Causing pain in the reader
How many of you have written a sales page, and not used the "Pain" technique.
Did you ever use uplifting copy and never instill a fear of loss?
I wrote a sales page where the protagonist speaks of his success in an area. He talks a little about where he came from...but I only use about one paragraph out of a three thousand word piece where I say, "Imagine yourself (sense of pain, missing out)."
I would love to post the sales page, but I'm sure my client may read it here.
"Sell the Magic of A Dream"
www.DP-Copywriting-Service.com
Give me 15 minutes and I'll show you where your sales are dropping off â and how to lift them
"Sell the Magic of A Dream"
www.DP-Copywriting-Service.com
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