What's Wrong With These 5 Headlines?
Now, read these headlines carefully...
1.
A dry cleaner:
We Do Not Tear Your Clothing
With Machinery.
We Do It Carefully By Hand.
2.
A used car dealer:
Why Go Elsewhere To Be Cheated?
Come Here First!
3.
A restaurant:
Dinner Special:
Turkey, $2.35; Chicken or Beef, $2.25; Children; $2.00
4.
A mortgage company:
Ask About Our Plans
For Owning Your Home
5.
A furniture store:
Our Motto Is To Give Our Customers
The LOWEST POSSIBLE Prices
And Workmanship.
Have you seen other well-meaning headlines like these that give the unintended impression?
1.
A dry cleaner:
We Do Not Tear Your Clothing
With Machinery.
We Do It Carefully By Hand.
2.
A used car dealer:
Why Go Elsewhere To Be Cheated?
Come Here First!
3.
A restaurant:
Dinner Special:
Turkey, $2.35; Chicken or Beef, $2.25; Children; $2.00
4.
A mortgage company:
Ask About Our Plans
For Owning Your Home
5.
A furniture store:
Our Motto Is To Give Our Customers
The LOWEST POSSIBLE Prices
And Workmanship.
Have you seen other well-meaning headlines like these that give the unintended impression?
>> For Agency Founders: The Fast Shortcut To Selling SEO, Leadgen, Webdesign & Other Services