What does an assignment look like?

6 replies
I'm new to copywriting and I've been wondering how you format a typical assignment..what does it look like and in which form do you send it?

For example, if I were writing just a few paragraphs of website copy..I'm sure I don't just slap it on a Word document and send it off. Does the document you send usually have sections or a title or anything else? Do you send it as a Word document or a PDF?

Hope you guys see what I'm asking here...

What if you're just writing a simple headline or slogan for somebody and all you have to write is a short sentence? How do you put that in a document and make it look professional?

Thanks for any input and advice
#assignment #beginner #format
  • Profile picture of the author Samuel Adams
    The format of the assignment will depend on what you are providing, whether headline or article. If you are writing an article, then you should refer to other articles for guidance on what your finished page should look like. If you are simply creating a headline, then it can be submitted to your client via Word document attachment or even email.
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  • Profile picture of the author Jeffery Moss
    Most likely you will be working in conjunction with your client over various phases to edit the finished copy to their needs, rather than submitting one final copy with no revisions.
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  • Profile picture of the author Assignmentwriter
    it depends on assignment or client what he or she wants ?
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    • Profile picture of the author aidacopy
      Depends on the type of assignment and your client.

      Unless you're also a designer designing the page/brochure/etc., you're generally good to go by submitting it as a word document.

      Keep in mind as a writer you're not responsible for the design. Just make sure the client is aware you're only providing copy, and they can take it from there.
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  • Profile picture of the author JohnRussell
    Originally Posted by augentier View Post

    For example, if I were writing just a few paragraphs of website copy..I'm sure I don't just slap it on a Word document and send it off. Does the document you send usually have sections or a title or anything else? Do you send it as a Word document or a PDF?
    It depends on the client. Typically for larger publishers you actually do deliver it in a word document. They'll give you guidance on font size, spacing, formatting etc.

    For smaller clients I've often also delivered the copy in HTML because I don't trust the client knows how to lay the copy out on the web.
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  • Profile picture of the author DougHughes
    Never a bad idea to add your name, address, name of client, project, version,date.

    Word doc is fine in most cases.

    I have received copy in a variety of formats from different writers. Some add in Johnson boxes, sidebar copy, where they believe images should go, etc... Others just write descriptions of where the copy should go.

    If you are working with a team it helps to have an agreed upon format. Five different people submitting five different formats gets confusing and annoying. That said, trying to get copywriters who have been using the same format for 20 years to change can be a challenge in itself.
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