Are any copywriters here doing this?
that he had done a lot of copy in the real estate market... so one of the
pieces of advice I gave him was to become the "go to" copywriter in
that niche.
In other words... learn the market so well and fine-tune his copy skills so well for that market, he becomes known as the obvious choice and top copywriter in that market.
I'm curious, are any copywriters here currently targeting a specific niche and trying to become the top writer in that niche?
I know you may not want to reveal the niche for competition sakes... but i'm just curious to know how many do this.
When I first started, I used my success in the fitness industry to parlay writing for the health and fitness market... and then went on to license marketing templates for certain markets within that industry.
I just wanted to know if any others are going deep and narrow... and if so, how it's working for them.
I think it's a powerful idea... to become the top choice in a market that's big enough to land a lot of clients.
But more importantly, you can use some of your best pieces to license to others in that market... for example if you write a lot of ads for financial planners, you could license a marketing piece that other financial planners could use.
Just curious...
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