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Fellow Copywriter Needs Critique...Pretty Please

by 1robert
7 replies
"Discover the Little Known
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#copywriter #critiquepretty #fellow
  • Profile picture of the author 1robert
    Do you think people will sign up for my offer?

    Any suggestions are welcome and appreciated
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    • Profile picture of the author ewenmack
      Originally Posted by 1robert View Post

      Do you think people will sign up for my offer?

      Any suggestions are welcome and appreciated
      You have given no mention about the things you know about your reader...
      so we know his/her action triggers.

      Got some ideas, clues for us?

      Best,
      Ewen
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      • Profile picture of the author 1robert
        Hi ewenmack

        I'm targeting people who want to write a sales letter for their own product or service.

        People who have some basic understanding of copywriting, but still struggle to get their sales letter finished.

        This is copy for an opt in lead for a 3-phase copy critique service I'm getting ready to promote, so I'm just testing the waters.

        I'm just not sure if I should go with a longer message or something short like I have.
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        • Profile picture of the author ewenmack
          Originally Posted by 1robert View Post

          Hi ewenmack

          I'm targeting people who want to write a sales letter for their own product or service.

          People who have some basic understanding of copywriting, but still struggle to get their sales letter finished.

          This is copy for an opt in lead for a 3-phase copy critique service I'm getting ready to promote, so I'm just testing the waters.

          I'm just not sure if I should go with a longer message or something short like I have.
          Ok.

          What type of businesses do they run...online, offline or hybrid?

          What experiences have they had in writing an ad?

          Got more questions,
          but your replies will guide me.

          Best,
          Ewen
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  • Profile picture of the author 1robert
    This is for online businesses. Mainly for entrepreneurs who are trying to make money online, so they did the hardest part and created a product or service and now they realize they need a sales letter to sell it.

    They have done some research and know the basics like writing an attention getting headline, bullet points, and a call to action, but still have problems fitting the pieces of the puzzle together.

    They know how a sales letter is supposed to read, but their not sure how to come up with the right words and phrases copywriters use and where to use them.

    So the aim of my lessons is to guide them and show them how I come up with every word, phrase, sentence and paragraph so they can see how the puzzle fits together.
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    • Profile picture of the author ewenmack
      There's one problem with this approach,
      and that is I don't see you guiding them on
      how to create a profile of their ideal customers/clients.

      Not for their sake,
      but to really understand their desires, knowledge and experiences
      they've had on the subject and products and services they've bought.

      This way they can write a message that triggers their desires and negates their anxieties.

      You gotta work on those two with equal weight.

      It's the reasons why the writing is structured the way it is...
      not a bunch of good sounding words and phrases.

      See where I'm coming from?

      Best,
      Ewen

      Originally Posted by 1robert View Post

      This is for online businesses. Mainly for entrepreneurs who are trying to make money online, so they did the hardest part and created a product or service and now they realize they need a sales letter to sell it.

      They have done some research and know the basics like writing an attention getting headline, bullet points, and a call to action, but still have problems fitting the pieces of the puzzle together.

      They know how a sales letter is supposed to read, but their not sure how to come up with the right words and phrases copywriters use and where to use them.

      So the aim of my lessons is to guide them and show them how I come up with every word, phrase, sentence and paragraph so they can see how the puzzle fits together.
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  • Profile picture of the author Steve The Copywriter
    Hi Robert,

    Just a thought...

    As zillions of website owners already have "tried" to write their sales letters.

    And the ones that haven't probably shouldn't (they haven't got the time or the experience - and although a few copywriting tips would help - as you you know - it take years to get really good at it).

    So,

    Wouldn't it be quicker, easier and make money for you and your clients faster-

    Just to offer a "critique" service?


    Steve
    Signature
    http://www.warriorforum.com/warriors...right-now.html
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