Why Firing Some Clients is a Good Thing
But if you're currently working with/for clients who are making your life LESS content... fire them. Like, now.
Now, I'm not saying fire a client who is simply demanding, or who wants good copy and a good job done, or a client who is simply direct.
I'm talking about a client who just makes you feel sick to your stomach, full of anxiety, and actual dread about working with them.
I bring this up because I recently coached a copy student, and he got his first copy gig a few weeks back.
He emailed me a few days ago to tell me that he was happy he landed his first client, but that this client was making his life hell.
It took me all of 3 seconds to spit out "fire him, now"
Thankfully, my former student hadn't done any actual writing, just mostly research... so he wasn't out a ton of time/money.
But I told him it is NEVER worth sacrificing your happiness, contentment, and integrity to satisfy a rude or arrogant client.
The funny thing is, I told him something weird will happen.. that once he fires this client, a new and better opportunity will appear. And it did, as of this morning. a better paying gig.
Look, it's YOUR choice who you want to work with. My advice is to work with clients who inspire you, energize you, and make you feel glad you're in this line of work.
Because it's THOSE clients who will allow you to do your best work... because when you're happy... you do good work. Do good work and your client is happy.
But what if a client makes you feel like sh*t? are you likely to give it your best shot?
Nope.
It's important to love your work. And the only way to do that is to LOVE your clients.
Personally, some of the best clients I've EVER worked with have been here on this forum.
And the ones I didn't want to work with, I didn't.
Again, it's YOUR choice. Don't sell your happiness for a paycheck, it's not worth it.
If you're working with anyone and everyone right now... just be more aware of your "ideal client"
the client you get along with, who inspires you to WANT to do your best.
Heck, just this past week, I landed 4 clients who were 4 of the nicest guys I've ever met.
The one who seemed arrogant?
Deleted.
So if there's one big piece of advice i can give newer copywriters here... it's to be choosy with your clients. I know right now, with bills to pay, it may seem tough to do.
But believe me... the universe has a way of working it out, and a newer and better opportunity will come around soon.
So when you're talking with a prospect, don't be afraid to ask yourself if this person would be an ideal client.
Choose your clients instead of taking on a client who may be a headache for you.
No one has the right to make you feel like sh*t, so it really is your choice.
By working with your ideal clients... you'll increase your productivity and your happiness will skyrocket. the quality of work increases too.
These days, if I even sniff out the chance that a client will be a problem, I won't work with them.
And it's made my life so much better.
So, don't feel like you have no choice in the matter when dealing with difficult clients... you have all the choice in the world.
and take it from me, someone who has been doing this a long time, a newer and better opportunity will quickly come along.
Ben
http://artofkamchatka.com
- Jack Trout
The Most Bad-Ass Tax Reduction Strategist for Internet Marketers who HATE paying taxes. See my happy clients
- Jack Trout
The Most Bad-Ass Tax Reduction Strategist for Internet Marketers who HATE paying taxes. See my happy clients
Ben
http://artofkamchatka.com
Ben
http://artofkamchatka.com
Ben
http://artofkamchatka.com
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Ben
http://artofkamchatka.com
Aspiring copywriters: if you need 1:1 advice from an experienced copy chief, head over to my Phone a Friend page.
This book will show you how:
--> Write Fast: 21 Powerful Ways to Cut Your Writing Time in Half! <--
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Aspiring copywriters: if you need 1:1 advice from an experienced copy chief, head over to my Phone a Friend page.