How Well Do You Build Emotion? (With Superbowl Commercial Video)
You're very often NOT just selling the product.
You're selling inspiration.
You're selling an idea.
You're selling an ideal.
You're selling a story.
You're selling hope.
You're selling what could be.
The question is:
How well are you building anticipation?
A lot of writers jump right into their pitch...
...without building the bigger picture.
If you want to leave uncountable conversions on the table, go ahead and stay inside the box.
However...
Your job is to create a concept that draws your target prospect in.
The key is being bold.
You need a concept that sets the tone for your genuine solution.
And creates an atmosphere that pulls people into your world.
Here's a great example from a Superbowl commercial:
Mark
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Adam Linkenauger
For 12 ways to sell more stuff to more people today...go to...www.peterbrennan.net
BenPalmerWilson Copywriting
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
In a moment of decision the best thing you can do is the right thing. The worst thing you can do is nothing. ~ Theodore Roosevelt