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Best Lead magnet for Squeeze page copy?

by smak
6 replies
Hi

Let me ask you guys....

If you were to be assigned a project by an publishing company writing squeeze page copy for biography book on some famous person, what would you offer as lead magnet to entice optins.

Two that comes to my mind are:
  1. A free chapter, preferably the most interesting one which answers prospect's most searching (yet unanswered) questions about the celebrity is one good option.
  2. Special 15% discount on puchase of book when it is released


Any more ideas here would be most welcome and appreciated.

Cheers.
#copy #lead #magnet #page #squeeze
  • Profile picture of the author copyassassin
    If the person were living, it would be cool if they'd offer a webinar or teleconference where I could ask questions.

    If they are dead or alive, maybe a 7-12 page pdf with never before seen pictures of them.

    I'd want to make the freebie personal and something a hardcore fan would want.

    Again, the key is the hard core fan element. They are going to want specific stuff that isn't already out there. Unique.
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    The Most Bad-Ass Tax Reduction Strategist for Internet Marketers who HATE paying taxes. See my happy clients

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    • Profile picture of the author Drez
      How about some kind of a numbered list - like XX secretes that [celebrity] used to achieve worldwide success in [whatever topic]

      So, what is the person known best for?

      For example, if they're a business...

      The XX business secrets John Doe used to dominate the world of finance.

      or if they're famous for being famous

      The xx little know trick Jane Smith used to build her personal brand and become an international superstar.

      -Mark
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      Mark "Drez" Dresner
      Swipe My Massive Copywriting Swipe Files Collection for FREE
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      • Profile picture of the author copyassassin
        Originally Posted by Drez View Post

        How about some kind of a numbered list - like XX secretes that [celebrity] used to achieve worldwide success in [whatever topic]

        The xx little know trick Jane Smith used to build her personal brand and become an international superstar.

        -Mark
        Mark,

        Luckily the manager of Kim Kardashian leaked her business plan to me, and she gave me permission to share with a select few her secrets for being famous:
        • Leak a sex video
        • Date Famous People
        • Leak more sex videos

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        The Most Bad-Ass Tax Reduction Strategist for Internet Marketers who HATE paying taxes. See my happy clients

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        • Profile picture of the author want2knowhow
          Originally Posted by copyassassin View Post

          Mark,

          Luckily the manager of Kim Kardashian leaked her business plan to me, and she gave me permission to share with a select few her secrets for being famous:
          • Leak a sex video
          • Date Famous People
          • Leak more sex videos
          CTFU! Sorry....
          Signature

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  • Profile picture of the author meganwilliams141
    "A free chapter, preferably the most interesting one which answers prospect's most searching (yet unanswered) questions about the celebrity is one good option." - this is more enticing than the other one you mentioned. People simply love freebies. If you're offering a freebie that they can't resist in exchange of their email address then there's no way that they won't subscribe. Also, make sure that you have a good landing page layout and design. People tend to be very visual. They usually get attracted to good designs, videos, etc. I'm using a speedsqueezepages.com software to create my landing pages since I'm not that good in programming. Hope this helps.
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    • Profile picture of the author smak
      Originally Posted by meganwilliams141 View Post

      "A free chapter, preferably the most interesting one which answers prospect's most searching (yet unanswered) questions about the celebrity is one good option." - this is more enticing than the other one you mentioned. People simply love freebies. If you're offering a freebie that they can't resist in exchange of their email address then there's no way that they won't subscribe. Also, make sure that you have a good landing page layout and design. People tend to be very visual. They usually get attracted to good designs, videos, etc. I'm using a speedsqueezepages.com software to create my landing pages since I'm not that good in programming. Hope this helps.
      meganwilliams141

      The squeeze page creator product you mentioned, could you share your experience of using it. Good or Bad?

      Also I noticed after visiting their site, there is no mention of any guarantee at all.

      Cheers.
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