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Copy Writing w/o Graphic Design

by HDell94
8 replies
Hello everyone,

I am currently a college student majoring in advertising and I've been strongly considering starting a career as a copywriter. I had a question to all of the experienced freelancers out there.

I'm sure that when you're working in an ad agency, you have graphic artists to work with you on your ads. But when you're freelancing, who takes care of all of the graphics?

Thanks for the help,

Handell D.
#agency #copy #design #freelance #graphic #w or o #writing
  • Profile picture of the author JamesW3
    All you have to do is subcontract whatever you are missing.
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    • Profile picture of the author HDell94
      Ah okay, thanks!
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    • Profile picture of the author Cam Connor
      Originally Posted by JamesW3 View Post

      All you have to do is subcontract whatever you are missing.
      Don't even bother, just tell people you only handle the writing aspect.
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      • Profile picture of the author HDell94
        Originally Posted by Cam Connor View Post

        Don't even bother, just tell people you only handle the writing aspect.
        Hmm, do you think that this would decrease chances of finding business?
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        • Profile picture of the author Cam Connor
          Originally Posted by HDell94 View Post

          Hmm, do you think that this would decrease chances of finding business?
          Not enough to make a difference imo, but possibly. The question is, is it worth the hassle? I've never been turned down by a client for not offering other services, personally. I'm sure it's a nice bonus, as Alex says, but not necessary imo.
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          • Profile picture of the author HDell94
            Originally Posted by Cam Connor View Post

            Not enough to make a difference imo, but possibly. The question is, is it worth the hassle? I've never been turned down by a client for not offering other services, personally. I'm sure it's a nice bonus, as Alex says, but not necessary imo.
            Okay, this definitely helps.

            Thanks a lot for all the help, everyone!
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  • Profile picture of the author Alex Cohen
    Originally Posted by HDell94 View Post

    Hello everyone,

    I am currently a college student majoring in advertising and I've been strongly considering starting a career as a copywriter. I had a question to all of the experienced freelancers out there.

    I'm sure that when you're working in an ad agency, you have graphic artists to work with you on your ads. But when you're freelancing, who takes care of all of the graphics?

    Thanks for the help,

    Handell D.
    Many freelance copywriters offer web design as a value-added service. You can use that as a selling point to differentiate yourself from those who don't.

    Alex
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    • Profile picture of the author HDell94
      Originally Posted by Alex Cohen View Post

      Many freelance copywriters offer web design as a value-added service. You can use that as a selling point to differentiate yourself from those who don't.

      Alex
      That makes sense. Otherwise, I'm assuming freelance copywriters just subcontract that responsibility to others as JamesW3 suggested.
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