Best way to keep a conversational tone?
I'm trying to write a salesletter for an upcoming product, but I'm finding that when I read it out loud, it doesn't come across as "casual conversation."
Basically I find that I don't write the same way I speak...the sentences I use when writing (which I suppose appear more "professional") aren't sentences I would use if just talking to someone across from me...you know?
I've considered just doing a voice-to-text transcription, but I don't "think of what to say" as smoothly as I do when I am able to write it down...then tweak the idea I'm trying to get across.
Anyone have any tips on how they pull this off?
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