Business Name vs. Personal Name
Do you think there is an advantage to taking this route as opposed to choosing a business name such as "SEI Marketing", "Outer Banks Copywriting" or "Golden Response Advertising"?
I know a lot of freelance Web designers use a business name to (presumably) make themselves seem more established, rather than just a guy or girl sitting behind their computer in their parent's basement. Why isn't this as common in copywriting?
Also, it seems like most copywriters put a picture of themselves on the main page of their Web site. I'm assuming there is a non-egotistical reason behind this. Does it help attract potential clients? Would it be a bad business move to build a Web site without including a picture of yourself?
These are just a few things I've been thinking about. I did a WF search and some Googling but couldn't find what I was looking for. If any of you knowledgeable folks could help me out I'd be very grateful. Thanks!
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Angie Dixon--Designer, Writer
Creative Director
Evil Guinea Pig Productions
http://www.EvilGuineaPigProductions.com