POLARIZE - The Copywriting Headline Game -The Opposite Of

5 replies
Polarize... Polarization...

The Headline Game

Think about this headline...

How to Win Friends
and Influence people


Now polarize it...


How to Lose Friends
and Inhibit People


Twist the above headline into the polar opposite.

And then... the next poster takes that headline and does the same again.

How far can you twist copywriting headlines the opposite way around?

So... I switched Dale Carnegie's...

How to Win Friends
and Influence People


To it's polar opposite...


How to Lose Friends
and Inhibit People

Now, it's your turn to polorize the above headline into a unique, original headline of your choosing.

Get your thinking caps on...
#copywriting #copywriting headline #game #headline #headline game #opposite #opposite of #polarize #the opposite of
  • Profile picture of the author marciayudkin
    How to Lose Friends and Inhibit People
    Why would you want to use this headline? Just for shock value?

    Marcia Yudkin
    Signature
    Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
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    • Profile picture of the author 247Copywriter
      Marcia... it's just a game, that's all. Designed to get the creative juices of the mind going.

      Thinking in different ways.

      That's all. Don't read too much into it.
      Signature
      --->----->----->----->-----> MarkAndrews IMCopywriting <-----<-----<-----<-----<---
      http://www.IMCopywriting.com
      Mark@IMCopywriting.com
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      • Profile picture of the author sethczerepak
        Okay, here's a headline I found in my junk mail box the other day...

        "Big penis is good for the sticking in and out."

        Polarized...

        "Small penis is bad for the sticking out and in."

        Do I get a prize?
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        • Profile picture of the author 247Copywriter
          Originally Posted by sethczerepak View Post

          Okay, here's a headline I found in my junk mail box the other day...

          "Big penis is good for the sticking in and out."

          Polarized...

          "Small penis is bad for the sticking out and in."

          Do I get a prize?
          You're not alone.

          99% won't get it.

          The other 1%...
          Signature
          --->----->----->----->-----> MarkAndrews IMCopywriting <-----<-----<-----<-----<---
          http://www.IMCopywriting.com
          Mark@IMCopywriting.com
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          • Profile picture of the author ewenmack
            Actually there was a book published, and in the book stores,
            titled...

            "How To Lose Friends And Infuriate People"

            If you were familiar with Dale Carnegie's book,
            then you would know that it was a play of words.

            All the best,
            Ewen
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