Which Headline works best...in your opinion?

by laurencewins 12 replies
I appreciate and value the opinions of many of the good people in here and so I am asking for your opinions on a new headline for my website.

I have provided 6 options.
My 2 main areas of business are writing and proofreading.

If you have a different idea, I am more than happy to hear it, either in here or via PM.

You can choose more than 1 idea if you wish and I would be grateful for any feedback.

Thank you all in advance.
#copywriting #bestin #headline #opinion #works
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  • Profile picture of the author Ephrils
    I chose:

    Never write another word again and still make money!
    Reduce refund rates by over 90% just by having me fix your spelling & grammar!

    Because these tell me what I can benefit from if I keep reading.

    That's a really emotional response, but "What's in it for me?" is often the first question people ask and I'm no different.
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  • Profile picture of the author laurencewins
    Thanks for the feedback. When I get enough I will announce which one I will use.
    Signature

    Cheers, Laurence. Writer/Editor/Proofreader.
    Check out my site or Blog. Ask if you have questions.

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  • Profile picture of the author BudaBrit
    I may be neither your target audience nor an experienced copywriter but the last one is the only one that actually interests me.

    I've taken aboard the 4 U's when it comes to headlines.

    urgent, unique, ultra-specific and useful.

    Grade your headline 1-4 on each of these and aim to get a 3 or 4 in 3 of the 4.

    So "Reduce refund rates by over 90% just by having me fix your spelling & grammar!"

    always beats: "Do you want to reduce your refund rate?"

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  • Profile picture of the author laurencewins
    Thanks very much for your feedback.
    Signature

    Cheers, Laurence. Writer/Editor/Proofreader.
    Check out my site or Blog. Ask if you have questions.

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  • Profile picture of the author BudaBrit
    That was from The Copywriter's Handbook by Robert W. Bly, by the way
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  • Profile picture of the author fated82
    "Never write another word again and still make money!"

    This is by far the best of all the headlines propose. It provides a reason for people to read the copy. Your headline should combine curiosity and benefits. This is by far the only one that had both.

    You may want to modify the winning headline to get the most compelling one you could. Though most choose the above headline, it still has room for improvement
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  • Profile picture of the author laurencewins
    Other suggestions then: "Don't write another word and still make money!"
    OR "Never write again but still make money!"
    Signature

    Cheers, Laurence. Writer/Editor/Proofreader.
    Check out my site or Blog. Ask if you have questions.

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  • Profile picture of the author Tim Bazley
    Personally I'd combine 4 and 5 to make...

    "Who Else Wants To Stop Writing And Still Make Money"
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  • Profile picture of the author laurencewins
    Thanks for that idea Tim.
    Signature

    Cheers, Laurence. Writer/Editor/Proofreader.
    Check out my site or Blog. Ask if you have questions.

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  • Profile picture of the author laurencewins
    Who else would carer to share their opinion??
    Signature

    Cheers, Laurence. Writer/Editor/Proofreader.
    Check out my site or Blog. Ask if you have questions.

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    • Profile picture of the author sonas
      Perhaps something along the lines of 'We write, You Profit!' ?
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  • Profile picture of the author laurencewins
    I am one person but it is interesting...short and to the point. Thank you.
    Signature

    Cheers, Laurence. Writer/Editor/Proofreader.
    Check out my site or Blog. Ask if you have questions.

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