$1,000.00 a DAY with a Resume service...using copywriting skills.
$1,000.00 a DAY with a Resume service...using copywriting skills.
Maybe one of you will learn something. Sometimes I chuckle, sometimes sigh and most often just wonder...why??...any decent copywriter would have trouble finding clients.
I'm a BELIEVER...copywriting is salesmanship in print. I am a believer in salesmanship; that The Sale Begins When the Customer Says NO, Commissions Don't Fall from Heaven and that there are Tested Sentences That Sell.
I believe in the power of words, both spoken and written. I KNOW remote selling is much harder than face to face selling. I have been a student of using words for over 50 years now.
So you want to be a copywriter with clients, clients who pay well and on time and often??
Then think long and hard about this strategy I used when I was making $1,000.00 a day with my resume service.
I offered a full 100% refund if I couldn't find my client their IDEAL job in 90 days and have it offered to them AND I never gave a single refund. Why?
Because I thought of my clients as products and potential employers as prospects then APPLIED my copywriting skills to:
Get the prospect INTERESTED in what I was offering.
Help the prospect get more information, that is, by overcoming any OBJECTIONS or answering any questions (anticipated in my query {copy})...
I didn't use standard resumes, which are in my opinion a scam operation today...but I used copywriting to reach the right person who had the most interest in what I was offering.
Also, if my "product" had any dings or shortcomings, I helped them gain skills during the 90 days (for example, you can't be a graphics person without knowing how to use graphic programs, just too much competition, so a course or practice).
SO, for you:
Why not write out a "resuletter" which highlights your copywriting skills? But then you have to have identified a target, a market, a PERSON who is going to be looking at it once you send it.
Who is that person??????
Quit putting the cart before the horse, identify your market first...then create a PROMOTION with YOU as the product you are trying to sell. Can you do that? A decent copywriter could.
Until you get established, you are going to want to meet as many people as you can in the fields you want to write in. I know of 3 general copywriters, the other 97 are specialists. So, who and what do you want to write about?
Who is offering products or services in that arena? Now you have a LIST of prospects, potential clients. Then craft your resuletter, using your skills to MAKE them pick up the phone and talk to you, then be prepared to answer questions and/or overcome objections.
BINGO, you have some work. Rinse and repeat for about 2 years or so and wham, YOU'LL BE THE COPYWRITER... that gets called again and again and again!
OK?
gjabiz
Maybe one of you will learn something. Sometimes I chuckle, sometimes sigh and most often just wonder...why??...any decent copywriter would have trouble finding clients.
I'm a BELIEVER...copywriting is salesmanship in print. I am a believer in salesmanship; that The Sale Begins When the Customer Says NO, Commissions Don't Fall from Heaven and that there are Tested Sentences That Sell.
I believe in the power of words, both spoken and written. I KNOW remote selling is much harder than face to face selling. I have been a student of using words for over 50 years now.
So you want to be a copywriter with clients, clients who pay well and on time and often??
Then think long and hard about this strategy I used when I was making $1,000.00 a day with my resume service.
I offered a full 100% refund if I couldn't find my client their IDEAL job in 90 days and have it offered to them AND I never gave a single refund. Why?
Because I thought of my clients as products and potential employers as prospects then APPLIED my copywriting skills to:
Get the prospect INTERESTED in what I was offering.
Help the prospect get more information, that is, by overcoming any OBJECTIONS or answering any questions (anticipated in my query {copy})...
I didn't use standard resumes, which are in my opinion a scam operation today...but I used copywriting to reach the right person who had the most interest in what I was offering.
Also, if my "product" had any dings or shortcomings, I helped them gain skills during the 90 days (for example, you can't be a graphics person without knowing how to use graphic programs, just too much competition, so a course or practice).
SO, for you:
Why not write out a "resuletter" which highlights your copywriting skills? But then you have to have identified a target, a market, a PERSON who is going to be looking at it once you send it.
Who is that person??????
Quit putting the cart before the horse, identify your market first...then create a PROMOTION with YOU as the product you are trying to sell. Can you do that? A decent copywriter could.
Until you get established, you are going to want to meet as many people as you can in the fields you want to write in. I know of 3 general copywriters, the other 97 are specialists. So, who and what do you want to write about?
Who is offering products or services in that arena? Now you have a LIST of prospects, potential clients. Then craft your resuletter, using your skills to MAKE them pick up the phone and talk to you, then be prepared to answer questions and/or overcome objections.
BINGO, you have some work. Rinse and repeat for about 2 years or so and wham, YOU'LL BE THE COPYWRITER... that gets called again and again and again!
OK?
gjabiz
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