Adrenaline, Balls & Bullets with Ben Settle...

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Special Fast Effective Copy live monthly training invite from yours truly...

APRIL 2013 FEC LIVE MONTHLY TRAINING
with David Garfinkel & Brian McLeod

Adrenaline, Balls & Bullets with Ben Settle

DATE: Wednesday April 24, 2013
TIME: 8 PM Eastern (5 PM Pacific)

The webinar is free to attend live, but replays and downloads are only for FEC members.

Click below to register free:

Monthly Live Training Webinar | Fast Effective Copy

Love to see all of you there!

Best,

Brian
#adrenaline #balls #ben #ben settle #brian mcleod #bullets #david garfinkel #fast effective copy #settle
  • Profile picture of the author lchiles
    Going to be a good time
    Signature

    Introducing Simple Subject Line Secrets...
    A simple 7 minute trick Bond Halbert reveals on video--Use this to write headlines and email subject lines that force people to open your emails. So simple anyone can do this. http://awesome.chilesadvertising.com...ctlinesecrets/

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  • Profile picture of the author BrianMcLeod
    Bumpety bump bump...

    From Ben Settle this morning:

    Tonight I'm being interviewed by David Garfinkel and Brian McLeod
    for their "Fast Effective Copy" live monthly training.

    And, one thing we're gonna talk about is... email.

    (Shocked?)

    As well as bullets.

    And subject lines.

    And a simple (but profound) mindset "shift" that separates the
    truly great copywriters from the lesser wannabes (something I
    learned directly in conversation from two of the world's top "A
    list" direct mail copywriters about 6 years ago... that's made my
    ads 10x's more successful than they would be otherwise).

    We're also gonna rap about another important email tip:

    Enjoying yourself.

    Have some FUN, boss.

    Believe it or not, I have an opinion on this.

    And, (as usual) I'm right:

    If you're not having fun writing an email you should toss it out
    and write something that IS fun.

    Why?

    Because if you're bored then your readers will be bored.

    And if your readers are bored they'll bail.

    And if they bail, you lose the sale.

    It's kinda like picking up chicks.

    Another thing I'm an expert at (heh).

    Chicks like a challenge.

    They like unpredictability and fun.

    And, they like an exciting adventure.

    Well guess what?

    So does your email list, babycakes.

    Most people are terrified of saying something controversial or
    outside-the-box or (gasp!) controversial in their emails for fear
    of people unsubscribing.

    But controversy doesn't cause lots of unsubscribes.

    Being BORING does.

    In marketing boring equals death.

    You can't bore people!

    Nobody in the history of the world has been bored into buying from
    an email or sales letter.

    Sigh.

    Is any of this getting through?

    Or are you gonna keep SPURNING me?

    Anyway, about that interview...

    It's tonight at 8:00 EST.

    And, you can register free here:

    Monthly Live Training Webinar | Fast Effective Copy

    Ben Settle
    You coming? Last reminder...

    Best,

    Brian
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  • Profile picture of the author Jason_V
    I'm already signed up brother, got this in my inbox from Ben this morning, I jumped on this faster than a cop can get to a doughnut shop.
    Signature
    "When you do something exactly wrong, you always turn up something."
    -Andy Warhol
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    • Profile picture of the author BrianMcLeod
      Originally Posted by Jason_V View Post

      I'm already signed up brother, got this in my inbox from Ben this morning, I jumped on this faster than a cop can get to a doughnut shop.
      Hah! Thanks, Jason.

      Look forward to "seeing" you there.

      Best,

      Brian
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      • Profile picture of the author Jason_V
        Originally Posted by BrianMcLeod View Post

        Hah! Thanks, Jason.

        Look forward to "seeing" you there.

        Best,

        Brian
        Brian,

        No problem man, just a heads up, I don't know if it's just me or not, but I tried on Firefox and Explorer, your link isn't working for me.

        http://brianmcleodmarketing.com/privatelist

        I'm getting an internal service error.
        Signature
        "When you do something exactly wrong, you always turn up something."
        -Andy Warhol
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        • Profile picture of the author BrianMcLeod
          Originally Posted by Jason_V View Post

          Brian,

          No problem man, just a heads up, I don't know if it's just me or not, but I tried on Firefox and Explorer, your link isn't working for me.

          http://brianmcleodmarketing.com/privatelist

          I'm getting an internal service error.
          Thanks, dude. Probably a temporary server burp.

          I'll check it out.

          Best,

          Brian

          EDIT: Yep. Seems like the host for that site is down at the moment. (different host than FEC!)
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  • Profile picture of the author Jason_V
    Brian,

    You're an awesome guy. You seem like a genuinely nice and fantastic person

    Thanks so much for the webinar. I'm so happy that you got a chance to ask Ben my 2 questions.

    Truly heartfelt thanks for having that webinar, and I'll be sure to attend as many of your webinars as I can from now on.

    Thanks again.
    Signature
    "When you do something exactly wrong, you always turn up something."
    -Andy Warhol
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    • Profile picture of the author BrianMcLeod
      Originally Posted by Jason_V View Post

      Brian,

      You're an awesome guy. You seem like a genuinely nice and fantastic person

      Thanks so much for the webinar. I'm so happy that you got a chance to ask Ben my 2 questions.

      Truly heartfelt thanks for having that webinar, and I'll be sure to attend as many of your webinars as I can from now on.

      Thanks again.
      Wow, thanks for being part of it, Jason.

      Glad you got to step up and ask the questions you wanted!

      Best,

      Brian
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  • Profile picture of the author angiecolee
    I am very disappointed Ben did not bring beer to share.
    Signature

    Aspiring copywriters: if you need 1:1 advice from an experienced copy chief, head over to my Phone a Friend page.

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    • Profile picture of the author BrianMcLeod
      Originally Posted by angiecolee View Post

      I am very disappointed Ben did not bring beer to share.
      Miserly with beer, perhaps. But generous with info.

      Good having you there, Angie. Be talking with you tomorrow!

      Best,

      Brian
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  • Profile picture of the author DanteRomero
    I'm looking forward to it. See ya' on the call, mate.

    Thanks for posting! =)
    Signature

    "Perfection isn't important. Improvement is."

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