eldo
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        • Profile picture of the author Raydal
          Originally Posted by copyassassin View Post

          Ray-

          Actually, there may be a HUGE benefit to Warriors.

          Hear me out on this...

          Do you remember September-October of 2009? More specifically in the copy sub forum?

          It was a bar fight in here. Writers bashing Warriors.

          It got so bad that John had to lay down the LAW.


          It was a culture of envy & trash talk.

          So Rick comes and adds weight to the other side. Changes the Culture from envy to gratitude.

          And this is important not for 30 regulars who post daily, but for the curious warriors looking occasionally.

          From an outside perspective its VERY scary to ask for help, let alone have writers completely trash what they spent so much time and energy on.

          And even though some of their work is poor, boy or boy, do some of us love to sharpen our claws by ripping apart others. Harshly, ripping apart.

          Having Rick invite warriors to chat is very welcoming. And when we feel welcomed our defensive barriers are down, and we are more likely to "discover" new exciting things.

          That is a culture that is helping and nurturing.

          And that I believe is the true intent of WF.

          And Ray, I think it does help the forum because our attention is on somebody helping other people. Surely, that effects us all.

          And maybe, just maybe, it can change a culture to welcome those seeking to ask questions and improve their copy, without having their hearts ripped out.

          Now, I get there a TOO many "I Love Rick" posts. I agree. One otta do.

          However, if Rick and his fans can change the culture a bit, then I'm glad it happened.

          Time will tell.
          You're still missing the point. Helping is good. Having a good culture
          on the board is good. Helping outside of the board and getting
          thanks on the board is bad.

          -Ray Edwards

          P.S. And the opposite of tearing each apart is not getting thank-you
          threads written about help given off the board. The opposite is to
          be respectful to other people whatever their differing opinions.
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  • Profile picture of the author maximus242
    This is the central problem, if we all do what Rick did, the whole forum would be awash with Thank You threads and this place would go to hell

    There are so many copywriters a person can thank. Hell I could spend all day thanking all the people who've contributed great value. The unspoken silent appreciation and "thanks" in threads that used to work here was fine and dandy.
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    • Profile picture of the author Paul Myers
      Hell I could spend all day thanking all the people who've contributed great value.
      You tried. I asked you to leave the moderating to the moderators. I am not going to ask again.


      Paul
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      • Profile picture of the author Rezbi
        Originally Posted by Paul Myers View Post

        You tried. I asked you to leave the moderating to the moderators. I am not going to ask again.


        Paul
        Okay, Paul, nothing to do with your comment really.

        I just wanted to know: How can you be a Redneck and a Zen?
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        • Profile picture of the author Paul Myers
          Originally Posted by Rezbi View Post

          I just wanted to know: How can you be a Redneck and a Zen?
          See my response above.


          Paul
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          • Profile picture of the author Rezbi
            Originally Posted by Paul Myers View Post

            See my response above.


            Paul
            Actually, Paul, that was joke question. I was taking the mick.
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            • Profile picture of the author Paul Myers
              Mr Duris,
              Let's all just breathe. Like a deep cleansing breath. And then let's exhale together.
              Let's skip the kumbaya condescension, shall we?

              I'm all in favor of the idea of standing out, but there's a line between distinction and disruption. The latter should be employed only with a defined and useful purpose.

              Advertising is not forbidden in discussion forums because it's "bad" in nature. It's forbidden because it's disruptive, and eventually destructive, of the purpose of discussion. It proliferates to the point at which the conversation becomes more work than it's worth. So, people who want the benefits of open dialogue agree to forego advertising in those areas.

              When someone tries to garner the benefits of discussion and simultaneously works to subvert that community agreement, they're viewed as worse than the outright spammers. The spammers, at least, are not claiming to be part of the group.

              The members who play by the spirit of the rules resent this. It's one of a very few things in this context that people remember of a person and hold against them for a long time. It is a threat from within, and tends to create a sense of distrust that is harmful to the group as a whole.

              If you even look like that's what you're up to, you're a part of that problem.

              Here's the interesting thing. It doesn't matter if that was your intent or not. If it looks enough like it was, the distrust takes over among those who don't know you well enough to be sure. Anyone who might know you that well, and who says you're not that type, risks being harmed by speaking out - unless they're trusted enough by the other members to overcome the doubt you've sown.

              This is obvious, once put into words. Not many people need to think about it, though, so some folks miss the importance of the point. A few of them tend to think of those who play by the rules as "sheep," rather than seeing that it is those people who create the value in the group to begin with.

              You now have everything you need to understand the dynamics of an online discussion forum, and all the significant do's and don'ts. From this, you can figure out the reasoning behind every rule, and every action taken by a moderator.

              You can also pretty easily figure out an appropriate answer to your question.


              Paul
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      • Profile picture of the author maximus242
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        • Profile picture of the author Paul Myers
          Danniboy,
          This is a forum. Rules are posted by admin and staff. Only they can decide if it's wrong or OK.
          Present.

          Thank you for the lesson in settlement of armed confrontation. I'm sure you're quite competent in your field. Doesn't apply to this circumstance, though. After 23 years of moderating, and a number of them as a hired gun copywriter, I think I have a handle on this.

          I'm aware of the tendency to harden positions when challenged. It is especially pronounced among people in this profession. That is why I came in the way I did, with the "no discussion" approach. To stop it from spreading.

          Please note that no-one has been banned. I'm fairly certain that would not have been the outcome had I engaged in a debate of the matter.

          Least harm approach. A few people are annoyed with me, which does me no harm. Everyone else gets to stay and continue their discussions without undue interference.

          Works for me.


          Paul
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          Stop by Paul's Pub - my little hangout on Facebook.

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  • Profile picture of the author Daniel Sanchez
    OK...wow!

    This needs to stop. Both sides. It's going nowhere.

    Two eternal differences of opinion. Funny thing is from what i can tell Rick's only posted 2-3 times on this forum...

    It's the rest of us how are making a big deal about this.


    You might all be experts at copywriting but I'm an expert in tactical confrontation;

    I've spent 13 years of my life training/ training with tactical confrontation management leaders in relation to LEO (police) and swat training.

    Rule 1:

    You want a fight, then talk back and fight.

    Rule 2:

    Don't want to fight, don't talk back, appeal to ego and then shut up.

    Harsh wording but hey, cops like things short and to the point.

    So let's get on on with this:

    You guys raising a stink about the "no thank you on forum" policy? The more you argue, the more people are going to defend...

    It's the classic psychological principle of debating makes people more likely to solidify their beliefs.

    Same goes for the "defenders"...just egging some one to prove you wrong.


    There keeps being talk about pointlessness of thanking someone and how it's wasting time on this forum....

    Well this is wasting time!

    Now there are all sorts of people (including people I have respect for) are making mock posts "proving" how stupid it is...and not making themselves look so good in the process quite honestly.

    To everyone who posted, for and against, and gave careful thoughtful posts, your contributions have been insightful and valuable.

    I still think this was a great thread...got to see human nature at it's best pop out.

    Fact is: This isn't a right or wrong thing yet. It's a debate. Was getting productive and now it's turning into childish "well you said"


    This is a forum. Rules are posted by admin and staff. Only they can decide if it's wrong or OK.

    Anyone trying to make it wrong is trying to make the forum conform to their personal philosophy IMO.


    It's neither wrong or right. It's neutral until staff choose otherwise.


    Frankly if you guys really wanted to change things, instead of posting like mad men and attacking, you can use a simple principle from my tactical training:

    Closest weapon, closest target...

    Meaning:

    What's the fastest and most effective way to get the result I desire with the least amount of energy?

    Did any of you think to just PM or email Rick and say:

    "Hey Rick, I appreciate you helping others, but could you maybe not ask everyone you help to personally post a thank you...here's why..."

    Did any of you do that? If not...there might be some cause for some self reflection.

    I'm not point fingers but I'll tell you something:

    In a fight, EGO is almost always present.

    Attacker most of the time and yes, at times, even the defender...more rare though.


    This was IMO was shameful...this became a mob.

    An actual mob...and I thought those days were over.

    Why haven't we all instead dealt with the situation in a mature manner:

    You have a problem? Why not take that person aside privately and work it out.

    Now I haven't been here long, but I've been a forum mod for 3 years now on several other unrelated forums and I would have warned some people at this point (which I'm sure is coming; these mods must be massively busy) although

    ...this hasn't been that bad. Seen( and read) worst. Much worst.

    You poor wonderful mods have yourm work cut out for you.

    Still might be a great idea to tone the whole thing down now.

    I'm not sure what Rick is thinking but if I were him I would probably have already decided to not get people to thank him personally on the forum from now on because of all of this trouble.

    So again, thank you to everyone for your thoughtful posts...really got me thinking.

    Note to Mods: Might be a great idea to close the thread.
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  • Profile picture of the author maximus242
    This forum is divided. We must make it whole again.

    Many people have been hurt, lots of nasty things have been said, im not innocent myself.

    At the end of the day, we all want to succeed. We all wish to become better copywriters. We all want to help our brothers and sisters.

    We are all trying to do well in our own marketing. Each and every one of us is passionate about copywriting, about marketing, about business and the entrepreneurial spirit.

    We people, are an unusual sort. Most people go to school, get a job and work for 40 years. For many of us, we may have only one or two serious other direct marketers in our city. Let alone direct response copywriters.

    We are, a small, unique, elite group who exist outside the normal bounds of business. We know things most people will never learn about advertising, about marketing and about business.

    If we go cutting each others throats, with such a small group of us, how are we to survive under the overwhelming weight of madison avenue advertising? of piss poor marketing? We need to look out for each other, work together, there is SO MUCH money out there. So much money we can make.

    And if we work together all of us can become richer, happier and more free.

    Imagine the power if all of us joined together to help each other become enormously wealthy. If all the minds on this forum were to combine to take on an industry, we would unstoppable. The combined marketing and copywriting knowledge between all of us is probably a thousand years worth.

    This is the principle of the mastermind. The very thing which propelled Andrew Carnegie to being worth some 384 billion dollars in todays money.

    At the end of the day, we are all looking for the same thing. We all want to be financially free, we all want to have successful businesses and believe very strongly in good advertising.

    The people on this forum are unique, they are rare, there are tens of thousands of people with degrees who know next to nothing about scientific advertising. We are a rare lot. The last thing we need is infighting over such a small group of rare people. People who have put in countless hours to the mastery of copywriting, of channeling and fulfilling peoples desires.

    What is important, is that really, we all want the same things. We all believe very strongly in advertising, in copywriting and in direct marketing. Its what we live and breath. Were all very passionate about it. Our enemies are not among us, but in large ivory towers where advertising is nothing more than a sham. Where results are unimportant. Those people are our enemies.

    We should not fight amongst each other, there are so few of us, and so many of them. If we work together we can make all of us ridiculously wealthy. Everyone here is here because they care about good advertising. They care about results. About excellence, about the truth.

    Such intelligent people, with so much knowledge about succeeding in business, should not fight with one another. We should be best friends, because we all understand good marketing and want to do more of it. Not many people have a clue of what good marketing even is.

    This is a small, rare, exclusive group of people. We are stronger together than apart.

    Like I said, im no angel myself, which should be rather clear if you've been on here for long. I speak my mind with little censorship. What im saying is, we've all been rather nasty to each other at times over the last while. Its no good, this is a place for helping each other make more money and achieve their dreams not a place for hammering each other.
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    • Profile picture of the author Paul Myers
      This forum is divided. We must make it whole again.
      I asked you to butt out.

      What made you think I was kidding?


      Paul
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      Stop by Paul's Pub - my little hangout on Facebook.

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  • Profile picture of the author RickDuris
    OK, here's the thing folks:

    Let's all just breathe. Like a deep cleansing breath. And then let's exhale together.

    Thank you to everyone who's contributed to this thread. (Moderators, please do not close this thread. It's valuable. No matter which side your on.)

    I don't care whether you're a moderator, or you're for me, or you're against me or you're just watching. It doesn't matter.

    Regardless of your position, I'm sorry.

    I am sorry, and I personally apologize to *YOU* reading. I am sorry I lit the match and I set the fire. It's my gift and my curse.

    The ONLY reason, and you can ask any one who has talked with me, I just wanted to get the word out. That people online here have a friend in me who really can help them. There's nothing more. Just someone who wants to see them succeed and can help them in a major way.

    Right now, given this thread, I don't know how to do that in this context. I don't want to sell anything here, like no WSO.

    So help me. Please. I am calling on you, I'm counting on you. In the sincerest and most heartfelt of ways.

    Like anyone, I have my quirks. One of my quirks is when I am at my best, I TALK with people. Sure, I can chat and email and post, but it doesn't land the same. Talking to people... lands.

    I admit, I am NOT forum-etiquite appropriate. I can see that now.

    There's an island off the coast of Florida. Sannabelle. It's beautiful. There's a hotel there which is very old fashion. As in ultra-Southern fashion. It's like stepping back in time. At night, at dinner, we would have assigned seats. Every day. The women would have to wear nice dresses and the men would have to wear blazers or suits. And if you didn't have a blazer, they would give you one for the evening. In your size.

    I feel like I came into the Warrior Forum without a blazer. I'm sorry.

    I never set out to "game" the Warrior Forum for my own benefit. I never thought of it as "self-promotion."

    I never gave it a thought. I am naive in this respect. I am green as they come forum-wise. Please don't hold other people's nice posts against them.

    Again, I apologize.

    I meant no disrespect to anyone specifically or the general forum. There is no contest or dispute or challenge on my end. None. Absolutely none.

    If you like me, you like me. If you don't, you don't. However you feel, I have no other intention other than to contribute.

    Right now, people are struggling financially. I see it. I hear it. And I know it.

    If it's wrong to get the word out this way, please tell me, show me, the right way. But let's do it quickly, ok? Because there are people who need help right now. And as copywriters and marketers, we can help them.

    Thank you for listening. I have been a forum idiot. Please forgive.

    Meant with all sincerity,

    - Rick Duris

    PS: Paul, you'll notice I did not use the courier font. That at least, has to show you something of my intent.
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    • Profile picture of the author Jag82
      Originally Posted by RickDuris View Post

      Please don't hold other people's nice posts against them.
      I don't think you have to worry about this.

      I doubt anyone has anything to hold
      against those that show appreciation to
      your help.


      Originally Posted by RickDuris View Post

      If it's wrong to get the word out this way, please tell me, show me, the right way. But let's do it quickly, ok?
      The feedback was given very
      quickly from various members here.

      But it took a moderator to really drive
      the message home.

      - Jag

      P.S Actually, you don't have to keep
      reminding us that you are good...and a savior.

      Yes, we know that already.
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