Have a Good One
I sit in coffeehouses all of the time as I write my copy.
It gives me a stimulating background to drown out the incessant noise in my head.
And different coffeehouses have different ebbs and flow.
One thing I pay attention to (not sure why) is how customers are acknowledged upon their exit.
Some baristas/business owners are really polished in their interaction with customers, while others just kind of get stuck in a routine.
Enter a friend of mine…
I’ll sit in her shop writing, while I repeatedly hear, “Have a good one…” as customers leave the coffeehouse.
I complained.
I told, “You’ve got to be more original in saying goodbye.”
Otherwise…
“Don’t say anything at all.”
Besides…
“It’s annoying for the people sitting in the coffeehouse to hear you saying the same thing again and again and again and again!”
It’s okay…
I know her well enough to be this much of a prick…
So she asked me to come up with a different way to acknowledge her customers as they’re leaving.
I’m sitting there as other tired clichés went through my mind like, “Enjoy your day.”
Yeah, that’s original.
I got thinking some more:
“Thanks for giving me your money. Let’s do it again soon!”
“Come back later for more drugs“
And my personal favorite…
“I hope you can stand being a little nicer next time!”
Anyways…
So I thought I’d come here to pick y’all’s brain and see if you can help me redefine the customer exit expression of appreciation – with a kick.
You down?
Then throw down.
Mark
Direct Response Copywriting
Cheers, Laurence.
Writer/Editor/Proofreader.