Should I use 2 characters in the script or just one. Please critique!
I want to differentiate our services with those that offer cheap websites. I have used 2 personas to explain. is that fine or should I stick with just John & have his story end differently (gets a good website & becomes happy
Meet John. John runs a catering business.
To give his business a new dimension, he decided to go online. And he started off by hiring the cheapest website designers & developer he find.
Turns out, his cheap website actually cost him a lot of money.
How?
His cheap website designers did not know what elements make a website look credible
They also didn't know what makes visitors turn into customers.
His website wasn't even optimized correctly so that search engines could find it.
By cutting on costs, John got a website that actually hurt his bottom-line, his reputation and his customers. John has shut down his website, and is going back to run his business the old fashioned way.
Meet Jane. Jane is a jewellery designer. She wanted a website to showcase her designs to the world.
She came to ABC - a professional & experienced full-spectrum digital agency - the first time itself.
Turns out, hiring them was her smartest move.
Why?
ABC's professional designers gave her a website that was as beautiful as her designs.
ABC's experienced developers ensured it was functional, intuitive and had all the elements needed to generate leads and convert visitors.
ABC expert SEO team got her website ranked on all the search engines for all the right keywords.
AND, because Jane didn't understand technology, they gave her 24*7 support.
Jane designs are now being shipped across the globe, her clients have doubled and her business has a whole new dimension.
Guess who she's thanking?
Whether you need a responsive website, an adaptive website or a fully-functional ecommerce site, ABC helps companies like Jane's and John's get it right the first time.
Don't make the same mistakes John did. Get Smart. Come to ABC to discuss your unique website needs and get a free quote within 24 hours!
Because your business deserves better.
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sethczerepak -
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