Question: Persuasion - Getting Customers To Walk In Your Shoes?
Hello well respected Copywriters!
I was in class today (since I am still a student studying) and my tutor said something that piqued my interest
He said...
"persuasion is about getting someone to see things from you point of view and encourage them to do a desired action"
Then I was thinking about my usual way of copywriting which revolves around controlling the emotions of my audience and readers
For starters, the first way seems more like a technique to get the person to agree with you which can lead to a stronger long term customer-business relationship
On the other hand, I have been doing my copywriting by manipulating and controlling emotions which seems to work very well
Do let me know what's your opinion!
I was in class today (since I am still a student studying) and my tutor said something that piqued my interest
He said...
"persuasion is about getting someone to see things from you point of view and encourage them to do a desired action"
Then I was thinking about my usual way of copywriting which revolves around controlling the emotions of my audience and readers
For starters, the first way seems more like a technique to get the person to agree with you which can lead to a stronger long term customer-business relationship
On the other hand, I have been doing my copywriting by manipulating and controlling emotions which seems to work very well
Do let me know what's your opinion!
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CopyWriteHer -
[ 2 ] Thanks - 1 reply
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EricMN -
[ 1 ] Thanks - 1 reply
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Steve The Copywriter -
[ 1 ] Thanks
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