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I need a word that starts with the letter "R" for this sales copy...

by Brad Spencer
21 replies
Hey Warriors,

I've been racking my brain trying to come up with a word that fits this scenario. I'm working on an article marketing product and I'm explaining the main goals of a conclusion paragraph.

I want to have a bullet point on my sales copy that says "The 3 R's of Conclusion boxes that Will Improve Your Clicks"

So far I have

"Recap the Problem"
"Remind Them Why Your Solution Works"
"R Word" to say lead them into your bio box area"

These 3 R's are only on my mindmap for my talk so no worries on them looking sexy for copy purposes. Just can't think of an R word that flows like this.

Some background if necessary: I'm doing a dimesale style listing for this single video. It's how to turn Crappy PLR into a Little Money Maker in 15 Minutes Or Less. If anyone needs it I can give you a rough copy of my mindmap if that inspires you.

I'm off to Disney World today but any help would be much appreciated!

Cheers,

Brad
#copy #letter #sales #starts #word
  • Profile picture of the author Antonios
    Probably you will have to change to another letter or try to invent a work with the three points you want to communicate with.

    Sincerely,

    Antonios
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  • Profile picture of the author marigot
    Rein them in (over) to the resource might not be too bad

    Route them over is not as good but it fits

    Reroute

    If I think of some more, I'll edt my post
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    • Profile picture of the author la dominatrix
      Originally Posted by marigot View Post

      Rein them in (over) to the resource might not be too bad

      Route them over is not as good but it fits

      Reroute

      If I think of some more, I'll edt my post
      route has a differnet connotatin in Oz and best not to use it
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      • Profile picture of the author Daniel Scott
        Originally Posted by la dominatrix View Post

        route has a differnet connotatin in Oz and best not to use it
        Not only would that be terrible advice if it's true... it's not.

        Root has a double meaning, yes (sexual intercourse, for those of you wondering).

        Route does not.

        Now true, many Aussies say route and root the same way (when I say route, it rhymes with "out").

        But we're talking a written context here.

        -Daniel

        P.S. Correct usage of the slang: "I want to root her"... "We rooted all night"... etc.
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  • Profile picture of the author Bruce Wedding
    "Recap the Problem"
    "Remind Them Why Your Solution Works"
    "R Word" to say lead them into your bio box area"

    "Refer them into your bio box area"
    "Redirect them into your bio box area"
    "Receive them in your bio box area"
    "Route lead them to your bio box area"

    I like route.
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  • Profile picture of the author Oxbloom
    You could romance them or rodeo them, depending on whether you preferred to think of marketing as an intimate one on one endeavor, or a numbers game where you do your best to steer the herd.
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  • Profile picture of the author Bruce Wedding
    From my action verb list, thanks to Bourn Creative


    Race, rally, ram, realign, recruit, reel, reposition, ride
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    • Profile picture of the author ewenmack
      Originally Posted by Bruce Wedding View Post

      From my action verb list, thanks to Bourn Creative
      Bruce, thank you for the brilliant list of action words.

      Best,
      Ewen
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    • Profile picture of the author sethczerepak
      Originally Posted by Bruce Wedding View Post

      From my action verb list, thanks to Bourn Creative


      Race, rally, ram, realign, recruit, reel, reposition, ride
      How about Ram? Ram the sales message right down their throat.

      lol

      Seriously, if I wanted them to continue to another page or something...I guess "recommend more" would work.

      Frankly, (unsolicited advice, but what the hell), I always find it better to make the structure subject to the strategy...you're doing it the other way around, which kind of gives you that round peg square hole thing.

      Of course, you could always "Ram" the "Round" peg "Right" in.
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  • Profile picture of the author bareket57
    Originally Posted by Brad Spencer View Post

    I want to have a bullet point on my sales copy that says "The 3 R's of Conclusion boxes that Will Improve Your Clicks"

    So far I have

    "Recap the Problem"
    "Remind Them Why Your Solution Works"
    "R Word" to say lead them into your bio box area"
    "Recap the Problem"
    "Remind Them Why Your Solution Works"
    "Refer" them into your bio box area"
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  • Profile picture of the author Aj Wilson
    "Recap the Problem"
    "Remind Them Why Your Solution Works"
    "R Word" to say lead them into your bio box area"
    Rapid 'Call To Action' (to get the clickthrough from the bio box)
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  • Profile picture of the author marigot
    Now that I see some of the other answers, I think "reveal" makes the most sense. When I saw Ken_Caudill's "reveal the solution", it just seemed right, plus it was natural.
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  • Profile picture of the author Brad Spencer
    Guys...thanks a ton for all these words. I think I'm going to use Reveal as my bullet point...I really appreciate you guys taking the time out of your busy schedule to help me out.

    Thanks again!

    Cheers,

    Brad
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  • Profile picture of the author Jack Bastide
    RAM them over to you Bio Box and then
    RAPE and Pillage their Wallet

    (sorry too much testosterone this morning)

    Jack
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  • Profile picture of the author Daniel Rickfold
    it's Rodriguez
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    Be The Change You Want To See In The World

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  • Profile picture of the author 2marketnow
    How About "Re-visit"
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  • Profile picture of the author Sandycmy
    "Rave them up"
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  • Profile picture of the author ocd
    Reward

    Reward your readers with...
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    The link of great joy and happiness...but this one? This is the one that all window cleaning companies in the free world are inspired by. Hey, where did the sarcasm font go?
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  • Profile picture of the author Affiguy
    Thanks for clearing that up, Daniel.
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  • Profile picture of the author lconsult
    Though "reveal" provides a smooth transation, I think @ocd's "Reward..." also conveys a feeling of value!
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