Start A Direct Response Publishing Business
Direct Response Growth Strategy Part one | John Newtson
Direct Response Growth Strategy Part 2: Customer acquisition basics | John Newtson
Direct Response Growth Strategy Part 3: Breaking Even on Getting New Customers | John Newtson
As you build your business, this post warns of the dangers of high response rates and why nice guys finish first:
http://johnnewtson.com/2011/10/dange...esponse-rates/