Hypnosis in copywriting...
Naturally, I studied hypnosis, and everything there is to know about it.
I've came to the following conclusions concerning hypnosis in copywriting.
1. The whole thing about hypnotizing someone through a sales letter is nonsense. Anyone that tells you there's a way to hypnotize someone with your writing is a fraud.
2. You can create a sense of hypnosis in copywriting, but only under one condition (I'll tell you how in a minute).
3. There are no secret words you can use in your sales letter that will ever hypnotize anyone.
4. There are no secret phrases you can use in your sales letter that will hypnotize anyone.
5. There are no loops in any story that will hypnotize anyone.
6. The whole thing about hypnosis in writing is really only learning how to make your story interesting. Most of the concepts the hypnotic sellers will sell you is basic story telling stuff that is used by any great author.
7. Most confuse hypnotic writing with writing that is interesting to the reader.
8. A hypnotic person wouldn't buy from you any quicker than someone that isn't hypnotized.
Now, here's how the so called hypnotic people work their magic...
if I were to tell you this post would put you into a hypnotic trance, most would maybe believe it was possible. You would read the post and continually check yourself to see if you were hypnotized. You wouldn't be, but you would still keep checking, and possibly if I confirmed it a few times you'd start to believe it.
Here's how they get you...
As soon as you land on a site that says they'll teach you how to hypnotize with your writing, you're already thinking they've got secret ways to hypnotize you...they don't...but they've planted the idea in your head.
If you really want to give someone the sense they're being hypnotized in your writing...the only way you can do it is by telling them right off the bat you're gonna do it. They won't be hypnotized, but they'll start thinking they are.
Read the last paragraph again, it's the only possible way you can even try to give someone the sense they're being hypnotized by reading...you have to tell them that's what you're trying to do.
It's why so many fall for the sites that sell hypnotic writing stuff...they tell you...and you already know you're there for hypnosis...
So here's the truth...
you can't hypnotize anyone with your writing.
You can make it so interesting they're engrossed in the story...but they're not hypnotized.
The whole hypnosis thing in writing is a scam some use to sell you a load of stuff you don't need.
Conclusion: Learn to tell an interesting story that keeps your readers attention...don't fall for the lie that keeping their attention means they're hypnotized, they're not.
Nick Hall
Covert Copywriting - Your Secret Sales Weapon
Nick@covert-copywriting
www.covert-copywriting.com
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
First we believe.....then we consider.
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
First we believe.....then we consider.
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Sal
When the Roads and Paths end, learn to guide yourself through the wilderness
Beyond the Path