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Which Headline works best...in your opinion?

View Poll Results: Which new Headline should I use for my website?
Do you HATE Writing? Let me TRANSFORM your business! 4 28.57%
Do you want to reduce your refund rate? 0 0%
Do you want to increase sales? 0 0%
Never write another word again and still make money! 9 64.29%
Who else wants to stop writing content but still earn money? 0 0%
Reduce refund rates by over 90% just by having me fix your spelling & grammar! 4 28.57%
Multiple Choice Poll. Voters: 14. You may not vote on this poll

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Unread 14th Feb 2013, 02:24 PM   #1
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Which Headline works best...in your opinion?
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I appreciate and value the opinions of many of the good people in here and so I am asking for your opinions on a new headline for my website.

I have provided 6 options.
My 2 main areas of business are writing and proofreading.

If you have a different idea, I am more than happy to hear it, either in here or via PM.

You can choose more than 1 idea if you wish and I would be grateful for any feedback.

Thank you all in advance.

Cheers, Laurence.
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Unread 14th Feb 2013, 02:57 PM   #2
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Re: Which Headline works best...in your opinion?
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I chose:

Never write another word again and still make money!
Reduce refund rates by over 90% just by having me fix your spelling & grammar!

Because these tell me what I can benefit from if I keep reading.

That's a really emotional response, but "What's in it for me?" is often the first question people ask and I'm no different.

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Unread 14th Feb 2013, 02:59 PM   #3
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Thanks for the feedback. When I get enough I will announce which one I will use.

Cheers, Laurence.
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Unread 15th Feb 2013, 12:42 AM   #4
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Re: Which Headline works best...in your opinion?
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I may be neither your target audience nor an experienced copywriter but the last one is the only one that actually interests me.

I've taken aboard the 4 U's when it comes to headlines.

urgent, unique, ultra-specific and useful.

Grade your headline 1-4 on each of these and aim to get a 3 or 4 in 3 of the 4.

So "Reduce refund rates by over 90% just by having me fix your spelling & grammar!"

always beats: "Do you want to reduce your refund rate?"

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Unread 15th Feb 2013, 01:57 AM   #5
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Thanks very much for your feedback.

Cheers, Laurence.
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Unread 15th Feb 2013, 05:17 AM   #6
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That was from The Copywriter's Handbook by Robert W. Bly, by the way
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Unread 15th Feb 2013, 06:21 AM   #7
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Re: Which Headline works best...in your opinion?
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"Never write another word again and still make money!"

This is by far the best of all the headlines propose. It provides a reason for people to read the copy. Your headline should combine curiosity and benefits. This is by far the only one that had both.

You may want to modify the winning headline to get the most compelling one you could. Though most choose the above headline, it still has room for improvement

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Unread 15th Feb 2013, 06:27 AM   #8
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Other suggestions then: "Don't write another word and still make money!"
OR "Never write again but still make money!"

Cheers, Laurence.
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Unread 15th Feb 2013, 07:30 AM   #9
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Personally I'd combine 4 and 5 to make...

"Who Else Wants To Stop Writing And Still Make Money"
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Unread 15th Feb 2013, 08:41 AM   #10
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Thanks for that idea Tim.

Cheers, Laurence.
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Unread 16th Feb 2013, 08:56 AM   #11
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Who else would carer to share their opinion??

Cheers, Laurence.
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Unread 16th Feb 2013, 09:18 AM   #12
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Perhaps something along the lines of 'We write, You Profit!' ?
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Unread 16th Feb 2013, 09:33 AM   #13
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I am one person but it is interesting...short and to the point. Thank you.

Cheers, Laurence.
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