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News paper style sales letter online

by mhdeaton
5 replies
Looking to do my next offer with an old newspaper look, do you guys have any resources for such a letter. Im doing it online, and my offer relates to a guy from the lat 1800's its financial in nature and I want a nice old newspaper look the the entire offer.

Any tips are appreciated !!

Thanks
#letter #news #online #paper #sales #style
  • Profile picture of the author James Clouser
    Check out the Nightingale Conant website. They have a lot of sales letters with story leads about people like Carnegie & friends.

    Also, you don't necessarily need to get clever with the look & feel of the sales letter. If you're targeting mature wealth, keep the design simple and formatted as though it's an editorial publication. Narrow columns, blocked text, etc.

    Look at what they're using for colors, too. They do really well with that audience.
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  • Profile picture of the author mhdeaton
    you got a link directly to the letters the have? I cant seem to find any.
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  • Profile picture of the author The Copy Warriors
    You can do it pretty easily in photoshop. I just put this together in my spare time for fun.

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