Critique existing website to improve sales

Hi, I know I am missing conversions and am looking for help.

Some background, I live in Myrtle Beach and 1st moved here in 1979, it was a quite resort town where everyone spoke with a southern accent and the red-lights turned to blinkers by November and did not start working again until May.

34 years later, we are well known providing vacations to over 14 Million people a year, who come to enjoy the beach, the 101 golf courses, 50 some miniature golf courses, live shows, comedy clubs, almost 2,000 places to eat, 2 Tanger Outlet Malls, 2 Huge shopping and entertainment complexes, hundreds of unique shops, zip-lines and more.

By the way, all the lights work on a year round basis and you will be hard pressed to find someone living here with a southern accent due to the influx of Northerners who have moved to the area over the last 15 years.

The area is so popular that the Chamber of Commerce in June, July and August last year had over 1 Million unique visitors a month to their site.

In January and February I averaged 3500 Unique Visitors to the MyrtleBeachPromotions.com site and sold 23 cards in January and 28 cards in February. We are doing well with organic searches and are listed quite high.

I sell a discount card and a portion goes to a non-profit that people can choose, the discounts offered are mostly buy one get one free or half price, there are over 230 businesses offering discounts and the restaurants are separated geographically by town.

There are a number of discount programs available to purchase, they all cost more and/or have less offerings than the Myrtle Beach Promotions Ultimate Discount Card.

The card is also better in that it is convenient and always with you, unlike a book that is bulky and left on the kitchen counter or drawer.

I think the conversion rate could be much higher, any and all input would be appreciated

Thank you


J. Gary Farrington
843 293 8600
Myrtle Beach Promotions