Help w/ Optin Box for My Fitness Site

by rimam1

Posted: 12 years ago 5 replies

COPY WRITING

Hey guys,

I have a fitness site that I'm sending paid traffic to. I have 3 optin forms on the site. I need help crafting a better headline, or more compelling bullet points in my sidebar optin.

The site is geared towards busy people (parents, students, executives, etc.) that want to get fast results in as little time as possible. I have an autoresponder series of fitness tips and want to know how to increase my optin rate.

I have a sidebar, but I want make it even more compelling.

site is: www.exerciseroutinesblog.com

Thanks,
Raza

#box #fitness #optin #site #w or

RickDuris 12 years ago

Hi Raza,

Given it's a new year still, and summer on the way, I'd focus on weight loss rather than fitness.

I'm sure you can find lots of references for those types of headlines and bullets.

- Rick Duris
- Thanks
- 1 reply
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- rimam1 12 years ago
  
  Thanks Rick. Makes sense. I'll go to the affiliate section of the products I'm promoting and swipe their top converting article headlines.
  
  Best,
  Raza
  
  Thanks
  
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  5x Your Focus: Exactly How a Busy Father of 3, With a Full-Time Job, and a Grueling 2 Hour Commute Makes an Extra $500 to $2000 per Month... on Autopilot
  
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Derek Pankaew 12 years ago

It's a little hard to give blind advice without seeing the site. Can you post the link?
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- rimam1 12 years ago
  
  Thanks Derek. Site is www.exerciseroutinesblog.com
  
  Best,
  Raza
  
  Thanks
  
  Signature
  5x Your Focus: Exactly How a Busy Father of 3, With a Full-Time Job, and a Grueling 2 Hour Commute Makes an Extra $500 to $2000 per Month... on Autopilot
  
  -->Click Here for Free Access<--
  
  {{ DiscussionBoard.errors[5570237].message }}
Derek Pankaew 12 years ago

Two comments:

1) First, take out the arrow and make the headline bigger. And red. The arrow grabs attention, but it's also very tacky and takes up a lot of space. Just make the headline catch attention instead. No need to go through the "middleman."

2) You need proof elements, embedded in the headline and the copy. Instead of "#1 Trick to Build Muscle & Burn Fat in 20 Minutes/Day," something like "Olympic Athlete Discovers One Easy Trick to Lose Fat in 20 Minutes / Day."

Don't say it if it isn't true, I'm just saying you need something that demonstrates credibility in the sidebar.

Screaming bold claims aren't enough in a market like weight loss. It's all over the place, people's first reaction to any claim is "B.S."

You need proof. Proof. Proof. Proof.

My 2 cents.
- Thanks
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Help w/ Optin Box for My Fitness Site

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