Direct Response Ideas & Direct Response Aids

by Mark Andrews Banned
3 replies
You're thinking of sending out a direct response mailshot.

And you want your mailer to land on the 'A' pile...

"I must open this instantly to find out what this is
all about."


How are you going to go about it?

What direct response ideas are you aware of?

What direct response aids can you come up with?

Are you able to post up a description and a link below
to some really cool, instant must take action now direct
response products?

For example here's the Wallet Mailer...

Wallet Mailer » Get your mail noticed, opened and read

And here...

Record your own voice with a promotional greeting card
in which you can record your own message lasting up to
2 minutes long...

Promotion Greeting Cards - Greeting Cards with Sound Chips

Over to you now, your turn...


Mark Andrews
#aids #direct #direct response aids #direct response ideas #direct response promo #ideas #mailshots #promotional mailshot #response
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    • Profile picture of the author Pusateri
      Start addressing:



      I'm serious. Used it several years ago to get an 85% response rate in a mailing to marketing managers of regional malls in our trade area.
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  • Profile picture of the author Neil AM
    Back when I was sending DM for a publishing house, we had a mailing in a brown envelope with a red border on the letter that showed through the envelope window, so it looked like a final reminder bill.

    Sales went up by about 50%.
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