For those seasoned copywriters, when you are just starting out, how do you attract prospects to take you. Do you offer some sort of package deals or do you do pro-bono to build up your portfolio?
If you are doing those in the early days, how are you currently doing it now?
For me, I have joined a couple of local business networking group and is helping one or two prospects edit their current marketing materials in exchange for portfolio. I am considering providing free consultation aka 'copy critique' but I am not sure if that holds as much value as helping them to edit their marketing materials.
I am also working Pro-Bono for a major event with a non profit organization. The objective is to use the materials as my portfolio.